2017 Readers’ Choice Awards

Drum roll please…. here are the winners, as chosen by readers, for the 2017 Readers’ Choice Awards! You nominated, you voted, and these are the results. We have included runner-ups and the rest of the nominees, should be you looking for recommendations in any of the categories.

Scroll down to see all of the awards or click the buttons below
to jump to a specific section!

Best of the Year

2016 Best High-End Beauty Brand

Runner Ups

Urban Decay

11.8% of all votes

NARS

12.6% of all votes
Previous Best High-End Beauty Brand Winners

2016 Best Budget Beauty Brand

Runner Ups

NYX

18.4% of all votes

Makeup Geek

12.4% of all votes

Other Nominees for Best Budget Beauty Brand

Previous Best Budget Beauty Brand Winners

2016 Most Innovative Beauty Brand

Runner Ups

Colour Pop

17.2% of all votes

Kat Von D

14.3% of all votes

Other Nominees for Most Innovative Beauty Brand

Previous Most Innovative Beauty Brand Winners

2016 Most Underrated Beauty Brand

Runner Ups

Bite Beauty

13.1% of all votes

Clinique

12.3% of all votes

Other Nominees for Most Underrated Beauty Brand

Previous Most Underrated Beauty Brand Winners

2016 Best Niche Beauty Brand

2016 Best New Product

2016 Best Eyeshadow Palette

Best Eye Products

2016 Best Eyeshadow Base

2016 Best Cream Eyeshadow

2016 Best Loose Eyeshadow

2016 Best Powder Eyeshadow

2016 Best Liquid Eyeliner

2016 Best Pencil Eyeliner

2016 Best Cream/Gel Eyeliner

2016 Best High-End Mascara

2016 Best Budget Mascara

Best Face Products

2016 Best Face Primer

2016 Best Concealer

2016 Best Foundation

2016 Best Setting Powder

2016 Best Bronzer

2016 Best Highlighter

2016 Best Powder Blush

2016 Best Cream Blush

2016 Best Brand for Makeup Brushes

And the Winner Is...

Real Techniques

22.4% of all votes

Runner Ups

MAC

11.1% of all votes

Hakuhodo

9.8% of all votes

Other Nominees for Best Brand for Makeup Brushes

Previous Best Brand for Makeup Brushes Winners

Best Lip Products

2016 Best Lipstick

2016 Best Lipgloss

2016 Best Lip Balm

Best Nail Products

2016 Best Brand for Nail Lacquer

And the Winner Is...

OPI

27.7% of all votes

Runner Ups

Essie

21.8% of all votes

Zoya

14.3% of all votes
Previous Best Brand for Nail Lacquer Winners