It can be hard to keep up with all the different ways to interact and be involved, but there’s a lot of instant feedback and up-to-the-minute reactions that make it interesting and fun to at least try and keep up! I also like seeing more behind-the-scenes glimpses into brands and product development.
- Giorgio Armani Beauty — 20% off with $75+ purchase, plus get a full-sized lipstick gift with $125+ orders, ends 6/30.
In an ideal world, I’d love to see founders and key people in a brand visible to consumers, e.g. social media or in brand-produced videos (like ColourPop does). However, not all people are equipped to handle the feedback from consumers and can take things personally to the point where we’ve seen so many founders find themselves in PR debacles of their own making. As a customer, I like the additional insight, but if the founder goes off the rails, then it can really ruin a brand’s image/appeal for me.
Yes, absolutely. I think many people find out about new releases far more quickly due to social media, especially as more brands give sneak peeks and behind-the-scenes looks at what the brand does. I do think that it can result in some brand or release fatigue, but I see that happen more to those who have been involved in the community for years – and there are always new people coming in.
I’ll wear just about anything even if it’s not the most “flattering” color or texture on me, but I imagine if I had my choice of makeup to wear day-to-day, I could easily find myself content with smoky golds and bronzes, shimmery corals, and mauves.
Fenty Beauty, Anastasia, Pat McGrath, MAC, Maybelline. I feel like I see the influence of those brands trickle through the industry quite a bit.
Urban Decay 100 Degrees & Heatwave Vice Lipsticks! Such a pretty, gold-shimmered coral lip! I wore it here.