2018 Readers Choice Awards

Drum roll please…. here are the winners, as chosen by readers, for the 2018 Readers’ Choice Awards! You nominated, you voted, and these are the results. We have included runner-ups and the rest of the nominees, should be you looking for recommendations in any of the categories.

Best of the Year

Best High-End Beauty Brand

Best Budget Beauty Brand

Runner Ups

NYX

14.1% of all votes

The Ordinary

12.1% of all votes
Other Nominees for Best Budget Beauty Brand
Past Winners

Most Innovative Beauty Brand

Most Underrated Beauty Brand

Runner Ups

Clinique

14.6% of all votes

Wet 'n' Wild

11.0% of all votes
Other Nominees for Most Underrated Beauty Brand
Past Winners

Best Niche Beauty Brand

Best Eye Products

Best Face Products

Best Brand for Makeup Brushes

Runner Ups

Wayne Goss

11.6% of all votes

MAC

11.5% of all votes
Other Nominees for Best Brand for Makeup Brushes
Past Winners

Best Lip Products

Best Nail Products

Best Brand for Nail Lacquer

OPI

27.7% of all votes

Runner Ups

Essie

23.6% of all votes

Zoya

12.9% of all votes
Past Winners

2017

2016

2015

2014

2013

2012