Urban Decay Vice Liquid Lipstick ($18.00 for 0.17 fl. oz.) is supposed to be “intensely pigmented” with “complete coverage in one coat” and “nondrying wear” that is “comfortable” and “waterproof.” The majority of the Metallized shades are not even close to one-coat coverage–maybe three or four or coats!–and did not layer evenly, plus they had a tendency to lose sparkle/glitter through wear. Whenever a shade wasn’t opaque in one coat, it often looked streaky or uneven. There were some shades that had fantastic, one-coat coverage, while others featured more medium, buildable coverage but several applied uneven, patchy, and didn’t level or improve after drying down even with a second layer.
The consistency of the formula was smooth, lightweight, and comfortable to apply, but the dry down was lengthy and some shades never fully felt dry (instead, lightly tacky). There was a learning curve to applying and wearing these, too, as they were unforgiving if you accidentally press your lips together before the formula has dried down–the formula is quite tacky as it dries down and pressed lips together results in color lifting away. The wear varied from shade to shade (and between finishes) from four to eight hours, and so far, most were true to the nondrying claim, at least. I didn’t notice any scent or taste with them. They were difficult to remove compared to most products; I had the best luck saturating a cotton pad with eye or lip makeup remover (Neutrogena, Lancome, Shiseido, etc.), yet curiously were not that long-wearing on me (relative to liquid lipsticks)–they seemed to develop a little tackiness with any meal or drink (even just water) and degraded from there. Overall, the formula was extremely disappointing after the successful Vice lipstick launch last year.
We're here to help you make better beauty purchases that you'll enjoy and love! We recommend signing up to take advantage of personalized features like tracking products you own, viewing dupes that you already have, and more!
We try to approve comments within 24 hours (and reply to them within 72 hours) but can sometimes get
behind and appreciate your patience! 🙂 If you have general feedback,
product review requests, off-topic questions, or need technical support, please
contact us directly. Thank you for your patience!