Urban Decay ZZ is a moderately warm-toned, medium-dark purple with a matte finish. It is a permanent lipstick that retails for $18.00 and contains 0.17 oz.
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Urban Decay ZZ Vice Liquid Lipstick ($18.00 for 0.17 fl. oz.) is a bright, medium purple with warm, magenta undertones and a matte finish. It had semi-opaque pigmentation that went on decently but looked slightly patchy in places. This shade also seemed to cling more and emphasize the natural texture and lines on my lips after it dried down, though it did not look "cracked" due to the thinner formula. The color faded somewhat unevenly from the center of the mouth, and it lasted for six and a half hours before it had faded to the point of needing to be reapplied/removed. I could reapply the color on top of it without fully removing, but if there was a lot of patchiness, the lack of opacity in the color itself did me no favors (use two coats!).
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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This is Vice Liquid Lipstick—a waterproof formula so life-proof, it’s not going ANYWHERE until you take it off. (Just imagine the possibilities.) What makes Vice different? Our high-tech formula provides longer-lasting wear with ZERO transfer. Like our original formula, Vice Liquid Lipstick lays down intensely pigmented color. And the comfortable, nondrying wear sets it apart from other liquid lipsticks.
Isododecane, Bis-Hydroxylauryl Dimethicone/Ipdi Copolymer, Cyclopentasiloxane, Tridecyl Trimellitate, Dimethicone, Mica, Disteardimonium Hectorite, CI 77891 / Titanium Dioxide, Silica, Cyclohexasiloxane, Nylon-12, Dicalcium Phosphate Dihydrate, Trimethylsiloxysilicate, Propylene Carbonate, CI 15850 / Red 7 Lake, Dimethicone/Vinyl Dimethicone Crosspolymer, Silica [Nano] / Silica, Diisopropyl Dimer Dilinoleate, CI 77491, CI 77499 / Iron Oxides, Alumina, CI 45380 / Red 22 Lake, CI 42090 / Blue 1 Lake, Ascorbyl Palmitate, CI 19140 / Yellow 5 Lake.