Urban Decay Bump is a neutral-toned, very light white with a satin finish. It is a permanent eyeliner that retails for $22.00.
Urban Decay Bump 24/7 Razor Sharp Liquid Eyeliner ($22.0000 for 0.07 fl. oz.) is a bright white with a satiny sheen. It had semi-opaque pigmentation in one stroke, which applied fairly fluidly and didn't skip. In order to get truly opaque coverage, a second layer is needed, but be sure to wait until the first layer dries down. It lasted for ten hours on me. ColourPop Exit (DC, $7.00) is cooler (95% similar). Stila Alpine (P, $22.00) is warmer (95% similar). NARS Santa Monica Blvd (P, $24.00) is darker (95% similar). Make Up For Ever M16 Matte White (P, $21.00) is cooler (95% similar). Haus Labs White Onyx Matte (P, $22.00) is warmer (95% similar). ColourPop Exit (P, $5.00) is cooler (95% similar). MAC Fascinating (P, $21.00) is cooler (95% similar). NARS Santa Monica Blvd. (P, $24.00) is brighter, cooler (95% similar). Fenty Beauty Chromewrecker (P, $22.00) is darker (90% similar). Fenty Beauty Wet Tshirt (LE, ) is more muted (90% similar). MAC Incorruptible (P, $23.00) is more muted (90% similar). MAC Polar Ice (P, $17.00) is more muted (95% similar). Urban Decay When Doves Cry (LE, $25.00) is darker, less glossy (80% similar). See comparison swatches / view dupes side-by-side.
Liquid Liner was one of our original color products, and we’re always reinventing and improving it. Since we can never get enough color, we also wanted to expand our range with more dimensional shades and multiple finishes. The name comes from one of our photographers, who used to look in the lens and whisper, “Ooh, that’s razor sharp.” We thought the delivery was funny, but it also sounded like a good name for liquid liner. The precision brush really lives up to the moniker—it’s practically impossible to mess up. Still perfecting your technique? After giving the bottle a good shake, lean your elbow on a stable surface to keep your hand steady while you apply. Then, just draw down into your lashes so the upper part of the line is sharp and even.