Urban Decay Cuff is a very cool-toned, light silver with a metallic finish. It is a permanent eyeliner that retails for $22.00.
Urban Decay Cuff 24/7 Razor Sharp Liquid Eyeliner ($22.0000 for 0.07 fl. oz.) is a bright silver with a metallic sheen. It had semi-sheer color coverage, even after I spent a good bit of time shaking up the tube; on the best application, I was able to get semi-opaque coverage, but three of the four times I tried swatching for better coverage, it was just semi-sheer. If you want to layer this for true opacity, just make sure to let the first layer dry. ColourPop Kicker (P, $7.00) is less shimmery (90% similar). MAC Misty Me (P, $21.00) is lighter (90% similar). ColourPop Kicker (P, $5.00) is less shimmery (90% similar). MAC Iced Heather (LE, $16.00) is lighter (90% similar). MAC Sterling Silver (P, $17.00) is less shimmery, lighter (90% similar). Urban Decay Cuff (P, $22.00) is less shimmery, darker (90% similar). MAC Statuesque (LE, $22.00) is more shimmery, warmer (90% similar). L'Oreal Silver Sky (290) (P, $8.99) is less shimmery, darker (90% similar). Marc Jacobs Beauty Iced (P, $24.00) is less shimmery, lighter (85% similar). Sephora Diamonds are Forever (PiP, $10.00) is less shimmery, darker (85% similar). MAC Silverstroke (P, $16.00) is less shimmery, darker (85% similar). MAC Snow Way (LE, $16.00) is less shimmery, lighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.
Liquid Liner was one of our original color products, and we’re always reinventing and improving it. Since we can never get enough color, we also wanted to expand our range with more dimensional shades and multiple finishes. The name comes from one of our photographers, who used to look in the lens and whisper, “Ooh, that’s razor sharp.” We thought the delivery was funny, but it also sounded like a good name for liquid liner. The precision brush really lives up to the moniker—it’s practically impossible to mess up. Still perfecting your technique? After giving the bottle a good shake, lean your elbow on a stable surface to keep your hand steady while you apply. Then, just draw down into your lashes so the upper part of the line is sharp and even.