Make Up For Ever M16 Matte White is a very cool-toned, very light white with a matte finish. It is a permanent eyeliner that retails for $21.00 and contains 0.04 oz.
Make Up For Ever M16 Matte White Aqua XL Eye Pencil ($21.00 for 0.04 oz.) is a stark white with neutral-to-cool undertones and a matte finish. It had semi-opaque pigmentation in one stroke, which was buildable to brighter, more opaque coverage, though it seemed to thicken and emphasize the texture of my lower lash line a little bit. The color lasted for two and a half hours on my waterline, while it did better on my lower lash line with eight-hour wear. ColourPop Exit (DC, $7.00)(100% similar). MAC Fascinating (P, $21.00)(100% similar). Urban Decay Bump (P, $22.00) is warmer (95% similar). ColourPop Exit (P, $5.00) is cooler (95% similar). NARS Santa Monica Blvd. (P, $24.00) is brighter (95% similar). Fenty Beauty Wet Tshirt (LE, ) is warmer (95% similar). Stila Alpine (P, $22.00) is warmer (95% similar). MAC Incorruptible (P, $23.00) is warmer (90% similar). MAC Polar Ice (P, $17.00) is warmer (90% similar). NARS Santa Monica Blvd (P, $24.00) is warmer (90% similar). Chanel Blanc Graphique (949) (P, $34.00) is darker, warmer (85% similar). Urban Decay When Doves Cry (LE, $25.00) is darker, warmer (80% similar). See comparison swatches / view dupes side-by-side.
This innovative formula is waterproof and long lasting, gives you intense, rich colors and and ultra smooth glide for easy application. The line is super-precise and ultra-resistant, while the creamy texture blends easily with a brush for a soft, blurry finish. Choose your shade from five XL finishes: matte, satiny, iridescent, metallic or diamond.