DTLA
ColourPop Crème Gel Colour
ColourPop DTLA is a very cool-toned, very dark blue with a matte finish. It is a permanent eyeliner that retails for $7.00 and contains 0.11 oz.
Jump to a particular section if you know what information you're looking for!
ColourPop DTLA Creme Gel Liner ($5.00 for 0.01 oz.) is described as a "deep blackened blue." It's a deep, navy blue with very fine pearl. It had good color coverage in one pass, and the texture of the eyeliner was creamy, so it glided on without tugging on the lash line. I was able to wear it for a full eight hours before it started to thin along the outer edge. Marc Jacobs Beauty Over(night) (P, $25.00) is less shimmery, cooler (95% similar). MAC Bionic Bae (LE, $17.00) is more shimmery, darker (90% similar). MAC Blue Stripe (LE, $16.00) is darker (90% similar). MAC Sudsy (LE, $17.00) is more shimmery, lighter (90% similar). NARS Darklight (P, $24.00) is darker (90% similar). Urban Decay Mainline (P, $22.00) is less shimmery, lighter, warmer (90% similar). MAC Waveline (DC, $16.00) is less shimmery, darker (90% similar). Fenty Beauty Navy or Die (P, $22.00) is lighter, cooler (90% similar). Marc Jacobs Beauty (Wave)length (68) (P, $26.00) is more shimmery, lighter (90% similar). MAC Petrol Blue (P, $15.00) is more shimmery, brighter (90% similar). Urban Decay Sabbath (DC, $22.00) is less shimmery, darker (85% similar). MAC Cool Jazz (P, $17.00) is less shimmery, lighter, brighter (85% similar). Buxom Pick Me Up (P, $17.00) is more shimmery, lighter, warmer (85% similar). Zoeva Female Attraction (P, $7.50) is lighter, warmer (85% similar). Charlotte Tilbury Super Blue (Matte) (PiP, ) is less shimmery, darker, cooler (85% similar). Sephora Sailor Suit (DC, $10.00) is more shimmery, warmer (85% similar). ColourPop DTLA (P, $7.00) is less shimmery, darker (85% similar). bareMinerals Noon (P, $15.00) is darker (90% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
DTLA
PPermanent. $7.00.
Looking for something similar or to see what you have in your stash? Here are some of the top dupes for this product!
Precision of a liquid with the ease of a gel based formula. Apply with a brush, we like a super fine, firm and synthetic angled brush. Dip tip of the brush, coat both sides – be careful not to pick up too much product! Work quickly, as the formula becomes transfer resistant once it dries. Do NOT leave opened for long periods of time or it will dry out and you will be sad. Be sure to close the lid tightly after each use.
