Marc Jacobs Highliner Matte Gel Eye Crayons (Part 2) Review, Photos, Swatches
(Pop)ular
Marc Jacobs (Pop)ular Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is bright, medium pinky-red with warm undertones and a satin finish. It had semi-opaque, buildable pigmentation that applied evenly to the lash line. The texture was smooth, creamy, and comfortable to apply and to wear. It stayed on well for nine hours on my waterline and twelve hours on my lower lash line.
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds. They wear shorter on the waterline (eight to ten hours) and longer on the lower lash line (ten to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Stila Deep Fuchsia (P, $22.00) is darker, cooler (90% similar).
- Maybelline Ultra Pink (LE, $8.99) is lighter (85% similar).
- Fenty Beauty Techno Beet (LE, ) is cooler (90% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
(Pop)ular
PPermanent. $25.00.
Whirl(pool)
Marc Jacobs Whirl(pool) Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is a bright, medium bluish-teal with cooler undertones and a matte finish. It was richly pigmented with full coverage in a single layer. The eyeliner had a creamy, glide-on texture that never tugged or pulled on the skin. It wore well for ten hours on my waterline and twelve hours on my lower lash line.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Catsuit (P, $7.00) is lighter (95% similar).
- Urban Decay Vacancy (LE, $22.00) is more shimmery, darker (90% similar).
- Marc Jacobs Beauty Ody(sea) (62) (P, $26.00) is more shimmery, brighter (90% similar).
- Lethal Cosmetics Threshold (P, $15.50) is darker, cooler (85% similar).
- MAC Flourish Me Vibrant (LE, $18.00) is more shimmery, lighter (85% similar).
- MAC New Marine (P, $17.00) is more shimmery, darker (85% similar).
- ColourPop Surf Thing (P, $7.00) is lighter, cooler (85% similar).
- Tarina Tarantino Spark of Envy (DC, $15.00) is more shimmery, darker (85% similar).
- L'Oreal True Teal (260) (P, $8.99) is more shimmery, darker (85% similar).
- Urban Decay Deep End (P, $22.00) is more shimmery, cooler (80% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Whirl(pool)
PPermanent. $25.00.
Out of the Blue
Marc Jacobs Out of the Blue Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is a bright cobalt blue with strong, cool undertones and a matte finish. It had nearly opaque pigmentation in one pass, and the texture was smooth, creamy, and comfortable to apply as it did not tug on my lash line. The eyeliner wore well for nine hours on my waterline and twelve hours on my lower lash line.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Fenty Beauty Sea About It (P, $22.00) is darker (95% similar).
- MAC Perpetual Shock (P, $23.00) is lighter (95% similar).
- Sephora Sea If I Care (P, $14.00) is lighter (95% similar).
- ColourPop Rucker Park (LE, $7.00) is lighter (95% similar).
- Sephora Cobalt Matte (P, $13.00) is lighter (95% similar).
- ColourPop Floater (LE, $7.00) is more shimmery, darker (95% similar).
- Haus Labs Cobalt Matte (P, $22.00) is brighter (95% similar).
- L'Oreal Cobalt Blue (250) (P, $8.99) is darker (90% similar).
- Ardency Inn Dark Blue (P, $19.00) is darker, cooler (90% similar).
- MAC Royal Wink (LE, $16.00) is more shimmery, lighter (90% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Looks Using this Product
Out of the Blue
PPermanent. $25.00.
Mist Me
Marc Jacobs Mist Me Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is a bright, medium lavender purple with cooler undertones and a semi-matte finish. It had medium, buildable color payoff that applied smoothly and evenly to the skin. The texture was creamy and smooth without being too emollient. This shade stayed for eight hours on waterline and eleven hours on my lower lash line.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- KVD Beauty Coven (P, $18.00) is warmer (95% similar).
- Lethal Cosmetics Loop (P, $15.50) is lighter (90% similar).
- MAC Commitment Issues (P, $23.00) is lighter, warmer (85% similar).
- L'Oreal Pure Purple (240) (P, $8.99) is more shimmery, darker (85% similar).
- Urban Decay Shock (LE, $22.00) is lighter, warmer (80% similar).
- ColourPop Cry Baby (P, $7.00) is lighter, brighter (80% similar).
- Make Up For Ever M92 Matte Pastel Purple (P, $21.00) is lighter, brighter (80% similar).
- ColourPop Cry Baby (P, $7.00) is lighter, brighter (80% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Mist Me
PPermanent. $25.00.
Pink of Me
Marc Jacobs Pink of Me Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is a pale pink with warm undertones and a matte finish. It had good color payoff in one stroke, though it took two layers for opaque coverage. The consistency was creamy enough to apply comfortably but not slide around. The stronger white base made it appear a bit streaky, though. On my waterline, it lasted for eight hours, and on my lower lash line, it lasted for ten hours.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Marc Jacobs Beauty (Pink)y Swear (P, $24.00) is lighter (90% similar).
- Urban Decay Heartless (DC, $22.00) is more shimmery (90% similar).
- Tarina Tarantino Broken Doll (DC, $15.00) is more shimmery, lighter (90% similar).
- ColourPop Blown Away (LE, $7.00) is more shimmery, lighter, warmer (80% similar).
- ColourPop Calabasas (P, $7.00) is more shimmery, lighter, warmer (80% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Look Using this Product
Pink of Me
PPermanent. $25.00.
Over(night)
Marc Jacobs Over(night) Highliner Matte Gel Eye Crayon ($25.00 for 0.01 oz.) is a muted navy blue with cool undertones and a satin finish. It had mostly opaque pigmentation in one pass, which was buildable to opaque coverage with two layers. The consistency was creamy, smooth, and lightly emollient so it glided on without tugging on the skin. It wore nicely for nine hours on the waterline and twelve hours on the lower lash line.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop DTLA (P, $7.00) is more shimmery, warmer (95% similar).
- MAC Waveline (DC, $16.00) is darker (95% similar).
- Moira Navy (P, $5.00) is less shimmery, darker (90% similar).
- MAC Ocean Liner (P, $17.00) is lighter (90% similar).
- KVD Beauty Poe (P, $18.00) is more shimmery (90% similar).
- Maybelline Striking Navy (P, $9.99) is less shimmery, darker, warmer (90% similar).
- Estee Lauder Untamed Violet (LE, $20.00) is more muted (90% similar).
- Fenty Beauty Navy or Die (P, $22.00) is more shimmery, lighter, warmer (90% similar).
- MAC Sudsy (LE, $17.00) is more shimmery (90% similar).
- About Face Blue is the New Black (P, $13.00) is more shimmery, darker (90% similar).
Formula Overview
$25.00/0.01 oz. - $2500.00 Per Ounce
The formula is supposed to have “intense color payoff” with “12-hour longwear” with a “bold matte finish” that is supposed to be waterproof and “well-suited” for the waterline. The majority of the shades are very pigmented with mostly opaque to fully opaque coverage in a single pass, while the texture is creamy but dries down within ten to fifteen seconds.
They wear shorter on the waterline (six to nine hours) and longer on the lower lash line (nine to twelve hours). The formula is fantastic for lining, but the one thing that makes me hesitate is that the past iterations of the liners have dried out in as little as one year (with some lasting two years or longer), though I have noticed the more shimmery shades are first to dry out.
Browse all of our Marc Jacobs Beauty Highliner Matte Gel Eye Crayon swatches.
Ingredients
Cyclopentasiloxane, Trimethylsiloxysilicate, Isododecane, Polyethylene, Synthetic Wax, Mica, Ceresin, Polyglyceryl-2 Triisostearate, Polyisobutene, Methicone, Dimethicone, Iron Oxides (Cl 77491, CI 77492, CI77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Looks Using this Product
Over(night)
PPermanent. $25.00.
Marc Jacobs Beauty (Pop)ular Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty (Pop)ular Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty (Pop)ular Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Whirl(pool) Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Whirl(pool) Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Whirl(pool) Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Out of the Blue Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Out of the Blue Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Out of the Blue Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Mist Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Mist Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Mist Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Pink of Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Pink of Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Pink of Me Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Over(night) Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Over(night) Highliner Matte Gel Eye Crayon
Marc Jacobs Beauty Over(night) Highliner Matte Gel Eye Crayon
These look nice! I wonder if Pink of Me would be a good inner rim brightener, like a white liner.
It might be!
There goes all my money. I want like 5 of these that you’ve reviewed. Whirl(pool) is my favorite I think.
Five! Nice. I suppose at least it’s not all?
All of these colors are so pretty, Mist Me is on my buy list!
There are some real beauties in the line-up!
YESSS!!! Whirl(pool) made the “Recommended” list! Woohoo!
Just cannot contain my excitement over that, as this and (Grape)vine immediately drew me in and became instant favorites!
You know me and my teals!
Yep! I love me a great teal, too! ?
I’ve been trying to get out of my black/ dark brown comfort zone with eyeliners, so I ordered Mist Me. I totally agree with your evaluation- takes a couple of passes for complete opacity, but the lasting power is great afterwards. I can definitely see myself going back for more of these, loathe though I am to drop that much on an eyeliner. (They’re more expensive than a full-size Bite Lipstick and the same price as a Nars Eye Paint in Canada!)
Yeah, it is such a pricey formula! If the wear time wasn’t just THAT good, I don’t know that I’d repurchase the shades I liked/wore often.
These are some really nice shades, but even if they were available here in the uk, I’d probably pass because of how quickly they seem to dry out. I had that problem with the only one I’ve tried (Intro(vert)) which is really disappointing – like I’ve still got some UD eyeliners that I’ve had for years and travelled to various climates with that are still as good as ever.
Shame, because the line has some really nice colours. I wonder if it’s a problem with the formula or packaging.
My original Intro(vert) went for three years, I think, almost to the end!
(Pop)ular,Mist Me,Pink Of Me,and Whirl(pool) are calling my name.The colors are so saturated and beautiful love these!!
Happy to hear it!
I really like (Pop)ular and Over(night).
Great picks!
It’s so nice to see such good grades on these!
WHIRL(POOL) remind me of the LE Lancome Jade gel eyeliner pencil but no other brand made matte gel shades like this one. *_*
I can’t think of another matte version gel liner like Pink of Me either.
Yeah! A lot of these were more unique than I expected 🙂
Hi Christine. May I ask how Pink of Me looks on your waterline? Do you think it was too stark with the white base? I’d love to see a photo of it on you! I’m always on a search for an eye brightening shade for the waterline that lasts!
Just depends on what you like or don’t like, I think. There’s a picture of it here: http://www.temptalia.com/look/a-semi-sweet-look-with-mac/
Thanks so much for directing me to a photo of it on your waterline, that’s so helpful! After seeing it on, I think it may be too “stark” for my tastes, meaning it stands out vs a more subtle brightening where you don’t notice the waterline, it just looks good and also counteracts the redness in the whites of my eyes.
My favorite eye brightening liner pencil that I love for my waterline is Chanel Clair, I keep hoping MJ will make a matte Highliner or Fineliner in a shade like that. He had a LE set that included a mini Fineliner in a beige shade, but surprisingly it’s not a permanent full size. Still, I’m glad to see he has come out with additional color options, I think the Highliner formula is great! It wears better on my sometimes watery eyes than any other pencil I’ve tried!
I forgot to mention that on the list of products used in that look photo you shared that I think you accidentally put Mist Me instead of Pink of Me.
Love the Over nite shade – it is a beautiful blue with a great rating.
It is a nice color!
ditto! It hit the right note with me too.
Bought the Out of the Blue pencil after seeing your swatches. I think it will be a beautiful contrast worn in the waterline with a warm orange/red look from the Modern Renaissance palette and make my brown eyes really pop!
Can’t wait for you to wear it, Taylor!
I think I might need Over(Night) in my life.
Good choice! 🙂
I’m boring: I like the muted navy.
Classic, not boring!
Mist Me and Pink of Me! And The purple ande the red from the first part! I really want all four. Then there’s the lovely Over(Night).
I think Pink of Me would be really good on my waterline. Mist Me is so very pretty.
I’ve been feeling very low, still am, but now I force myself to do things I know I like. I’ve read every review, but haven’t posted anything for some time. I have added to the wishlist, though 🙂
I hope you start feeling a little better soon, Helene! xoxoxo
Thank you!
These are soooo beautiful. (Pop)ular is my favorite.
I just adore the vibrant cobalt blue of Out of the Blue and I really like the muted navy blue of Over (night).
Overnight is really nice, I’d be interested in the pink one too probably. Well all of them really. I’d need to swatch.
I have to try those ones!