Omen

Omen is described as a "bright metallic purple with blue shift." It's a brightened, lavender purple with a frosted sheen. It had good pigmentation with a soft, blendable texture that was easy to work with and lasted for eight hours before fading. Sugarpill Strangeling (P, $13.00) is cooler (90% similar). theBalm #33 (P, $6.50) is less shimmery (95% similar). BH Cosmetics Foil Eyes #10 (PiP, ) is less shimmery, darker, more muted (85% similar). Anastasia Iridescent Purple (P, $12.00) is darker, more muted, warmer (90% similar). Wet 'n' Wild VI Purple #8 (PiP, ) is less shimmery, darker (90% similar). Stila Vivid Amethyst (P, $24.00) is darker, warmer (90% similar). Illamasqua Trance (LE, ) is less shimmery (90% similar). Urban Decay Flash (DC, $19.00) is less shimmery, darker (90% similar). Viseart Violet (PiP, ) is darker (95% similar). Makeup Geek Caitlin Rose (P, $9.99) is darker, cooler (80% similar). Fenty Beauty February (LE, ) is less shimmery, darker, more muted (85% similar). theBalm A2 (LE, $16.00) is darker (90% similar). Sephora 1980's (LE, ) is less shimmery, warmer (85% similar). Wet 'n' Wild Hasta La Costa Baby #3 (LE, ) is less shimmery, warmer (85% similar). Urban Decay Euphoric (PiP, $19.00) is more shimmery, lighter, warmer (85% similar). Pat McGrath Synthetica (DC, $25.00) is more shimmery, darker, warmer (85% similar). Tom Ford Beauty Purple Reign (LE, $36.00) is less shimmery, warmer (85% similar). Natasha Denona Blue Dahlia (181DC) (LE, $29.00) is darker, more muted (85% similar). KVD Beauty Babe (DC, ) is darker, warmer (90% similar). ColourPop Sunbeam (LE, $6.00) is less shimmery, lighter (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.

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