Stila Vivid Amethyst is a slightly cool-toned, medium purple with a metallic finish. It is a permanent eyeshadow that retails for $24.00 and contains 0.153 oz.
Stila Vivid Amethyst Shimmer & Glow Liquid Eye Shadow ($24.00 for 0.15 oz.) is a light-medium purple with subtle, cool undertones and a metallic sheen. It had semi-opaque pigmentation in a single layer, which was buildable to a degree, but I found that applying a second layer noticeably added texture to my lid so the skin appeared wrinkled and raised. The consistency of the liquid eyeshadow was smooth, wet, and cool as it went on but then it dried down fast enough not to crease but slow enough that I had enough time to diffuse the edges. It wore well for over 10 hours without fading or creasing.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Glisten and gleam with Stila's Shimmer & Glow Liquid Eyeshadow - rich, beautiful color with a high shimmer sheen, minus the glitter! The pearl-packed translucent base offers versatile wear. Apply a sheer layer for day or an added layer for nighttime drama. A truly unique formula - over 40% water gives a barely-there, refreshing feel and smooth color laydown. The non-tacky, non-transfer, adhesive base means minimal fallout - no primer needed!.
WATER/AQUA/EAU, MICA (CI 77019), GLYCERIN, CALCIUM SODIUM BOROSILICATE, SILICA, HYDROXYETHYL ACRYLATE/SODIUM ACRYLOYLDIMETHYL TAURATE COPOLYMER, CAPRYLYL GLYCOL, SQUALANE, PHENOXYETHANOL, TRIETHANOLAMINE, HEXYLENE GLYCOL, TIN OXIDE (CI 77861), CARBOMER, POLYSORBATE 60, SORBITAN ISOSTEARATE. (+/-) TITANIUM DIOXIDE (CI 77891), IRON OXIDES (CI 77491), FERRIC FERROCYANIDE (CI 77510).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.