Milani I Am Positive is a moderately warm-toned, dark brown with a semi-matte finish. It is a permanent lipstick that retails for $6.99 and contains 0.14 oz.
Milani I Am Positive Bold Color Statement Matte Lipstick ($6.99 for 0.14 oz.) is a muted, medium-dark brown with subtle, warm red undertones and a semi-matte finish. It had rich pigmentation that adhered evenly and smoothly to my lips. It had a lightweight, thinner consistency that had a velvety slip but did not feel wet nor did it slide around while worn. The color didn't seem to emphasize my lip lines as much as other shades in the range. It lasted well for five hours and was neither drying nor hydrating over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
This iconic, pigment-rich formula is infused with Monoi oil to keep lips ultra-soft and smooth.
Hydrogenated Polydecene, Octyldodecanol, Microcrystalline Wax (Cera Microcristallina), Isononyl Isononanoate, Dicalcium Phosphate, Polyethylene, Bis-Diglyceryl Polyacyladipate-2, Euphorbia Cerifera Wax (Candelilla Cera), Silica, Mica, Cocos Nucifera (Coconut) Oil (Cocos Nucifera Oil), Ethyl Vanillin, Lauroyl Lysine, Gardenia Taitensis Flower, Tocopherol. (+/-) MAY CONTAIN/…: Red 6 (CI 15850), Red 7 Lake (CI 15850), Yellow 5 Lake (CI 19140), Blue 1 Lake (CI 42090), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410), Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.