Sephora Yum Yum (10) is a moderately warm-toned, dark brown with a cream finish. It is a permanent lipstick that retails for $8.00 and contains 0.14 oz.
Sephora Yum Yum (10) Lipstories Lipstick ($8.00 for 0.14 oz.) is a medium-dark plummy brown withw arm undertones and a cream finish. It had nearly opaque pigmentation with a smooth, creamy consistency that wasn't too thick or too thin and had a moderate amount of slip. The color went on evenly and didn't emphasize my lip lines. It wore well for four and a half hours on me and was lightly hydrating.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
A high-pigment, lightweight lipstick that provides full-coverage color in one swipe. Available in 40 shades and three finishes: matte, cream, and metal.
Octyldodecanol, Pentaerythrityl Tetraisostearate, CI 77891 (Titanium Dioxide), Polyethylene, Diisostearyl Malate, Bis-Diglyceryl Polyacyladipate-2, CI 77492 (Iron Oxides), Polybutene, VP/Hexadecene Copolymer, CI 77491 (Iron Oxides), Cera Microcristallina (Microcrystalline Wax), Disteardimonium Hectorite, CI 42090 (Blue 1 Lake), CI 15850 (Red 7 Lake), Fragrance, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, BHT.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.