ColourPop Embellish is a neutral-toned, very dark brown with a matte finish. It is a permanent lipstick that retails for $6.50 and contains 0.11 oz.
ColourPop Embellish Ultra Matte Liquid Lipstick ($6.00 for 0.11 fl. oz.) is a deep brown with neutrla undertones and a matte finish. It had semi-opaque pigmentation, which was in part the result of having a thinner, more watery consistency that was prone to streaking. I think it could have sustained a second layer to intensify and even out the color, as it didn't dry down to the point where it was thick or "cracked." The color lasted for six hours, was drying, and wore down more heavily around the center of the mouth after four hours of wear.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
ISODODECANE, NYLON-12, DIISOPROPYL DIMER DILINOLEATE, TRIMETHYLSILOXYSILICATE, SILICA, POLYPROPYLSILSESQUIOXANE, DISTEARDIMONIUM HECTORITE, PROPYLENE CARBONATE, IRON OXIDES (CI 77491, CI 77492, CI 77499) TITANIUM DIOXIDE (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.