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Maybelline Fiery Fuchsia, Rebel Pink, Berry Bossom, Blackest Berry The Loaded Bolds Color Sensational Lipcolors

Maybelline Fiery Fuchsia Color Sensational The Loaded Bolds Lip Color
Maybelline Fiery Fuchsia Color Sensational The Loaded Bolds Lip Color

Maybelline Fiery Fuchsia Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a bold, bright medium-dark fuchsia with subtle, cool undertones and a satin finish. It had good pigmentation that applied fairly evenly–there was some slip to the formula that left very, very subtle streaks around the edge, but I did not find these to be noticeable to my eye when looking at myself in a regular mirror. The texture was creamy enough to glide on but didn’t slide around when worn. It wore well for six hours, left a stain behind, and was neither drying nor hydrating. MAC A Killing Smile (LE, $17.50) is lighter (95% similar). Charlotte Tilbury Electric Poppy (P, $34.00) is warmer (95% similar). MAC Dangerously Red (P, $17.50) is lighter (95% similar). Urban Decay Alpha (P, $17.00) is warmer (90% similar). Bite Beauty Mix (P, $24.00)(90% similar). Burberry Magenta (33) (P, $34.00) is darker (90% similar). Hourglass I Always (P, $34.00) is lighter, glossier (90% similar). Too Faced It's Happening (P, $21.00) is lighter, cooler, less glossy (90% similar). Pat McGrath Full Panic (LE, $38.00) is warmer (90% similar). Tom Ford Beauty Jared (P, $36.00) is darker, cooler (90% similar). Colour Pop Cougar (LE, $5.00) is darker (90% similar). Tom Ford Beauty Ashley (LE, $36.00) is more shimmery, glossier (90% similar). NARS Let's Go Crazy (P, $27.00) is darker, cooler (90% similar). Chanel La Merveilleuse (347) (LE, $37.00) is darker (85% similar). Guerlain Provocative (863) (LE, $58.00) is darker, glossier (85% similar). Tom Ford Beauty Logan (P, $36.00) is more shimmery, cooler (85% similar). Tarte Lovespell (P, $20.00) is darker, cooler (85% similar). MAC Relentlessly Red (P, $17.50) is darker, warmer (85% similar). Chanel La Romanesque (50) (P, $37.00) is more shimmery, lighter (80% similar). MAC Viva Glam Miley Cyrus (LE, $17.50) is lighter, brighter (80% similar). See comparison swatches / view dupes side-by-side.

Maybelline Rebel Pink Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a muted, medium-dark berry pink with cool undertones and a semi-matte finish. It had semi-opaque color payoff, so some of the natural lip color can influence the end result, particularly if your lips are darker or more saturated. The texture was lightweight, slightly less creamy than the other shades in the range, but it still applied evenly. This shade lasted for five hours on me and was neither drying nor hydrating. Bite Beauty #002 (LE, $36.00) is glossier (95% similar). Urban Decay Menace (P, $17.00) is glossier (95% similar). MAC Viva Glam Taraji P. Henson (LE, $17.50) is warmer (90% similar). Colour Pop Date Mate (LE, $5.00) is less shimmery (95% similar). MAC Flat Out Fabulous (P, $17.50) is darker (95% similar). NARS Carthage (P, $28.00) is darker (90% similar). MAC Rare Exotic (LE, $19.00) is darker (90% similar). Urban Decay Menace (P, $18.00) is lighter, warmer (90% similar). MAC Ultramarine Pink (LE, $30.00) is glossier (90% similar). Kat Von D Bauhau5 (P, $20.00) is less glossy (90% similar). NARS Stefania (P, $34.00) is glossier (90% similar). Makeup Geek Mambo (LE, $12.00) is darker, more muted, less glossy (85% similar). MAC Smoked Rose (LE, $17.50) is lighter, warmer (85% similar). Kat Von D Crush (LE, ) is lighter, cooler (85% similar). Makeup Geek Cha Cha (LE, $12.00) is lighter, warmer, less glossy (85% similar). See comparison swatches / view dupes side-by-side.

Maybelline Berry Bossy Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a muted, dark berry with subtle, cool undertones and a satin finish. It had good color payoff, though not full coverage. The texture was lightweight, moderately emollient, and glided on without tugging. This shade lasted for five hours on me and was very slightly hydrating. Colour Pop Plastics (LE, $5.00) is cooler (95% similar). Anastasia #10 (Vol. 1) (P, ) is lighter (95% similar). Charlotte Tilbury Hel's Bells (P, $34.00) is lighter, warmer (95% similar). Givenchy Heroic Pink (212) (LE, $36.00) is lighter, glossier (90% similar). Urban Decay Afterdark (P, $17.00) is more shimmery, lighter (90% similar). MAC Quelle Surprise (LE, $17.50) is warmer (90% similar). Colour Pop Too Sexy (LE, $5.00) is lighter (90% similar). Smashbox Femme Fatale (P, $21.00) is more muted, warmer (90% similar). NARS Warm Leatherette (P, $26.00) is lighter (90% similar). Bite Beauty #100 (P, $18.00) is warmer (90% similar). Urban Decay Venom (P, $17.00) is more shimmery, darker, glossier (90% similar). MAC Rebel (P, $17.50) is lighter, warmer (90% similar). Urban Decay After Dark (DC, $22.00) is more shimmery, lighter (85% similar). MAC Acai (LE, $17.50) is lighter (85% similar). NYX Aria (P, $6.00) is lighter, cooler (85% similar). MAC Babes and Balls (LE, $17.50) is more shimmery, darker (90% similar). Hourglass If I Could (P, $34.00) is darker, warmer, glossier (85% similar). NARS Endangered Red (P, $27.00) is darker, more muted, warmer (85% similar). Hourglass When I'm With You (P, $34.00) is lighter (85% similar). Anastasia Plumeria (P, $18.00) is lighter (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Maybelline Blackest Berry Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a muted, dark purple with subtle, warm undertones and a natural shine. It had semi-opaque pigmentaiton that applied unevenly and looked patchy on the lips. The color had moderate slip, which caused some of the color to gather into lip lines as well. This shade lasted for four hours and was neither drying nor hydrating. I would also be concerned it could be prone to feathering on some (it did not for me). MAC Cyber (P, $17.50) is glossier (95% similar). MAC Smoked Purple (P, $17.50) is less glossy (95% similar). Urban Decay Troublemaker (LE, $17.00) is warmer (95% similar). Colour Pop Hutch (LE, $6.00) is warmer (95% similar). Bite Beauty Berry Rouge (LE, $26.00) is lighter, warmer (95% similar). Too Faced Melted Villain (P, $21.00) is glossier (90% similar). Colour Pop Nevermind (DC, $5.00) is lighter, warmer (90% similar). Estee Lauder Extrovert (P, $30.00) is lighter, warmer (90% similar). NARS Train Bleu (P, $27.00) is lighter, warmer (90% similar). MAC Fervent (LE, $17.50) is lighter (85% similar). NARS Kirat (P, $34.00) is lighter, cooler (85% similar). Makeup Geek Shady (P, $15.00) is darker, more muted, warmer (85% similar). MAC Instigator (P, $17.50) is warmer (85% similar). Make Up For Ever Dark Purple (600) (P, $24.00) is darker, glossier (80% similar). MAC Power My Spirit (LE, $19.00) is warmer (80% similar). MAC Potent Fig (LE, $19.00) is lighter, cooler (80% similar). Smashbox Vinyl (P, $21.00) is more shimmery, lighter, glossier (80% similar). MAC Yung Rapunxel (LE, $17.50) is lighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | Maybelline Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a new set of shades that’s supposed to have “one-stroke intensity” in an “opaque, creamy clay base.” For the most part, the shade range is mostly opaque to fully opaque with some falling short with semi-sheer to semi-opaque, more uneven coverage. The texture is smooth, creamy, lightweight, and it glides on without tugging or dragging; some shades feel more satiny while others have a bit more slip. Unfortunately, some of the ones in this review were particularly slippery, which made them harder to apply evenly. I’m a fan of the Color Sensational formulas, but the one thing that I’m not a fan of (and that can be a deal-breaker) is the scent, which is a very strong, sweet, lightly perfume-y scent that lingers and sometimes tastes soapy.

9
Product
9.5
Pigmentation
8.5
Texture
10
Longevity
4.5
Application
92%
Total
Rebel Pink
Rebel Pink
8.5
Product
9
Pigmentation
8.5
Texture
9.5
Longevity
5
Application
90%
Total
8.5
Product
8.5
Pigmentation
9
Texture
9.5
Longevity
5
Application
90%
Total
7.5
Product
8
Pigmentation
7
Texture
8.5
Longevity
3.5
Application
77%
Total

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Makeup Geek Love Letter Blush

Makeup Geek Love Letter Blush
Makeup Geek Love Letter Blush

Makeup Geek Love Letter Blush ($10.00 for 0.15 oz.) is a muted, medium-dark lavender purple with warm undertones and a mostly matte finish. Estee Lauder Audacious Plum (P, $34.00) is more shimmery, lighter (90% similar). Clinique Pansy Pop (P, $21.00) is lighter (85% similar). Bite Beauty Nectar (P, $24.00) is cooler (80% similar). Colour Pop Rain (LE, $8.00) is lighter, brighter, cooler (80% similar). See comparison swatches / view dupes side-by-side.

The formula is supposed to be pigmented, long-wearing, and blendable (for more on how it compares to the previous formula, check out this post). This is one of the completley new shades, and it’s definitely not a color I’ve seen a lot in the past, which is always refreshing to see. The texture was soft, lightly dusty, blendable, and easy to use with mostly opaque color payoff that could be applied with a lighter hand for semi-sheer coverage. I found that it darkened and turned pinker applied to my skin, but I expect that cooler skin tones will see more of the purplish tint come through. The color wore well for eight hours before fading noticeably.

9
Product
9
Pigmentation
8.5
Texture
8.5
Longevity
5
Application
89%
Total

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Makeup Geek Summer Fling Blush

Makeup Geek Summer Fling Blush
Makeup Geek Summer Fling Blush

Makeup Geek Summer Fling Blush ($10.00 for 0.15 oz.) is a medium orange with warm, red undertones and a matte finish. Colour Pop Get Leid (P, $8.00) is darker (95% similar). Surratt Beauty Peau de Pêche (P, $32.00) is brighter (95% similar). Bite Beauty Praline (P, $24.00) is lighter, brighter, glossier (90% similar). Kat Von D Samson (Shade) (P, ) is cooler (90% similar). Anastasia Ginger (P, ) is cooler (90% similar). Makeup Geek Summer Fling (DC, $9.99) is brighter, more pigmented (90% similar). Tarte Fame (LE, $28.00) is lighter (90% similar). By Terry Tropical Sunset #1 (LE, ) is lighter, brighter (90% similar). Colour Pop Bonus (DC, $8.00) is brighter (90% similar). Smashbox Persimmon (LE, ) is more shimmery, cooler (90% similar). YSL Rebelle (7) (P, $47.00) is lighter, warmer (85% similar). Anastasia Desert (P, ) is more shimmery, cooler (85% similar). Too Faced Ginger Peach (P, $30.00) is more shimmery, cooler (85% similar). See comparison swatches / view dupes side-by-side.

The formula is supposed to be pigmented, long-wearing, and blendable (for more on how it compares to the previous formula, check out this post). The updated version of this shade is more muted and pulls pinker overall, and it is also more matte on the skin (even when blended). I found the color to darken slightly when applied to the cheeks after a few minutes (likely due to the natural oils on my skin), which made it closer to the original shade’s color once applied. It’s still a more vibrant shade–one of the boldest in the range–with semi-opaque pigmentation. The consistency was soft, fairly smooth, and blendable with a thinner feel overall. It wore well for eight hours on me.

8.5
Product
8.5
Pigmentation
8.5
Texture
8.5
Longevity
5
Application
87%
Total

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City Color Tide Pool, Evergreen, Under the Sea, Sandstorm Shimmer Shadows

City Color Tide Pool Shimmer Shadow
City Color Tide Pool Shimmer Shadow

City Color Tide Pool Shimmer Shadow ($6.99 for 0.129 oz.) is a slightly muted, light-medium green with subtle, warmer undertones but a cooler shimmer finish. It had good color coverage with a blendable, dense, and almost cream-like feel. I felt like this one wasn’t quite as intense or as easy to apply compared to the other shades. It wore well for eight hours on me. Buxom Made of Jade (P, $12.00) is more shimmery, lighter, warmer (90% similar). Chanel Jade Shore (LE, $34.00) is less shimmery, warmer (90% similar). Dior Bonne Etoile (384) #5 (LE, ) is lighter (90% similar). NARS Tarvos (P, $29.00) is lighter (90% similar). Dior Garden Pastels #5 (LE, ) is less shimmery, cooler (90% similar). Giorgio Armani Sea Green (LE, ) is cooler (90% similar). MAC Jealous Girl (LE, $22.00) is lighter, less pigmented (85% similar). Tarina Tarantino Wonderful #4 (P, ) is less shimmery, lighter, warmer (85% similar). Colour Pop Up and Up (LE, $5.00) is lighter, warmer (85% similar). BH Cosmetics Foil Eyes #4 (P, ) is lighter, cooler (85% similar). YSL Indie Jasper #5 (LE, ) is lighter, brighter (80% similar). MAC All Hands on Deck (LE, $16.00) is lighter, brighter, warmer (80% similar). Dior Jardin #1 (P, ) is lighter, warmer (80% similar). Buxom Room Service (P, $12.00) is lighter, brighter (80% similar). See comparison swatches / view dupes side-by-side.

City Color Evergreen Shimmer Shadow ($6.99 for 0.129 oz.) is a bright, medium green with warm, golden shimmer and sheen. The color payoff was fully opaque, while the consistency was dense and cream-like (though still a powder). It applied well, diffused easily, and wore for eight hours before creasing. Too Faced Very Merry (LE, $16.00) is more shimmery (95% similar). BH Cosmetics Foil Eyes #12 (P, ) is less shimmery, darker, warmer (90% similar). LORAC Moss (LE, $19.00) is less shimmery, darker (90% similar). Too Faced Darling (P, ) is less shimmery, more muted (90% similar). Inglot #412 (P, $6.00) is lighter, warmer (85% similar). Pretty Vulgar Jealous (P, ) is less shimmery, darker (85% similar). Coloured Raine Side of Olives (P, $6.99) is darker (85% similar). Viseart Boheme Dream #2 (LE, ) is lighter, brighter (85% similar). Too Faced Clover (LE, $16.00) is darker, cooler (80% similar). Kat Von D Immaculate (LE, ) is darker, warmer (80% similar). Dior Garden Pastels #1 (LE, ) is less shimmery, darker (80% similar). MAC Swimming (P, $16.00) is less shimmery, darker (80% similar). See comparison swatches / view dupes side-by-side.

City Color Under the Sea Shimmer Shadow ($6.99 for 0.129 oz.) is a muted, medium blue with subtle, cool undertones and a metallic finish. The consistency was very dense, which made it harder to apply without really smoothing it out as it had a very textured, raised look applied initially. It had intense pigmentation and lasted for eight hours on me. Urban Decay Haight (P, $19.00) is less shimmery (95% similar). Sugarpill Starling (P, $13.00) is brighter (95% similar). Urban Decay Dive (LE, ) is lighter, cooler (95% similar). Colour Pop Backseat (P, $5.00) is less shimmery, darker (95% similar). Urban Decay Unhinged (LE, $19.00) is less shimmery, lighter (90% similar). Natasha Denona Petroleum Blue (92M) (P, $29.00) is less shimmery, darker (90% similar). Rouge Bunny Rouge Mysterious Tinamou (P, $19.00) is less shimmery, darker (90% similar). Ulta Teal (P, $10.00) is darker, more muted (85% similar). Dior Contraste Horizon #5 (LE, ) is less shimmery, darker (85% similar). L'Oreal Timeless Blue Spark (760) (P, $7.99) is darker, cooler (85% similar). See comparison swatches / view dupes side-by-side.

City Color Sandstorm Shimmer Shadow ($6.99 for 0.129 oz.) is a medium-dark, rich bronze with warm undertones and a metallic finish. It had good pigmentation with a creamy-like, very smooth and dense consistency that applied well to bare skin. The advantage to the denser formulation is really how well it applies without needing primer to boost coverage or help with evenness. On me, I noticed slight creasing after eight and a half hours of wear. Tarte Firecracker (P, ) is less shimmery, darker, more muted (95% similar). MAC Woodwinked (LE, $16.00) is lighter (95% similar). Makeup Geek Pocket Change (P, $6.00) is less shimmery (95% similar). Dior Fire (584) (P, $29.50) is less shimmery, lighter (95% similar). NARS Telesto (P, $29.00) is less shimmery (90% similar). Too Faced Push-up (P, $16.00) is lighter (90% similar). Buxom Bold Bling (P, $12.00) is lighter, warmer (90% similar). Disney by Sephora Drizella (LE, ) is less shimmery, warmer (90% similar). Givenchy Palette Ors Audacieux #2 (LE, ) is less shimmery, cooler (90% similar). Natasha Denona Golden Flesh (68M) (P, $29.00) is lighter, warmer (90% similar). Make Up For Ever ME644 Iced Brown (P, $21.00) is less shimmery, darker (90% similar). Too Faced Buttered Rum (LE, $16.00) is warmer (90% similar). MAC Enchanted Forest (LE, $20.00) is less shimmery, darker, more muted (90% similar). theBalm Firm (P, $16.00) is less shimmery, lighter (90% similar). Sephora Coconut Shell (LE, ) is less shimmery, darker (85% similar). Maybelline Downtown Brown (P, $6.99) is less shimmery, lighter (85% similar). Anastasia Topaz (P, $12.00) is warmer (85% similar). BH Cosmetics Foil Eyes 2 #5 (P, ) is lighter (85% similar). Urban Decay Lithium (P, $20.00) is more shimmery, darker, cooler (80% similar). MAC Faerie Fayre (LE, $20.00) is cooler (80% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | City Color Shimmer Shadow ($6.99 for 0.129 oz.) is supposed to have “intense color payoff” with a “heavy metallic finish” that also has “long-wear.” There are 16 shades in the range, and this post features six of them. The majority of the shades in the formula have a very dense, thick, and cream-like consistency–I have best results using a firmer, flatter and synthetic brush than I do with a really soft, natural hair brush, though natural brushes offer a little more control over how metallic the finish gets and my MAC 239s were just fine with it (and those are natural hair). They are intensely pigmented, and they blend out and apply well to bare skin. The formula wore for around eight to eight and a half hours on me with very slight creasing. A few of the very frosted, metallic shades seemed to emphasize the natural texture of parts of my lid and need a little extra blending to smooth out. These reminded me of Makeup Geek Foiled Eyeshadows (but City Color’s are much denser) as well as Sleek’s more metallic eyeshadows.

Tide Pool
Tide Pool
A-

Permanent

9
Product
9.5
Pigmentation
9
Texture
8.5
Longevity
5
Application
91%
Total
Evergreen
Evergreen
A

Permanent

9.5
Product
10
Pigmentation
9.5
Texture
8.5
Longevity
5
Application
94%
Total
A-

Permanent

9
Product
10
Pigmentation
8.5
Texture
8.5
Longevity
4.5
Application
90%
Total
Sandstorm
Sandstorm
A

Permanent

9.5
Product
10
Pigmentation
9.5
Texture
9
Longevity
5
Application
96%
Total

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Maybelline Midnight Merlot, Smoking Red, Dynamite Red, Orange Danger The Loaded Bolds Color Sensational Lipcolors

Maybelline Midnight Merlot Color Sensational The Loaded Bolds Lip Color
Maybelline Midnight Merlot Color Sensational The Loaded Bolds Lip Color

Maybelline Midnight Merlot Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a dark, red-burgundy with subtle, cool undertones and a fine pearl. It had a more natural sheen to its finish without being truly glossy, but it did suffer from more uneven application and sheerer coverage due to the extra slip. If it had been more satiny like other shades, I think it would have applied better. This shade lasted for six hours on me, left a stain behind, and only had minor settling into lip lines for me over time. It was neither drying nor hydrating. Makeup Geek Risque (P, $15.00) is less glossy (95% similar). Obsessive Compulsive Cosmetics Black Dahlia (P, $18.00) is cooler, glossier (95% similar). Tarte High Dive (P, $21.00) is darker (95% similar). MAC Power Driven (LE, $17.50) is warmer (90% similar). MAC Living Legend (LE, $17.50) is darker (90% similar). Colour Pop Tutu (LE, $5.00) is darker (90% similar). Burberry Black Cherry (439) (P, $35.00) is darker, warmer (90% similar). MAC Lingering Kiss (LE, $17.50) is darker, warmer (90% similar). Tarte Soul (LE, $20.00) is lighter (90% similar). Estee Lauder Brazen (P, $32.00) is glossier (90% similar). Tom Ford Beauty Black Orchid (LE, $54.00) is lighter, warmer (90% similar). MAC Carnivorous (P, $21.00) is less glossy (95% similar). Urban Decay Shame (P, $17.00) is darker, warmer, glossier (90% similar). NARS Rock with You (P, $26.00) is less glossy (90% similar). Bite Beauty Liquorice (P, $26.00) is darker, warmer (85% similar). MAC Heart Hangover (LE, $18.00) is lighter, cooler (85% similar). Maybelline Smoking Red (P, $7.49) is warmer (85% similar). Hourglass When I'm Alone (P, $34.00) is lighter, cooler (80% similar). Maybelline Raging Raisin (P, $7.49) is lighter, warmer (80% similar). Colour Pop Paramour (LE, $5.00) is darker (80% similar). See comparison swatches / view dupes side-by-side.

Maybelline Smoking Red Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a deep, muted burgundy with subtle, warm undertones and a satin finish. The color payoff was intense, while the consistency was smooth, creamy, and easy to apply. The lipstick went on evenly and lasted for six hours while leaving a stain behind. The formula wasn’t hydrating, but it also wasn’t drying. Marc Jacobs Beauty Bad Behavior (LE, $30.00) is warmer (95% similar). MAC Diva (P, $17.50) is warmer (95% similar). Chanel Rouge Audace (59) (LE, $37.00) is cooler (95% similar). NARS Bette (P, $34.00) is glossier (95% similar). MAC Runner (LE, $17.50) is lighter (95% similar). NARS Mona (P, $34.00) is lighter, glossier (90% similar). Bite Beauty Black Cherry (LE, $24.00) is lighter, glossier (90% similar). Anastasia Brandy (P, $18.00) is darker, more muted (90% similar). Estee Lauder Desirous (P, $30.00) is lighter, warmer (90% similar). Tarte High Dive (P, $21.00) is cooler, glossier (90% similar). Bobbi Brown Your Majesty (P, $35.00) is glossier (90% similar). NARS Josephine (LE, $34.00) is cooler, glossier (90% similar). Maybelline Raging Raisin (P, $7.49) is lighter (90% similar). Bite Beauty Liquorice (P, $24.00) is cooler (90% similar). Bite Beauty Mistletoe (LE, $26.00) is cooler (90% similar). Tom Ford Beauty Black Orchid (LE, $54.00) is more shimmery, cooler, glossier (90% similar). Urban Decay Hex (P, $17.00) is lighter (85% similar). MAC Dreaming of You (LE, $17.50) is lighter, cooler (85% similar). Buxom Voodoo Spice (P, $22.00) is lighter (85% similar). Maybelline Midnight Merlot (P, $7.49) is cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Maybelline Dynamite Red Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a bold, bright medium-dark red with subtle warm undertones and a satin finish. It had very nearly opaque pigmentation with a smooth, creamy consistency that wasn’t too heavy or too thin. It sat well on the lips and didn’t slide around over the six hours it lasted. The formula was comfortable to wear but not particularly hydrating. MAC Dynasty Red (LE, $17.50) is lighter, less glossy (90% similar). NARS Rita (P, $34.00) is lighter, brighter, glossier (95% similar). Hourglass Secretly (P, $34.00) is cooler (95% similar). MAC Starlett Scarlet (LE, $18.00) is lighter (95% similar). MAC Reddy to Go (P, $20.00) is darker (95% similar). Burberry Military Red (P, $34.00) is glossier (95% similar). NARS Mysterious Red (P, $27.00) is darker (95% similar). Tom Ford Beauty Warren (P, $36.00) is lighter, glossier (95% similar). MAC Ruffian Red (LE, $17.50) is more shimmery, warmer (90% similar). Urban Decay Bad Blood (P, $17.00) is darker (90% similar). Tom Ford Beauty Nikita (Left) (LE, ) is lighter (90% similar). MAC Von Teese (LE, $17.50) is lighter (90% similar). NARS Dolores (LE, $34.00) is darker, glossier (90% similar). Make Up For Ever #44 (P, $19.00) is warmer (90% similar). Urban Decay Doubt (P, $17.00) is cooler (90% similar). Givenchy Heroic Red (321) (LE, $36.00) is lighter, glossier (90% similar). MAC My Inner Femme (LE, $17.50) is lighter (95% similar). Hourglass I Crave (P, $34.00) is lighter (90% similar). NARS Codie (LE, $34.00) is darker, more muted (85% similar). NARS Rouge Indiscret (LE, $28.00) is darker, more muted (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Maybelline Orange Danger Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is bold, bright, medium-dark orange with strong red undertones and a mostly matte finish. It was one of the more matte shades in the range, but the consistency was firmer and harder to apply–I felt like I really had to press the bullet to my lips in order to get smooth coverage. It lasted for five hours but was somewhat drying. Tarte Mai Tai (P, $22.00) is warmer (95% similar). Makeup Geek Free Spirit (P, $12.00) is glossier (95% similar). MAC Dangerous (P, $17.50) is warmer (95% similar). Chanel Ardente (175) (LE, $37.00) is cooler (95% similar). Bite Beauty Cayenne (P, $26.00) is glossier (95% similar). Bite Beauty #076 (P, $18.00) is more muted (95% similar). NYX Pure Red (P, $6.00) is brighter (95% similar). Estee Lauder Uninhibited (P, $32.00) is brighter, glossier (95% similar). MAC Lady Danger (P, $17.50) is lighter, glossier (90% similar). Urban Decay Temper (P, $17.00) is lighter, glossier (90% similar). MAC Barbecue (LE, $17.50) is lighter, warmer (90% similar). Kat Von D Countess (P, $21.00) is lighter (90% similar). MAC Habanero (P, $21.00) is lighter, glossier (90% similar). Maybelline Craving Coral (P, $7.99) is lighter (90% similar). Bite Beauty Persimmon (P, $26.00) is lighter, warmer (90% similar). Bobbi Brown Flame (P, $35.00) is lighter, warmer (90% similar). NARS Light My Fire (P, $26.00) is less glossy (90% similar). Estee Lauder Volatile (P, $30.00) is lighter (90% similar). Chanel Rouge Feu (57) (P, $37.00) is warmer (90% similar). Colour Pop Bootie (P, $5.00) is lighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | Maybelline Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a new set of shades that’s supposed to have “one-stroke intensity” in an “opaque, creamy clay base.” For the most part, the shade range is mostly opaque to fully opaque with some falling short with semi-sheer to semi-opaque, more uneven coverage. The texture is smooth, creamy, lightweight, and it glides on without tugging or dragging; some shades feel more satiny while others have a bit more slip. Unfortunately, some of the ones in this review were particularly slippery, which made them harder to apply evenly. I’m a fan of the Color Sensational formulas, but the one thing that I’m not a fan of (and that can be a deal-breaker) is the scent, which is a very strong, sweet, lightly perfume-y scent that lingers and sometimes tastes soapy.

8
Product
8.5
Pigmentation
7.5
Texture
9
Longevity
4.5
Application
83%
Total
9
Product
10
Pigmentation
9.5
Texture
10
Longevity
5
Application
97%
Total
9
Product
9.5
Pigmentation
10
Texture
10
Longevity
5
Application
97%
Total
8
Product
9.5
Pigmentation
7.5
Texture
9.5
Longevity
4.5
Application
87%
Total

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Makeup Geek Valentine Blush

Makeup Geek Valentine Blush
Makeup Geek Valentine Blush

Makeup Geek Valentine Blush ($10.00 for 0.15 oz.) is a muted, medium pink with cooler undertones and a mostly matte finish. Bite Beauty Lotus (P, $24.00) is brighter (95% similar). Urban Decay Nooner (Blush) (P, ) is darker (95% similar). Too Faced Skyline (LE, ) is lighter (85% similar). Benefit Hervana (P, $29.00) is less shimmery, darker (95% similar). Make Up For Ever S214 (P, $23.00) is darker, warmer (90% similar). Milani Pink Play #3 (P, ) is lighter, warmer (90% similar). Tarte Flush (P, $28.00) is lighter (90% similar). theBalm Down Boy (P, $21.00) is lighter, brighter (90% similar). Make Up For Ever B212 (P, $23.00) is more shimmery, lighter, brighter (90% similar). Makeup Geek Rendezvous (DC, $9.99) is more shimmery, darker (85% similar). Too Faced Sweet Pink (LE, ) is lighter (85% similar). KIKO 110 Bright Pink (P, $12.00) is lighter, brighter (85% similar). Tarte Dollface (P, $28.00) is lighter, cooler (85% similar). MAC Pink Sprinkles (LE, $23.00) is lighter, warmer (85% similar). Colour Pop Olive (LE, $8.00) is more shimmery, lighter (85% similar). MAC Peony Petal (LE, $23.00) is lighter, brighter (85% similar). Urban Decay Native Blush (-, )(85% similar). Bobbi Brown Nude Pink (P, $26.00) is cooler (85% similar). Tarte Whimsy (LE, $28.00) is lighter, brighter, warmer (85% similar). Tom Ford Beauty Pink Ombre (LE, $55.00) is lighter, cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

The new blush formula is supposed to have “rich pigmentation,” “a fade-resistant formula,” and a “smooth, buttery feel.” In the same sentence as “rich pigmentation,” they also say “buildable, long-lasting color,” though “buildable” is more that it can be used lightly and gradually built-up based on watching the launch video/reading through the brand’s Instagram (as well as routinely mentioning how pigmented the blushes were). The new formula definitely kicks up less powder with a thinner consistency and a firmer press, and they seem even more matte than before (this is by design/was intentional per the brand), so some shades can look somewhat flat on the skin. As the brand mentioned, it is by design so that they’ll pair easily with your favorite highlighters if you want a more shimmery finish. The line, in general, also got desaturated; the color range seems a lot more muted, and the shades that were kept (at least by name), seem to have undergone slight color changes to make them softer/more muted as well. I think the more skin-like, semi-matte to satin finish of the original formula is actually what made it standout in a sea of blush formulas, so I’m personally bummed that they didn’t retain that element in most of the shades. I think a lot of it will come down to personal preference which formula is better to you, but the new formula, so far, has been good. The new compacts are definitely an upgrade from the last iteration, though–much sleeker with more heft.

Valentine had good color payoff with a soft, smooth, and very lightly dusty consistency; it had a thinner feel but wasn’t so thin that it lost its ability to blend out or stay true-to-color on the skin (it didn’t sheer out immediately). I didn’t have any trouble diffusing and sheering out the color on the cheeks, and the color wore well for eight hours before fading slightly.

Valentine
Valentine
9
Product
9.5
Pigmentation
8.5
Texture
8.5
Longevity
5
Application
90%
Total

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