One of the keys is to cut through the marketing hype, whether what’s been creating on social media or whatever spiel the brand has along the product on the website. I like to read reviews wherever I can find them, and I look for longer reviews; I like to read a mixture of lower-rated reviews...

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I like to use fingertip and sponges for more diffused application while sticking with natural finishes–like a satin blush, luminous base, and so forth. This helps to retain the “skin” like finish that naturally occurs for me while giving me some coverage and color. For me, I have to do almost...

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