NARS Get It On is a moderately warm-toned, light-medium brown with a semi-matte finish. It is a permanent lipstick that retails for $26.00 and contains 0.18 oz.
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NARS Get It On Powermatte Lip Pigment ($26.00 for 0.18 fl. oz.) is a light-medium, rosy brown with warm undertones and a semi-matte finish. While completely opaque, the lipstick did not dry down for an hour--I took photos after a half hour--and remained lightly tacky for the first three hours of wear. The texture was thin but very fluid and substantial, so there was plenty of product and great color payoff in a single layer. It cracked at my deeper lip line (my lower lip) noticeably and had a tendency to fade a bit more unevenly compared to other shades. It wore well for four and a half hours and was neither drying nor hydrating.
The new formula is described as "liquefied pigments with infinite matte color saturation for lasting, weightless wear." It's supposed to have "full coverage in one swipe" that "dries down instantly" for "smudge-resistant, carefree wear." The formula has a very fluid consistency that is thin, smooth, but not at all watery, and the majority of shades were nearly opaque or opaque in a single layer. The dry down started quickly but was forgiving as I maneuvered around the edges of the lips but remained a bit tacky when I pressed my lips together for over a half hour later, though as long as I did not press my lips together until five minutes post-application, the color did not lift. I have found the wear to be comfortable so far--non-drying--but not the longest-wearing nor the most budge-proof in liquid lipstick, as just sipping water, tea, or coffee caused color to transfer onto my cups. There was plenty of coverage, so it still lasted through drinking but did start to break down noticeably during a meal. Even just touching the color after a half hour of wearing it yielded color on my fingertips. The formula had a soft, vanilla scent but no discernible taste.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Potency and precision-the new power couple. An innovative concentrate of our most powerful matte yet. Fluid Pigment Complex, liquefied pigment with a zero-gravity feel, introduces infinite matte color saturation with ultra-flexible longwear. Sensorial, lightweight texture that applies like an ink on lips. Dries down to lock in formula for a smudge-resistant, carefree wear. Matte. Empowered.