Urban Decay Backtalk, Naked, Liar Vice Hydrating Lipsticks Reviews & Swatches
Naked
Urban Decay Naked Vice Hydrating Lipstick ($19.00 for 0.11 oz.) is a medium pink with muted, warm undertones and a cream finish. It had opaque color coverage in a single layer, which applied evenly across my lips and smoothed out most of my lip lines.
The texture was slightly firmer initially but softened and melted against the warmth of my lips in a second. While it had some shine, it was lightly tacky, which helped keep the product in place. It wore well for four and a half hours and was moisturizing while worn.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Urban Decay Naked (DC, $18.00) is lighter, cooler (95% similar).
- MAC Under the Covers (P, $23.00) is more shimmery, darker, warmer (90% similar).
- NARS Vahine (LE, $25.00) is darker, cooler (90% similar).
- Hourglass I've Kissed (P, $34.00) is darker, cooler (90% similar).
- Bite Beauty Tatin (P, $24.00) is darker (85% similar).
- ColourPop Genie (P, $8.00) is lighter, warmer (85% similar).
- MAC Baroque the Internet (LE, $19.00) is darker, warmer, less glossy (85% similar).
- ColourPop Canoodle (P, $7.00) is darker, warmer (85% similar).
- Estee Lauder Spellbound (P, $32.00) is darker, cooler, less glossy (85% similar).
- Charlotte Tilbury Pin Up Pink (P, $34.00) is warmer, less glossy (85% similar).
Formula Overview
$19.00/0.11 oz. - $172.73 Per Ounce
The formula is supposed to be "super-pigmented," "hydrating," and "long-lasting." There are three finishes: cream, matte, and shine, and the way they feel, apply, and wear does depend on the finish, so I've broken the overview down by finish.
The Matte finish is comparable to the original Comfort Matte finish in the Vice Lipstick formula. They have a creamy, smooth consistency that has more of a satin finish than a true matte finish. They will wear down to more of a semi-matte to matte finish as some of the shine gets worn down. They were typically opaque, fairly forgiving of imperfections on the lips, and wore between four and six hours. There were a couple shades, usually on the lighter end of the color spectrum, that were more prone to settling into my lip lines.
There were a few shades in the Matte finish that were true mattes and were more of a traditional matte, though still smooth and emollient enough to apply without tugging, but they were thinner and a touch "clingy" in comparison (just not to the point of emphasizing lip texture or being uncomfortable to wear).
The Cream finish is comparable to the original Cream finish in the Vice Lipstick formula. The texture was smooth, more like a gel-cream, as it was dense and lightly tacky, so it glided better once it warmed up against my lips. What I've always enjoyed--and enjoy about the reformulation--is the texture helps keep the color in place, make it appear smoother and sit better on my lips, while still giving lots of shine. These shades were semi-opaque to opaque in coverage and wear time around four to five hours.
The Shine finish is most comparable to the original Sheer finish in the Vice Lipstick formula, but to me, these were less comparable than the other two finishes. The Shine finish is a very smooth, gel-like balm that has a lot of glide, no tackiness, and is very glossy. They are almost easy to over-apply as they are so soft and creamy (also why they come in the slim tube to prevent the lipstick from breaking at the base). These shades were more semi-opaque to mostly opaque with some translucency. They lasted around two to four hours.
The majority of the shades were hydrating, though a few of the truer matte shades were more non-drying. There was no discernible scent or taste.
Browse all of our Urban Decay Vice Hydrating Lipstick swatches.
Ingredients
Naked
PPermanent. $19.00.
Liar
Urban Decay Liar Vice Hydrating Lipstick ($19.00 for 0.11 oz.) is a medium, muted coral with strong, warm undertones and a cream finish. The texture was smooth, firmer but melted and became more pliable as it warmed up against my lips, and delivered light tackiness that was comfortable to wear as it was lightweight and smoothing over time. It had opaque pigmentation that stayed on nicely for four and a half hours and felt lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Virgo Moon (LE, $7.50) is darker, warmer, less glossy (90% similar).
- Bite Beauty Atlanta (LE, $26.00) is lighter, warmer (90% similar).
- Tom Ford Beauty Benedetta (LE, $36.00) is more shimmery, warmer (90% similar).
- Urban Decay Liar (DC, $18.00) is lighter, cooler (90% similar).
- Chanel Subtile (211) (P, $45.00) is more shimmery, darker, brighter (90% similar).
- ColourPop Spring Roll (P, $10.00) is lighter (90% similar).
- YSL Nu Transgression (156) (LE, $38.00) is darker, warmer (90% similar).
- Milani Lustful (P, $8.99) is lighter, warmer (90% similar).
- Charlotte Tilbury Carina's Star (P, $37.00) is darker, warmer (90% similar).
- Chanel Low Key (74) (P, $40.00) is lighter, cooler (90% similar).
Formula Overview
$19.00/0.11 oz. - $172.73 Per Ounce
The formula is supposed to be "super-pigmented," "hydrating," and "long-lasting." There are three finishes: cream, matte, and shine, and the way they feel, apply, and wear does depend on the finish, so I've broken the overview down by finish.
The Matte finish is comparable to the original Comfort Matte finish in the Vice Lipstick formula. They have a creamy, smooth consistency that has more of a satin finish than a true matte finish. They will wear down to more of a semi-matte to matte finish as some of the shine gets worn down. They were typically opaque, fairly forgiving of imperfections on the lips, and wore between four and six hours. There were a couple shades, usually on the lighter end of the color spectrum, that were more prone to settling into my lip lines.
There were a few shades in the Matte finish that were true mattes and were more of a traditional matte, though still smooth and emollient enough to apply without tugging, but they were thinner and a touch "clingy" in comparison (just not to the point of emphasizing lip texture or being uncomfortable to wear).
The Cream finish is comparable to the original Cream finish in the Vice Lipstick formula. The texture was smooth, more like a gel-cream, as it was dense and lightly tacky, so it glided better once it warmed up against my lips. What I've always enjoyed--and enjoy about the reformulation--is the texture helps keep the color in place, make it appear smoother and sit better on my lips, while still giving lots of shine. These shades were semi-opaque to opaque in coverage and wear time around four to five hours.
The Shine finish is most comparable to the original Sheer finish in the Vice Lipstick formula, but to me, these were less comparable than the other two finishes. The Shine finish is a very smooth, gel-like balm that has a lot of glide, no tackiness, and is very glossy. They are almost easy to over-apply as they are so soft and creamy (also why they come in the slim tube to prevent the lipstick from breaking at the base). These shades were more semi-opaque to mostly opaque with some translucency. They lasted around two to four hours.
The majority of the shades were hydrating, though a few of the truer matte shades were more non-drying. There was no discernible scent or taste.
Browse all of our Urban Decay Vice Hydrating Lipstick swatches.
Ingredients
Liar
PPermanent. $19.00.
Backtalk
Urban Decay Backtalk Vice Hydrating Lipstick ($19.00 for 0.11 oz.) is a light-medium mauve with cooler undertones and a satin finish. The consistency felt more velvety in how smooth it was, and while it was lightweight, it wasn’t thin or clingy. The product applied evenly and delivered full color coverage in a snigle layer. There was a smidgen of product that settled into my lip lines that was visible in the close-up photo but not in person (from a normal viewing distance). It lasted well for four and a half hours and was lightly moisturizing over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Bite Beauty Sake (DC, $26.00) is more shimmery, darker, cooler (95% similar).
- Make Up For Ever Poised Rosewood (166) (P, $23.00) is darker (90% similar).
- ColourPop Lumiere (P, $7.00) is darker, cooler (85% similar).
- Sephora Spiked (65) (P, $8.00) is darker (90% similar).
- Estee Lauder Tenacious (527) (P, $32.00) is more muted, warmer (90% similar).
- Urban Decay Backtalk (DC, $18.00) is more shimmery, lighter, warmer (85% similar).
- ColourPop Scorpio Moon (LE, $10.00) is darker, cooler (85% similar).
- Tom Ford Beauty Vervain (P, $55.00) is lighter, cooler (85% similar).
- Urban Decay Local (P, $19.00) is warmer, glossier (85% similar).
- Bite Beauty Taurus (LE, $26.00) is more muted, cooler (85% similar).
Formula Overview
$19.00/0.11 oz. - $172.73 Per Ounce
The formula is supposed to be "super-pigmented," "hydrating," and "long-lasting." There are three finishes: cream, matte, and shine, and the way they feel, apply, and wear does depend on the finish, so I've broken the overview down by finish.
The Matte finish is comparable to the original Comfort Matte finish in the Vice Lipstick formula. They have a creamy, smooth consistency that has more of a satin finish than a true matte finish. They will wear down to more of a semi-matte to matte finish as some of the shine gets worn down. They were typically opaque, fairly forgiving of imperfections on the lips, and wore between four and six hours. There were a couple shades, usually on the lighter end of the color spectrum, that were more prone to settling into my lip lines.
There were a few shades in the Matte finish that were true mattes and were more of a traditional matte, though still smooth and emollient enough to apply without tugging, but they were thinner and a touch "clingy" in comparison (just not to the point of emphasizing lip texture or being uncomfortable to wear).
The Cream finish is comparable to the original Cream finish in the Vice Lipstick formula. The texture was smooth, more like a gel-cream, as it was dense and lightly tacky, so it glided better once it warmed up against my lips. What I've always enjoyed--and enjoy about the reformulation--is the texture helps keep the color in place, make it appear smoother and sit better on my lips, while still giving lots of shine. These shades were semi-opaque to opaque in coverage and wear time around four to five hours.
The Shine finish is most comparable to the original Sheer finish in the Vice Lipstick formula, but to me, these were less comparable than the other two finishes. The Shine finish is a very smooth, gel-like balm that has a lot of glide, no tackiness, and is very glossy. They are almost easy to over-apply as they are so soft and creamy (also why they come in the slim tube to prevent the lipstick from breaking at the base). These shades were more semi-opaque to mostly opaque with some translucency. They lasted around two to four hours.
The majority of the shades were hydrating, though a few of the truer matte shades were more non-drying. There was no discernible scent or taste.
Browse all of our Urban Decay Vice Hydrating Lipstick swatches.
Ingredients
Liar is a real beautiful shade which i will probably purchase. How does it compare to the Vice version which i still have a little of.
It’s a little darker but not by much!
Thank you Christine.
Liar looks like it’s lying. It doesn’t look like the former tubes of it that I either own or am used to seeing. It seems much brighter and warmer.
However, I DO like this iteration of Backtalk better! It’s not as dull/subdued as before.
Agree. Liar in the old formula is one of my favorite lipstick shades of all time, but this new version ain’t it. It’s more pink than it used to be, I want to say. That’s a shame. The old version was a brown-nude My Lips But Better shade.
I really like Naked. And Backtalk is nice too!
I think Liar is the prettiest one of the bunch – a really good coral shade.
This is nice to see! They’re not terribly exciting colors but may become staplers for people nonetheless!
You typically get more wear time from lipsticks than I do and I guess I was hoping for a longer wear time on these new lippies. Ah, well… I’ll still be eager to see the new versions of some of my old favourites but I’m glad I’ve still got lots left of my old version (Revolution and Vice) faves.
Liar and Naked are two of my most used lipsticks, in the old Vice formula. I might purchase Naked , but not Liar as it looks to be too warm for me now. Backtalk is nice, I could see me getting a lot of use for it.
Backtalk and Naked are easily duped in my stash, however, Liar isn’t. Not my typical fare, much warmer, but I like how this one is kinda muted and I don’t have a dupe.
It’s refreshing and a bit of a relief to see new Urban Decay products getting good marks…
Backtalk looks like a color I could use (and don’t currently have)! It has a nice shine to it without being overwhelming.
the original Naked in the circular tube was my only nude lipstick for years! it’s the perfect pinky nude that doesn’t wash me out. I might grab this…
I have and love all these shades in the old formula and don’t feel they really need replaced yet (texture and smell seem fine to me). I’m glad to see the new formulation seems better than Bite’s new formula.