UOMA Beauty Allure, Lady of Gold, Mother Black Magic Metallic Lipsticks Reviews & Swatches

Allure
UOMA Beauty Allure Black Magic Metallic Lipstick ($26.00 for 0.12 oz.) is a medium-dark purple with warmer undertones and cooler violet sparkle and finer pearl. It had medium coverage that was buildable to semi-opaque coverage in two layers.
The texture was fairly smooth, though I could feel the sparkle slightly as it glided across my lips. The color applied evenly for the most part with good dispersion of the shimmer/sparkle, and I was surprised it didn’t build up in my lip lines, but I noticed it seemed to clump up a bit on the inner area of my lips. It wore well for six hours, left a stain behind, and was lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Ciate Elektra (P, $22.00) is darker (95% similar).
- MAC Starstruck (LE, $20.00) is less pigmented (95% similar).
- Tom Ford Beauty Control (LE, $56.00) is darker (90% similar).
- Bite Beauty Grape Glaze (P, $24.00) is lighter, less glossy (90% similar).
- MAC Junie Bee (LE, $19.00) is less shimmery, lighter, cooler (90% similar).
- Melt Cosmetics Calypso (LE, $19.00) is less shimmery, lighter, less glossy (85% similar).
- Too Faced Pixie Stick (LE, $22.00) is more shimmery, darker, cooler (80% similar).
- Urban Decay Plague (DC, $18.00) is more shimmery, darker, less glossy (80% similar).
- Milani Raving Matte (08) (LE, $8.99) is less shimmery, darker (80% similar).
- Sephora Sagittarius (97) (LE, $8.00) is less shimmery, darker, warmer (80% similar).
Formula Overview
$26.00/0.12 oz. - $216.67 Per Ounce
The formula is supposed to have "explosive color and rave worthy shine" that is "comfortable and plush on the lips." The pigmentation was semi-opaque to opaque, depending on shade, and most applied evenly. A few shades could have been more even, especially on the inner portion of my lips, but they were often sparkly enough that it was less noticeable in person than it could have been.
The texture varied from finer and smoother to slightly more textured (not sharp or painful to use, but a few shades were chocked full of larger glitter) but comfortable enough to apply and to wear. If one was particularly sensitive to the feel of sparkle/glitter, it might not be the best formula to reach for. They wore from four to six hours and felt lightly hydrating over time. I didn't have issues with noticeable glitter migration or travel. They had a sweet, creme brulee scent but no discernible taste.
Browse all of our UOMA Beauty Black Magic Metallic Lipstick swatches.
Ingredients
Polybutene, Caprylic/Capric Triglyceride, Polyethylene, Calcium Sodium Borosilicate, Mica, Synthetic Fluorphlogopite, Cera Microcristallina (Microcrystalline Wax), Dipentaerythrityl Hexahydroxystearate, Octyldodecanol, Disteardimonium Hectorite, Dicalcium Phosphate, Alcohol, Ethyl Vanillin, Tin Oxide, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Aqua (Water), Aluminum Calcium Sodium Silicate, Calcium Titanium Borosilicate, Calcium Aluminum Borosilicate, Alumina, Silica, BHT, Perfluorononyl Dimethicone/Methicone/Amodimethicone Crosspolymer. May Contain:CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), CI 77492 (Iron Oxides), CI 75470 (Carmine), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 15985 (Yellow 6 Lake), CI 77742 (Manganese Violet), CI 77163 (Bismuth Oxychloride) CI 15850 (Red 6), CI 15850 (Red 7 Lake), CI 45380 (Red 22 Lake), CI 45410 (Red 28 Lake), CI 73360 (Red 30 Lake).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Allure
PPermanent. $26.00.

Lady of Gold
UOMA Beauty Lady of Gold Black Magic Metallic Lipstick ($26.00 for 0.12 oz.) is a medium-dark gold with strong, warm undertones and a sparkling, metallic finish. It had semi-opaque color payoff that applied without tugging and didn’t feel too gritty/textured (though it was packed with sparkle, so it didn’t feel 100% smooth).
The lipstick could have applied more evenly, and it was a struggle to get the more emollient texture to adhere well to the inner area of my lips. From afar, it looked shiny and sparkly with a lot of its issues camouflaged. It stayed on well for four and a half hours and was moisturizing while worn.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Bite Beauty Leo (LE, $26.00) is less shimmery, darker, less glossy (95% similar).
- Tom Ford Beauty Surge (LE, $56.00) is darker (95% similar).
- NARS Miramar (P, $26.00) is less shimmery, lighter, less glossy (90% similar).
- Bite Beauty Gold (LE, $26.00) is less shimmery, lighter, cooler (90% similar).
- Revlon Gold Goddess (P, $8.49) is less shimmery, lighter (90% similar).
- Fenty Beauty What's Your Numb'a (LE, ) is less shimmery, lighter (90% similar).
- Fenty Beauty Trophy Wife (LE, $19.00) is lighter, cooler (90% similar).
- Maybelline Pure Gold (P, $7.49) is less shimmery, darker (90% similar).
- Sephora No Cell Service (42) (P, $8.00) is less shimmery, darker (90% similar).
- KVD Beauty Thunderstruck (P, $22.00) is less shimmery, lighter (85% similar).
Formula Overview
$26.00/0.12 oz. - $216.67 Per Ounce
The formula is supposed to have "explosive color and rave worthy shine" that is "comfortable and plush on the lips." The pigmentation was semi-opaque to opaque, depending on shade, and most applied evenly. A few shades could have been more even, especially on the inner portion of my lips, but they were often sparkly enough that it was less noticeable in person than it could have been.
The texture varied from finer and smoother to slightly more textured (not sharp or painful to use, but a few shades were chocked full of larger glitter) but comfortable enough to apply and to wear. If one was particularly sensitive to the feel of sparkle/glitter, it might not be the best formula to reach for. They wore from four to six hours and felt lightly hydrating over time. I didn't have issues with noticeable glitter migration or travel. They had a sweet, creme brulee scent but no discernible taste.
Browse all of our UOMA Beauty Black Magic Metallic Lipstick swatches.
Ingredients
Polybutene, Caprylic/Capric Triglyceride, Polyethylene, Calcium Sodium Borosilicate, Mica, Synthetic Fluorphlogopite, Cera Microcristallina (Microcrystalline Wax), Dipentaerythrityl Hexahydroxystearate, Octyldodecanol, Disteardimonium Hectorite, Dicalcium Phosphate, Alcohol, Ethyl Vanillin, Tin Oxide, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Aqua (Water), Aluminum Calcium Sodium Silicate, Calcium Titanium Borosilicate, Calcium Aluminum Borosilicate, Alumina, Silica, BHT, Perfluorononyl Dimethicone/Methicone/Amodimethicone Crosspolymer. May Contain:CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), CI 77492 (Iron Oxides), CI 75470 (Carmine), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 15985 (Yellow 6 Lake), CI 77742 (Manganese Violet), CI 77163 (Bismuth Oxychloride) CI 15850 (Red 6), CI 15850 (Red 7 Lake), CI 45380 (Red 22 Lake), CI 45410 (Red 28 Lake), CI 73360 (Red 30 Lake).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Lady of Gold
PPermanent. $26.00.

Mother
UOMA Beauty Mother Black Magic Metallic Lipstick ($26.00 for 0.12 oz.) is a rich, medium-dark red-burgundy with cool undertones and a mix of finer pearl and micro-sparkle in pink, fuchsia, and gold hues. The consistency was smoother than most shades in the range, though it had less overt sparkle to it–more of a high-shine, lightly metallic finish.
It had nearly opaque color coverage in a single layer that applied evenly across my lips except slight adhesion issues along the inner area of my lips. There was a bit of product that sank into my deeper lip lines as well. This shade lasted nicely for six hours, left a stain behind, and was lightly hydrating over time.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Nimbus (LE, $6.00) is less shimmery, less glossy (95% similar).
- NYX Pure Society (P, $7.50) is less shimmery, less glossy (90% similar).
- Tom Ford Beauty Hyper (LE, $56.00) is less shimmery, lighter, cooler (90% similar).
- Urban Decay Backstab (LE, $18.00) is less shimmery, lighter, cooler (85% similar).
- Ciate Apollo (P, $22.00) is less shimmery, lighter, warmer (85% similar).
- Dior Daisy Plum (976) (P, $35.00) is less shimmery, lighter, brighter (85% similar).
- Urban Decay Banger (DC, $18.00) is less shimmery, cooler, less glossy (85% similar).
- MAC Hades Fire (LE, $19.00) is less shimmery, lighter, cooler (85% similar).
- Melt Cosmetics Strange and Unusual (LE, $19.00) is more shimmery, lighter, less glossy (85% similar).
- Too Faced That Girl (LE, $22.00) is less shimmery, lighter, warmer (85% similar).
Formula Overview
$26.00/0.12 oz. - $216.67 Per Ounce
The formula is supposed to have "explosive color and rave worthy shine" that is "comfortable and plush on the lips." The pigmentation was semi-opaque to opaque, depending on shade, and most applied evenly. A few shades could have been more even, especially on the inner portion of my lips, but they were often sparkly enough that it was less noticeable in person than it could have been.
The texture varied from finer and smoother to slightly more textured (not sharp or painful to use, but a few shades were chocked full of larger glitter) but comfortable enough to apply and to wear. If one was particularly sensitive to the feel of sparkle/glitter, it might not be the best formula to reach for. They wore from four to six hours and felt lightly hydrating over time. I didn't have issues with noticeable glitter migration or travel. They had a sweet, creme brulee scent but no discernible taste.
Browse all of our UOMA Beauty Black Magic Metallic Lipstick swatches.
Ingredients
Polybutene, Caprylic/Capric Triglyceride, Polyethylene, Calcium Sodium Borosilicate, Mica, Synthetic Fluorphlogopite, Cera Microcristallina (Microcrystalline Wax), Dipentaerythrityl Hexahydroxystearate, Octyldodecanol, Disteardimonium Hectorite, Dicalcium Phosphate, Alcohol, Ethyl Vanillin, Tin Oxide, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Aqua (Water), Aluminum Calcium Sodium Silicate, Calcium Titanium Borosilicate, Calcium Aluminum Borosilicate, Alumina, Silica, BHT, Perfluorononyl Dimethicone/Methicone/Amodimethicone Crosspolymer. May Contain:CI 77891 (Titanium Dioxide), CI 77491 (Iron Oxides), CI 77499 (Iron Oxides), CI 77492 (Iron Oxides), CI 75470 (Carmine), CI 42090 (Blue 1 Lake), CI 19140 (Yellow 5 Lake), CI 15985 (Yellow 6 Lake), CI 77742 (Manganese Violet), CI 77163 (Bismuth Oxychloride) CI 15850 (Red 6), CI 15850 (Red 7 Lake), CI 45380 (Red 22 Lake), CI 45410 (Red 28 Lake), CI 73360 (Red 30 Lake).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Mother
PPermanent. $26.00.

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Allure Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Lady of Gold Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick

UOMA Beauty Mother Black Magic Metallic Lipstick
I really need Mother! That one is so rich and beautiful looking. Besides, I have a weakness for super dark vampy shades.
I *did* like Lady Of Gold, too. But now I see it as just a topper, at best? I could be wrong.
That’s what I think too Nancy.
Well, now I want Allure and Mother.
I vote for gold.
I love the gold lipstick, but even looking at the dupe list, very few brands can pull this shade off well. Mother is a gorgeous, rich shade too.
Christine, did you find that the outer crystal-like coating wears off as you use the lipstick over time? And does that make the lipstick less sparkly over time?
It’s sparkly all the way through the tube, not just on the sides!
Wow! That is appealing.
I love the burgandy and the purple ! Beautiful shades ?
If Lady of Gold applied better, Iād be all over it.
Mother is GORGEOUS! If I end up liking the Bahia that I ordered last week, I will have to pick up Mother, too.
My mouth dropped when I saw these pictures and the quality of the pigmentations, texture and shine! I think I have to find a the very least Allure! OH my!!! It may be the second purchase if I end my no-buy later in the year. I don’t know where I’ll find the brand here though.