Urban Decay Slowburn is a neutral-toned, dark orange with a natural finish. It is a permanent lipstick that retails for $18.00 and contains 0.11 oz.
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Urban Decay Slowburn Vice Lipstick ($17.00 for 0.11 oz.) is described as an "orange-red [with a Sheer finish]." It's a medium, orange-red with warmer undertones and a natural sheen. It had semi-opaque color coverage that went on fairly evenly and smoothly. The texture was slightly stiff in the tube until it melted/warmed up against the lips as I applied it. The color lasted for four hours, while the formula was slightly hydrating. MAC Flaming Lips (LE, $20.00) is lighter (95% similar). Makeup Geek Free Spirit (P, $12.00) is darker, brighter, glossier (90% similar). Urban Decay Sheer Slowburn (DC, $22.00) is lighter, warmer (90% similar). MAC Cherry Glaze (LE, $20.00) is brighter (90% similar). Gucci Beauty Odalie Red (500) (P, $42.00) is warmer (90% similar). MAC Head in the Clouds (LE, $20.00) is more shimmery, darker, brighter (90% similar). MAC Excite (LE, $20.00) is lighter, brighter, warmer (90% similar). Burberry Orange Poppy (273) (P, $34.00) is less shimmery, lighter, warmer (90% similar). MAC 5 Alarm (LE, $20.00) is warmer (90% similar). Tom Ford Beauty Neotropic (LE, $36.00) is lighter, less pigmented, warmer (90% similar). YSL Make It Burn (101) (LE, $38.00) is more shimmery, warmer, glossier (90% similar). Tom Ford Beauty Diego (LE, $36.00) is more shimmery, lighter, brighter (90% similar). YSL Dial R E D (114) (LE, $38.00) is lighter (85% similar). Colour Pop Cruella (LE, $8.00) is less shimmery, warmer, less glossy (85% similar). MAC Dozen Carnations (P, $20.00) is warmer (85% similar). Tom Ford Beauty Roberto (P, $36.00) is more shimmery, warmer (85% similar). Chanel Arthur (440) (P, $37.00) is lighter, brighter, warmer (85% similar). Marc Jacobs Beauty All the Way (122) (DC, $30.00) is lighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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The pigment load is insane! Just one swipe provides an unbelievable laydown of color. Every shade applies smoothly (without dragging or skipping), hugs lips, and feels amazing! Our proprietary Pigment Infusion System™ gives the formula its super-creamy texture, rich payout and superior color dispersion. Yummy butter blend comforts, hydrates and enhances, leaving lips soft and conditioned, never dry. Aloe vera, jojoba, avocado and abassu oils nourish and soften lips. Illipe butter (derived from Malaysian illipe trees) provides long-lasting moisture. Vitamin C and vitamin E provide a hit of antioxidants.