Tower 28 Fearless is a very cool-toned, light-medium berry with a jelly finish. It is a permanent lipgloss that retails for $14.00 and contains 0.13 oz.
Tower 28 Fearless ShineOn Jelly Lip GlossTower 28 Fearless ShineOn Jelly Lip Gloss ($14.00 for 0.13 oz.) is a muted, medium-dark berry with subtle, cool undertones and a jelly-like finish with lots of shine. It had sheer color coverage, which was as described, that applied fairly evenly across my lips but settled very slightly into my deeper lip lines--not noticeable in person, though. The texture was lightweight, smooth, and substantial, so it felt a bit more gel-like in that respect, but it wasn't thick or tacky. It lasted for two hours but was hydrating over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
This lip jelly, which has the shine of a gloss, the comfort of a balm, and a touch of juicy translucent color, uses a unique blend of five nurturing oils to soothe and protect lips from drying and peeling.
Hydrogenated Polyisobutene, Polybutene, Prunus Armeniaca (Apricot) Kernel Oil, Ethylene/Propylene/Styrene Copolymer, Octyldodecanol, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Ricinus Communis (Castor) Seed Oil, Rosa Canina Fruit Oil, Rubus Idaeus (Raspberry) Seed Oil, Persea Gratissima (Avocado) Oil, Tocopherol, Caprylyl Glycol, Ethylhexylglycerin, Butylene/Ethylene/Styrene Copolymer, Flavor, Iron Oxides (CI 77492), Red 22 Lake (CI 45380), Red 28 Lake (CI 45410), Manganese Violet (CI 77742), Red 40 Lake (CI 16035).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.