Tower 28 Rush Hour is a very warm-toned, light-medium coral with a luminous finish. It is a permanent blush that retails for $20.00 and contains 0.158 oz.
Tower 28 Rush Hour BeachPlease Lip + Cheek Cream Blush ($20.00 for 0.158 oz.) is a medium, coral-orange with strong, warm undertones and a luminous sheen. The finish looked dewy after the formula had dried down (though it remained flexible and wasn't 100% budge-proof or anything, but it didn't feel creamy or tacky to the touch after about 20 seconds).
The consistency was smooth, lightly creamy with enough slip to make it blendable and spreadable over bare skin as well as over foundation, but it didn't sheer out so much that it lost its coverage. It built up readily, too, which made coverage range from semi-sheer to mostly opaque--very flexible and versatile. As a blush, it applied evenly and blended out with little effort with good longevity at eight hours.
As a lip product, the product was more prone to clinging to imperfections and separating a bit along my lip lines as it was a little thinner and clingier, though not really uncomfortable to wear. It wore decently for two hours and felt non-drying over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
BeachPlease blush delivers buildable color in a luminous, second-skin finish. This silicone-free formula is made with skin-loving, plant-based ingredients like green tea extract and aloe vera extract to give skin support with every application.
Hydrogenated Polyisobutene, Zea Mays (Corn) Starch, Ricinus Communis (Castor) Seed Oil, Polyhydroxystearic Acid, Helianthus Annuus (Sunflower) Seed Wax, Diisostearyl Malate, Triisostearyl Citrate, Microcrystalline Wax (Cera Microcristallina), Jojoba Esters, Butyrospermum Parkii (Shea) Butter, Orbignya Oleifera Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camellia Sinensis Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Aloe Barbadensis Leaf Extract, Carthamus Tinctorius (Safflower) Seed Oil, Acacia Decurrens Flower Wax, Persea Gratissima (Avocado) Oil, Rosa Canina Fruit Oil, Glycine Soja (Soybean) Oil, Tocopherol, Polyglycerin-3, Caprylyl Glycol, Ethylhexylglycerin. MAY CONTAIN: Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Red 7 Lake (CI 15850), Red 22 Lake (CI 45380), Red 30 Lake (CI 73360), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.