Maybelline Midnight Merlot is a moderately cool-toned, medium-dark burgundy with a satin finish. It is a discontinued lipstick that retails for $7.49 and contains 0.15 oz.
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Maybelline Midnight Merlot Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a dark, red-burgundy with subtle, cool undertones and a fine pearl. It had a more natural sheen to its finish without being truly glossy, but it did suffer from more uneven application and sheerer coverage due to the extra slip. If it had been more satiny like other shades, I think it would have applied better. This shade lasted for six hours on me, left a stain behind, and only had minor settling into lip lines for me over time. It was neither drying nor hydrating. Obsessive Compulsive Cosmetics Black Dahlia (DC, $18.00) is cooler, glossier (95% similar). Tom Ford Beauty Liev (LE, $36.00) is more shimmery, darker, warmer (95% similar). Kat Von D Prayer (P, $19.00) is darker (95% similar). Tarte High Dive (P, $21.00) is darker (95% similar). Revlon Black Cherry (P, $8.49) is more shimmery, warmer (90% similar). Pat McGrath Full Blooded (P, $40.00) is warmer (95% similar). MAC Power Driven (LE, $20.00) is warmer (90% similar). Makeup Geek Risque (P, $15.00) is less glossy (95% similar). Tom Ford Beauty Black Orchid (LE, $55.00) is lighter, warmer (90% similar). MAC Living Legend (LE, $20.00) is darker (90% similar). Estee Lauder Deep Secret (P, $32.00) is less shimmery, darker (90% similar). Dior Ultra Poison (883) (P, $37.00) is less shimmery, darker, warmer (90% similar). Urban Decay White Walker (LE, $18.00) is less shimmery, darker, warmer (90% similar). Colour Pop Tutu (LE, $6.00) is darker (90% similar). Kat Von D Vampira (P, $19.00) is darker (90% similar). Tarte Soul (LE, $20.00) is lighter (90% similar). Colour Pop Hello Stranger (P, $7.00) is darker (90% similar). Estee Lauder Brazen (P, $32.00) is glossier (90% similar). Burberry Black Cherry (439) (P, $35.00) is darker, warmer (90% similar). MAC Lingering Kiss (LE, $20.00) is darker, warmer (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
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Maybelline's Color Sensational The Loaded Bolds Lip Color delivers one-stroke intensity with hyper-color pigments and an opaque, creamy clay base.
Isononyl Isononanoate, Octyldodecanol, Oleyl Erucate, Silica, Cera Alba / Beeswax, Phenyl Trimethicone, Synthetic Wax, Sesamum Indicum Seed Oil / Sesame Seed Oil, PEG-45 / Dodecyl Glycol Copolymer, Paraffin, Cera Microcristallina / Microcrystalline Wax, Kaolin, Disteardimonium Hectorite, Dimethicone, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Alumina, Aluminum Hydroxide, Benzyl Alcohol, Mel / Honey, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Calcium Sodium Borosilicate, Polyethylene Terephthalate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Acrylates Copolymer, Tin Oxide, Parfum / Fragrance. May Contain: Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 45410 / Red 28 Lake, CI 45380 / Red 22 Lake, CI 15850 / Red 7, CI 15985 / Yellow 6 Lake, CI 19140 / Yellow 5 Lake, CI 42090 / Blue 1 Lake, CI 75470 / Carmine.