Estee Lauder Deep Secret is a moderately cool-toned, dark burgundy with a satin finish. It is a permanent lipstick that retails for $32.00 and contains 0.12 oz.
Estee Lauder Deep Secret Pure Color Matte Sculpting Lipstick ($32.00 for 0.12 oz.) is a deep burgundy with cooler undertones and a satin finish. It was less of a true matte until an hour or two into wear, which was when the light sheen seemed to fade away. I also felt like there was a hint of very fine shimmer that ran through it.
It had good color coverage in a single layer, but didn't apply as evenly as I would have liked--not bad and from a distance, I think it looked just fine--but at least it didn't sink into my lip lines over time. The consistency was smooth, more of a dense, velvety formula that glided on without feeling slippery or wet. It stayed on well for five hours, left a stain behind, and felt lightly hydrating over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Pure Color Envy Matte Lipsticks are formulated with Advanced True Vision™ Technology, which combines multifaceted pigments and refined mattifying powders to provide rich saturated color that feels luxuriously comfortable. Intensely mattified color gives lips a bolder, visibly fuller, defined curvaceous look.
Octyldodecanol, Ricinus Communis (Castor) Seed Oil, Silica, Tricaprylyl Citrate, Isononyl Isononanoate, Ozokerite, Paraffin, Phenyl Trimethicone, Ethylhexyl Palmitate, Microcrystalline WaxCera MicrocristallinaCire Microcristalline, Caprylic/Capric Triglyceride, Copernicia Cerifera (Carnauba) Wax Copernicia Cerifera Cera Cire De Carnauba, Tocopherol, Sodium Hyaluronate, Ascorbyl Palmitate, Olea Europaea (Olive) Fruit Extract, Triticum Vulgare (Wheat Bran) Extract, Polydecene, Cholesterol, Acrylates Copolymer, Lauryl Methacrylate/Glycol Dimethacrylate Crosspolymer, Polyethylene Terephthalate, Silica Dimethyl Silylate, Potassium Sulfate, Butylene Glycol, Oleic Acid, Glyceryl Stearate, Palmitic Acid, Stearyl Stearoyl Stearate, Flavor (Aroma), Vanillin, Saccharin, [+/- Mica, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Iron Oxides (Ci 77492), Iron Oxides (Ci 77499), Blue 1 Lake (Ci 42090), Carmine (Ci 75470), Red 6 (Ci 15850), Red 6 Lake (Ci 15850), Red 7 Lake (Ci 15850), Red 21 Lake (Ci 45380), Red 28 Lake (Ci 45410), Red 30 Lake (Ci 73360), Red 33 Lake (Ci 17200), Yellow 5 Lake (Ci 19140), Yellow 6 Lake (Ci 15985)]
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.