Maybelline Chocoholic is a slightly warm-toned, dark brown with a satin finish. It is a discontinued lipstick that retails for $7.49 and contains 0.15 oz.
Maybelline Chocoholic Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a deep, reddish brown with subtle, warm undertones and a natural sheen. It was semi-opaque and had moderate slip, which made it harder to apply evenly as it would seep into lip lines and move around a lot. I didn't experience feathering, which isn't something I typically experience, but it might be an issue if you are prone to feathering due to the vampy hue and slippery feel. It lasted for five hours, left behind a stain, but it did sit in lip lines easily. Urban Decay Disturbed (P, $18.00) is cooler (95% similar). Pat McGrath She's So Deep (LE, $40.00) is lighter (95% similar). Kat Von D Crucifix (P, $19.00) is less glossy (95% similar). ColourPop Prim (P, $7.00) is cooler (95% similar). ColourPop Paramour (LE, $7.00) is darker, cooler (95% similar). MAC Modern Temptress (LE, $20.00) is lighter (95% similar). Too Faced Indecent Proposal (P, $22.00) is lighter (95% similar). Make Up For Ever M104 (DC, $22.00) is lighter, less glossy (95% similar). Marc Jacobs Beauty Editrix (250) (P, $30.00) is warmer (95% similar). MAC Digging It (P, $20.00) is darker, warmer (90% similar). ColourPop Friends (P, $7.00) is warmer (90% similar). MAC Lingering Kiss (LE, $20.00) is lighter, cooler (90% similar). ColourPop Chocolatier (LE, $7.00) is less shimmery, lighter, warmer (90% similar). Anastasia Rust (P, $18.00) is lighter, less glossy (90% similar). Clinique Velvet Kisses (29) (P, $19.50) is more shimmery, warmer (90% similar). Fenty Beauty PMS (P, $18.00) is darker, cooler (90% similar). MAC Living Legend (LE, $20.00) is brighter (90% similar). NARS Done It Again (P, $26.00) is less glossy (90% similar). Tarte Shades (P, $21.00) is cooler (90% similar). NARS Lonely Heart (P, $27.00) is more muted, less glossy (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
Maybelline's Color Sensational The Loaded Bolds Lip Color delivers one-stroke intensity with hyper-color pigments and an opaque, creamy clay base.
Isononyl Isononanoate, Octyldodecanol, Oleyl Erucate, Silica, Cera Alba / Beeswax, Phenyl Trimethicone, Synthetic Wax, Sesamum Indicum Seed Oil / Sesame Seed Oil, PEG-45 / Dodecyl Glycol Copolymer, Paraffin, Cera Microcristallina / Microcrystalline Wax, Kaolin, Disteardimonium Hectorite, Dimethicone, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Alumina, Aluminum Hydroxide, Benzyl Alcohol, Mel / Honey, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Calcium Sodium Borosilicate, Polyethylene Terephthalate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Acrylates Copolymer, Tin Oxide, Parfum / Fragrance. May Contain: Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 45410 / Red 28 Lake, CI 45380 / Red 22 Lake, CI 15850 / Red 7, CI 15985 / Yellow 6 Lake, CI 19140 / Yellow 5 Lake, CI 42090 / Blue 1 Lake, CI 75470 / Carmine.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.