Maybelline Chocoholic is a slightly warm-toned, dark brown with a satin finish. It is a discontinued lipstick that retails for $7.49 and contains 0.15 oz.
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Maybelline Chocoholic Color Sensational The Loaded Bolds Lip Color ($7.49 for 0.15 oz.) is a deep, reddish brown with subtle, warm undertones and a natural sheen. It was semi-opaque and had moderate slip, which made it harder to apply evenly as it would seep into lip lines and move around a lot. I didn't experience feathering, which isn't something I typically experience, but it might be an issue if you are prone to feathering due to the vampy hue and slippery feel. It lasted for five hours, left behind a stain, but it did sit in lip lines easily. Urban Decay Disturbed (P, $18.00) is cooler (95% similar). Pat McGrath She's So Deep (LE, $40.00) is lighter (95% similar). Kat Von D Crucifix (P, $19.00) is less glossy (95% similar). Colour Pop Prim (P, $7.00) is cooler (95% similar). Colour Pop Paramour (LE, $6.00) is darker, cooler (95% similar). MAC Modern Temptress (LE, $20.00) is lighter (95% similar). Too Faced Indecent Proposal (P, $22.00) is lighter (95% similar). Make Up For Ever M104 (P, $22.00) is lighter, less glossy (95% similar). Marc Jacobs Beauty Editrix (250) (P, $30.00) is warmer (95% similar). MAC Digging It (P, $20.00) is darker, warmer (90% similar). Colour Pop Chocolatier (LE, $7.00) is less shimmery, lighter, warmer (90% similar). Anastasia Rust (P, $18.00) is lighter, less glossy (90% similar). Clinique Velvet Kisses (29) (P, $19.50) is more shimmery, warmer (90% similar). Fenty Beauty PMS (P, $18.00) is darker, cooler (90% similar). MAC Living Legend (LE, $20.00) is brighter (90% similar). NARS Done It Again (P, $26.00) is less glossy (90% similar). Tarte Shades (P, $21.00) is cooler (90% similar). NARS Lonely Heart (P, $27.00) is more muted, less glossy (90% similar). Guerlain #99 (P, $33.00) is warmer (90% similar). NARS Aya (LE, $34.00) is darker, more muted (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
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Maybelline's Color Sensational The Loaded Bolds Lip Color delivers one-stroke intensity with hyper-color pigments and an opaque, creamy clay base.
Isononyl Isononanoate, Octyldodecanol, Oleyl Erucate, Silica, Cera Alba / Beeswax, Phenyl Trimethicone, Synthetic Wax, Sesamum Indicum Seed Oil / Sesame Seed Oil, PEG-45 / Dodecyl Glycol Copolymer, Paraffin, Cera Microcristallina / Microcrystalline Wax, Kaolin, Disteardimonium Hectorite, Dimethicone, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Alumina, Aluminum Hydroxide, Benzyl Alcohol, Mel / Honey, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Calcium Sodium Borosilicate, Polyethylene Terephthalate, Tocopherol, Hydrogenated Palm Glycerides Citrate, Acrylates Copolymer, Tin Oxide, Parfum / Fragrance. May Contain: Mica, CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides, CI 45410 / Red 28 Lake, CI 45380 / Red 22 Lake, CI 15850 / Red 7, CI 15985 / Yellow 6 Lake, CI 19140 / Yellow 5 Lake, CI 42090 / Blue 1 Lake, CI 75470 / Carmine.