MAC True Red is a moderately warm-toned, medium-dark orange with a satin finish. It is a limited edition lipstick that retails for $19.00 and contains 0.1 oz.
True Red is described as a "vivid bright coral red." It's a brightened, medium-dark orange-red with warm undertones and a satin finish. It seems more matte here, which may just be due to the format of the lipstick in a pan compared to a tube. It lasted for five hours and was on the drying side. MAC Barbecue (LE, $16.00) is . Clinique Poppy Pop (P, $18.00) is brighter, warmer. Estee Lauder Fierce (P, $30.00) is brighter. Tom Ford Beauty Flame (06) (P, $50.00) is lighter, brighter. Maybelline Rose Rush (735) (P, $7.49) is lighter, brighter. Tom Ford Beauty Rafael (LE, $32.00) is lighter, more muted. Kat Von D Countess (P, $21.00) is glossier. MAC Excite (LE, $16.00) is brighter. Bobbi Brown Lady Ruba (P, $26.00) is glossier. NARS Lana (P, $32.00) is brighter. MAC Fashion Trip (LE, $22.00) is lighter. Dolce and Gabbana Fire (610) (P, $33.00) is lighter, brighter. MAC Mangrove (LE, $16.00) is less shimmery, more muted, less glossy. MAC Dangerous (P, $16.00) is less glossy, less shimmery, darker. Givenchy Carmin Escarpin (306) (P, $36.00) is darker. View dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Formulated to shade, define and showcase the lips, M·A·C Lipstick is available in every nuance of your favorite color and high-fashion texture. It's the iconic product that made M·A·C famous. AMPLIFIED CREME (A): Ultra-creamy. Quietly shiny. Color-packed! Hi-res: hi-impact. CREMESHEEN (C): Creme-based lipstick that imparts bright full color, with a soft and supple shine. FROST (F): Excellent color payoff with medium to high frosted shimmer-and-shine finish. LUSTRE (L): Demi-sheer with wet-look lustre finish. Very slick. Makes lips look soft, smooth, ultra-moist. MATTE (M): Pigment rich with intense color pay-off. No-shine, all matte finish. SATIN (S): Color-rich. Soft satin, semi-matte finish. Conditions while adding intense color.