Roxy is a bright, medium-dark purple with cooler undertones and a natural sheen. There was more slip to this shade compared to others, and it also felt more emollient, which gave it that wetter, less-matte finish. I think this shade would benefit greatly from a lip primer or liner underneath, as it only had semi-opaque coverage and did not go on as evenly by itself as it should have. I also noticed some color settled into my lip lines as well. On me, the lipstick stayed on well for over six hours, left a stain behind, and was non-drying.
This hybrid lipstick is formulated with Color Cushion Technology, which combines 10-hour budge-proof wear with vibrant color. Featuring a color spectrum for every skin tone, this lipstick lets you glide on velvety-soft comfort and eye-popping colors that range from classic everyday neutrals to bright shades.