ColourPop Pin Wheel Ultra Matte Liquid Lipstick ($6.00 for 0.11 oz.) is a deep fuchsia with cool, blue undertones and a flat, matte finish. The pigmentation was nearly opaque in a single layer. It had a thin, fluid consistency that was smooth but almost too fluid, as it made it harder to control around the edges of the mouth. It dried down fairly quickly and felt clingier compared to the other shades. It was still going strong after six hours of wear but was moderately drying to wear.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.