Memoir
ColourPop Jelly Much Eyeshadow
ColourPop Memoir is a moderately warm-toned, light yellow with a sparkle finish. It is a limited edition eyeshadow that retails for $9.00 and contains 0.23 oz.
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ColourPop Memoir Jelly Much Eyeshadow ($8.00 for 0.23 oz.) is a pale, greenish-yellow with warm undertones and a metallic finish. It had nearly opaque pigmentation paired with a lightweight, watery texture that set to a very transfer-resistant finish within 10 seconds of being applied to my skin. It wore well for 10 hours without fading.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Memoir
LELimited Edition. $9.00.
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This innovative water-based formula is made of 50% water meaning you can ditch the "just add water" step and get over-the-top, single-stroke color intensity in full-on chrome, duo chrome and holographic finishes. ColourPop’s proprietary, unique water-based formula saturates the pigment for intense colour payoff instantly - plus, it prevents creasing and fading for stunning looks that last all day! Apply with your favorite eyeshadow brush for precise application or use your fingers for a quick n’ easy look!.