Chanel Pourpre d'Or (137) is a slightly cool-toned, dark berry with a luminous finish. It is a limited edition lipstick that retails for $38.00 and contains 0.12 oz.
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Chanel Pourpre d'Or (137) Rouge Allure Luminous Intense Lip Colour ($45.00 for 0.12 oz.) is a deeper, reddened berry with subtle, cool undertones and a luminous finish with fine, red pearl woven throughout. It had semi-opaque color coverage paired with a lightweight, thin, and smooth consistency that was comfortable and easy to apply to bare lips.
The downside was that it did not apply as evenly as it could have, and it seemed more prone to catching on minor texture imperfections. It lasted well for five and a half hours, left a slightly stain behind, and felt moisturizing while worn.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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The next generation of ROUGE ALLURE dresses lips with unmistakable attitude. A new formula with concentrated, ultra-thin pigments offers radically intense colour with full coverage and a satin finish. Leaves lips supple and protected with lasting comfort.
PENTAERYTHRITYL ADIPATE/CAPRATE/CAPRYLATE/HEPTANOATE | HYDROGENATED POLYISOBUTENE | OCTYLDODECYL NEOPENTANOATE | OCTYLDODECANOL | SYNTHETIC WAX | POLYGLYCERYL-10 DECAISOSTEARATE | PHYTOSTERYL/OCTYLDODECYL LAUROYL GLUTAMATE | CALCIUM SODIUM BOROSILICATE | POLYGLYCERYL-2 TRIISOSTEARATE | HYDROGENATED COCONUT OIL | ETHYLENE/PROPYLENE COPOLYMER | DISTEARDIMONIUM HECTORITE | TOCOPHERYL ACETATE | PROPYLENE CARBONATE | HYDROGENATED CASTOR OIL | ALUMINA | PARFUM (FRAGRANCE) | DIMETHICONE | PEG-8 | TALC | TOCOPHEROL | POTASSIUM ALUM | SILICA | ASCORBYL PALMITATE | KAOLIN | CAESALPINIA SAPPAN BARK EXTRACT | ASCORBIC ACID | CITRIC ACID | [+ / - (MAY CONTAIN) | CI 12085 (RED 36) | CI 15850 (RED 6) | CI 15850 (RED 7 LAKE) | CI 15985 (YELLOW 6 LAKE) | CI 17200 (RED 33 LAKE) | CI 19140 (YELLOW 5 LAKE) | CI 42090 (BLUE 1 LAKE) | CI 45380 (RED 22 LAKE) | CI 45410 (RED 28 LAKE) | CI 73360 (RED 30 LAKE) | CI 77163 (BISMUTH OXYCHLORIDE) | CI 77491, | CI 77492, | CI 77499 (IRON OXIDES) | CI 77742 (MANGANESE VIOLET) | CI 77891 (TITANIUM DIOXIDE) | MICA] | IL46A-I