Chanel Iconique (72) is a slightly warm-toned, light-medium red with a luminous finish. It is a permanent lipstick that retails for $40.00 and contains 0.18 oz.
Chanel Iconique (72) Rouge Allure Laque (2020) ($40.00 for 0.18 oz.) is a brighter, medium red with warmer undertones and barely-there pearl paired with a satin sheen. It had semi-opaque color coverage in a single layer, which was buildable to full coverage with a second layer.
The texture was more fluid, thin, and like a liquid balm initially before developing into a more gel-like, lightly tacky consistency for the remainder of the wear (though never as thick as other comparable formulas that have a similar start-finish in texture). The product applied evenly across my lips and didn't emphasize my lip texture or lip lines. It stayed on nicely for six hours and felt moisturizing over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
The first liquid lipstick by CHANEL uniting shine and ultrawear in a satiny finish. Lifeproof and water-resistant, it delivers satiny shine, colour and hydration for 12 hours.* Its unique, ultra-comfortable texture provides the lips with a sensation of softness and suppleness for 10 hours.**.
ISODODECANE | DIMETHICONE | DIISOSTEARYL MALATE | BIS-HYDROXYPROPYL DIMETHICONE/SMDI COPOLYMER | TRIMETHYLSILOXYSILICATE | SYNTHETIC WAX | ETHYLENE/PROPYLENE COPOLYMER | 1,2-HEXANEDIOL | DISTEARDIMONIUM HECTORITE | PROPYLENE CARBONATE | PARFUM (FRAGRANCE) | TALC | POTASSIUM ALUM | TOCOPHERYL ACETATE | KAOLIN | CAESALPINIA SAPPAN BARK EXTRACT | [+ / - (MAY CONTAIN) | CI 12085 (RED 36) | CI 15850 (RED 6) | CI 15850 (RED 7 LAKE) | CI 15985 (YELLOW 6 LAKE) | CI 17200 (RED 33 LAKE) | CI 19140 (YELLOW 5 LAKE) | CI 42090 (BLUE 1 LAKE) | CI 45380 (RED 22 LAKE) | CI 45410 (RED 28 LAKE) | CI 73360 (RED 30 LAKE) | CI 77163 (BISMUTH OXYCHLORIDE) | CI 77491, | CI 77492, | CI 77499 (IRON OXIDES) | CI 77742 (MANGANESE VIOLET) | CI 77891 (TITANIUM DIOXIDE) | MICA] | IL46A-II
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.