Natasha Denona Palette 10 Eyeshadow Palette Review & Swatches
Palette 10
Natasha Denona Palette 10 Eyeshadow Palette 5 ($48.00 for 0.4 oz.) is one of the more improved–across the board–palettes in the newer formula (the ingredient list is quite different than the 2016 versions I have). Both of the mattes were much more pigmented with a lot less fallout, while the shimmers lasted longer on my lid but still applied well and blended out without difficulty.
Back story: I purchased all of the 5-pan palettes a few months ago to re-review because if there’s a brand that has a more constant, evolving formula… it is Natasha Denona (the ingredient list is substantially different today compared to the original release and even from a few years ago). I have better experiences with the more updated formulas, so it seemed like a good way to test the current formula as well as get updated swatches. This week, the brand is running buy one, get one free on the 5-pan palettes… so… here we are… frantically reviewing them! Leave a comment with which one of the original 13 you are most desperate to see re-reviewed, and I will endeavor to make it so!
Ingredients
Look Using this Product
Palette 10
PPermanent. $48.00.
Satin Skin (75P)
Satin Skin (75P) is a soft, golden bronze with warm undertones and a metallic sheen. The texture was incredibly smooth, dense without being too thick or too firmly-pressed into the pan, and was blendable and easy to work with on my lid. It had rich color coverage that lasted well for eight and a half hours before fading noticeably.
The newer formula seems to be a bit less cream-like but still applied evenly and blended out well.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Tarte Spiked Cider (LE, ) is darker (95% similar).
- Chanel Codes Subtils #2 (LE, ) is more shimmery, lighter, warmer (95% similar).
- NARS Himalia (P, $29.00) is darker, warmer (90% similar).
- NABLA Cosmetics Aesthetic (PiP, $8.00) is more shimmery, lighter, warmer (90% similar).
- Dior Soft Cashmere #3 (PiP, ) is less shimmery, darker, cooler (90% similar).
- Make Up For Ever I538 Pearly Gray Beige (DC, $21.00) is lighter (90% similar).
- Stila Thought (PiP, ) is warmer (90% similar).
- bareMinerals Schmooze (LE, ) is warmer (90% similar).
- bareMinerals Santorini (LE, ) is more shimmery, lighter, warmer (90% similar).
- KVD Beauty Vast (LE, ) is less shimmery, darker, more muted (85% similar).
Formula Overview
$29.00/0.08 oz. - $362.50 Per Ounce
The majority of the brand's eyeshadows are quite pigmented, blendable, and long-wearing. The eyeshadows have improved over time, particularly with respect to longevity (without a primer). The original formula often creased on me within seven to eight hours, whereas the more current formula wears eight to nine hours with fading (instead of full-on creasing). The more matte finishes tend to be a bit more velvety, substantial, and less dry/powdery compared to prior iterations.
The metallic finish is often the creamiest, slightly denser in feel, but has excellent pigmentation, adhesion, and blendability. The sparkling shades can have some fallout, depending on how they're applied and how sparkly they are, so they sometimes work better with fingertips or a dampened brush; they can also run sheerer compared to other finishes.
Cream-Powders are the more unique formulation and tend to have firmer, almost stiff, consistencies and more semi-opaque, watercolor-esque coverage. They are longer-wearing, but they can take a few uses to learn how to use. This formula has also improved compared to when it first debuted--it is a bit more yielding now.
Browse all of our Natasha Denona Metallic Eye Shadow swatches.
Ingredients
Mica, Zinc Stearate, Dimethicone, Octyldodecyl Stearoyl Stearate, Caprylyl Glycol, Thylhexylglycerin, Calcium Aluminum Borosilicate, Calcium Sodium Borosilicate, Silica, Tin Oxide, Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides), Ci 77000 (Aluminum Powder).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Look Using this Product
Satin Skin (75P)
PiPPermanent in Palette. $29.00.
Vintage (49M) (2019)
Vintage (49M) (2019) is a medium, taupe-brown with neutral-to-cool undertones and a metallic sheen. The eyeshadow was intensely pigmented with a smooth, lightly creamy texture that wasn’t too densely nor too loosely-pressed into the pan. It picked up well and adhered evenly to bare skin. It stayed on nicely for eight and a half hours before fading slightly on me.
The newer formula was cooler-toned, lighter, and more of taupe hue. The texture was also a bit firmer, thinner, but not in a bad way, just less emollient.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Anastasia Custom (P, $12.00) is less shimmery, lighter, warmer (90% similar).
- Zoeva Delicate Acidity (PiP, ) is less shimmery, darker (90% similar).
- Make Up For Ever I544 Pink Granite (DC, $21.00) is less shimmery, warmer (90% similar).
- MAC Satin Taupe (P, $17.00) is less shimmery, lighter (90% similar).
- NARS Stag Film (LE, $29.00) is more shimmery, lighter, warmer (90% similar).
- Tom Ford Beauty Cool (Winter 2016) Eyeshadow #3 (LE, ) is less shimmery, darker, cooler (90% similar).
- MAC Tokyo Drifter (LE, $17.00) is less shimmery, lighter (90% similar).
- Laura Mercier Intense Amethyst (P, $29.00) is more shimmery, lighter (90% similar).
- elf Galaxy (P, $6.00) is more shimmery, darker, warmer (90% similar).
- Terra Moons Palladium (P, $6.25) is more shimmery, lighter, warmer (85% similar).
Formula Overview
$29.00/0.08 oz. - $362.50 Per Ounce
The majority of the brand's eyeshadows are quite pigmented, blendable, and long-wearing. The eyeshadows have improved over time, particularly with respect to longevity (without a primer). The original formula often creased on me within seven to eight hours, whereas the more current formula wears eight to nine hours with fading (instead of full-on creasing). The more matte finishes tend to be a bit more velvety, substantial, and less dry/powdery compared to prior iterations.
The metallic finish is often the creamiest, slightly denser in feel, but has excellent pigmentation, adhesion, and blendability. The sparkling shades can have some fallout, depending on how they're applied and how sparkly they are, so they sometimes work better with fingertips or a dampened brush; they can also run sheerer compared to other finishes.
Cream-Powders are the more unique formulation and tend to have firmer, almost stiff, consistencies and more semi-opaque, watercolor-esque coverage. They are longer-wearing, but they can take a few uses to learn how to use. This formula has also improved compared to when it first debuted--it is a bit more yielding now.
Browse all of our Natasha Denona Metallic Eye Shadow swatches.
Ingredients
Talc, Mica, Octyldodecyl Stearoyl Stearate, Calcium Sodium Borosilicate, Diisostearyl Alate,Caprylyl Glycol, Ethylhexylglycerin, Tin Oxide, Ptfe, Zinc Stearate, Calcium Titanium Borosilicate, Aluminum Calcium Sodium Silicate, Alumina, Silica, May Contain [+/-]: Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides) Ci 75470 (Carmine), Ci 77400 (Bronze Powder), Ci 77000 (Aluminum Powder).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Look Using this Product
Vintage (49M) (2019)
PiPPermanent in Palette. $29.00.
Aubergine (24V)
Aubergine (24V) is a deep, purpled burgundy with cool undertones and a matte finish. It had opaque pigmentation in a single layer, while the texture was soft, a little powdery in the pan, but it wasn’t prone to sheering out when applied to bare skin. It wore well for eight hours before fading a bit.
The texture was more substantial with significantly less powder kicked up in the pan; it felt closer to the typical mattes in current Natasha Denona larger-format palettes but not quite as nice as the Creamy Matte finish. The color changed substantially–it was deeper but much warmer in tone.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- KVD Beauty Hybrid Moments (DC, ) is brighter (95% similar).
- Tarte Mulled Wine (LE, ) is darker (95% similar).
- LORAC Plum (PiP, $19.00) is lighter (95% similar).
- Stila Plum (LE, $18.00) is warmer (95% similar).
- MAC Snappy Style (LE, $17.00) is lighter (95% similar).
- Glaminatrix Witching Hour (PiP, $7.30) is lighter (95% similar).
- Ciate Day Dream (LE, ) is darker (95% similar).
- Tarte Plums Up (LE, ) is warmer (95% similar).
- LORAC Cabernet (LE, $19.00) is warmer (90% similar).
- MAC Blackberry (P, $17.00) is warmer (90% similar).
Formula Overview
$29.00/0.08 oz. - $362.50 Per Ounce
The majority of the brand's eyeshadows are quite pigmented, blendable, and long-wearing. The eyeshadows have improved over time, particularly with respect to longevity (without a primer). The original formula often creased on me within seven to eight hours, whereas the more current formula wears eight to nine hours with fading (instead of full-on creasing). The more matte finishes tend to be a bit more velvety, substantial, and less dry/powdery compared to prior iterations.
The metallic finish is often the creamiest, slightly denser in feel, but has excellent pigmentation, adhesion, and blendability. The sparkling shades can have some fallout, depending on how they're applied and how sparkly they are, so they sometimes work better with fingertips or a dampened brush; they can also run sheerer compared to other finishes.
Cream-Powders are the more unique formulation and tend to have firmer, almost stiff, consistencies and more semi-opaque, watercolor-esque coverage. They are longer-wearing, but they can take a few uses to learn how to use. This formula has also improved compared to when it first debuted--it is a bit more yielding now.
Browse all of our Natasha Denona Matte Eye Shadow swatches.
Ingredients
Synthetic Fluorphlogopite, Zinc Stearate, Dimethicone, Triethoxycaprylylsilane, Caprylyl Glycol, Ethylhexylglycerin, Hdi/Trimethylol Hexyllactone Crosspolymer, Silica, Ci 77491, Ci 77499 (Iron Oxides), Ci 77007 (Ultramarines), Ci 75470 (Carmine).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Aubergine (24V)
PiPPermanent in Palette. $29.00.
True Gold (20M) (2019)
True Gold (20M) (2019) is a bright, pale gold with subtle, warm undertones and a sparkling, metallic finish. It had nearly opaque color payoff in one layer paired with a slightly dense texture that was lightly creamy but not too thick or too heavy, so it adhered with minimal fallout. It lasted well for eight and a half hours but had a touch of fallout over time.
The color was completely different, though tonally, they were both “cooler” gold shades. The newer one is a pale, white gold with a finer, but more twinkling, sparkle and had less fallout.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Silver Millennium (LE, $4.50) is less shimmery, warmer (95% similar).
- Sephora White Gold (LE, ) is less shimmery, lighter (95% similar).
- Anastasia Trust Issues (LE, $12.00) is darker (95% similar).
- ColourPop Wavelength (LE, $4.50) is less shimmery, lighter (95% similar).
- ColourPop Perfection (LE, $4.50) is lighter (95% similar).
- ColourPop Rager (LE, $4.50) is less shimmery, cooler (95% similar).
- ColourPop Coco Wild (LE, $4.50) is less shimmery, cooler (95% similar).
- Glaminatrix Jasmine (P, $8.77) is cooler (95% similar).
- Marc Jacobs Beauty Next Season (PiP, ) is less shimmery, cooler (95% similar).
- ColourPop Now and Zen (P, $4.50) is less shimmery, cooler (90% similar).
Formula Overview
$29.00/0.08 oz. - $362.50 Per Ounce
The majority of the brand's eyeshadows are quite pigmented, blendable, and long-wearing. The eyeshadows have improved over time, particularly with respect to longevity (without a primer). The original formula often creased on me within seven to eight hours, whereas the more current formula wears eight to nine hours with fading (instead of full-on creasing). The more matte finishes tend to be a bit more velvety, substantial, and less dry/powdery compared to prior iterations.
The metallic finish is often the creamiest, slightly denser in feel, but has excellent pigmentation, adhesion, and blendability. The sparkling shades can have some fallout, depending on how they're applied and how sparkly they are, so they sometimes work better with fingertips or a dampened brush; they can also run sheerer compared to other finishes.
Cream-Powders are the more unique formulation and tend to have firmer, almost stiff, consistencies and more semi-opaque, watercolor-esque coverage. They are longer-wearing, but they can take a few uses to learn how to use. This formula has also improved compared to when it first debuted--it is a bit more yielding now.
Browse all of our Natasha Denona Metallic Eye Shadow swatches.
Ingredients
Talc, Mica, Octyldodecyl Stearoyl Stearate, Calcium Sodium Borosilicate, Diisostearyl Alate,Caprylyl Glycol, Ethylhexylglycerin, Tin Oxide, Ptfe, Zinc Stearate, Calcium Titanium Borosilicate, Aluminum Calcium Sodium Silicate, Alumina, Silica, May Contain [+/-]: Ci 77891 (Titanium Dioxide), Ci 77491, Ci 77492, Ci 77499 (Iron Oxides) Ci 75470 (Carmine), Ci 77400 (Bronze Powder), Ci 77000 (Aluminum Powder).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Look Using this Product
True Gold (20M) (2019)
PiPPermanent in Palette. $29.00.
Nina's Orchid (82V)
Nina’s Orchid (82V) is a light-medium purple with warmer, pink undertones and a matte finish. It had nearly opaque color coverage in a single layer, while the texture was soft, lightly powdery in the pan but adhered evenly and wasn’t prone to sheering out too readily, though it was fairly blendable along the edges. It stayed on nicely for eight and a half hours before fading visibly on me.
The performance was substantially improved; the newer formula is a lot less powdery, which gave it better adhesion and application, so it actually yielded near opaque coverage rather than sheering out immediately.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Viseart Bougainvillea (Grande Pro (Vol. 1) #20) (P, ) is darker (95% similar).
- ColourPop Serene Sable (LE, $4.50) is warmer (95% similar).
- Marc Jacobs Beauty The Tease #6 (PiP, ) is darker (95% similar).
- Too Faced Ooh la Orchid (LE, $16.00) is lighter (90% similar).
- MAC Vibrant Grape (DC, $17.00) is lighter (90% similar).
- Glaminatrix Nectar (P, $7.30) is more shimmery, darker (90% similar).
- Natasha Denona Aiko (475CM) (PiP, ) is darker, warmer (90% similar).
- Give Me Glow No Filter (P, $7.00) is warmer (90% similar).
- ColourPop The Tea (PiP, $4.50) is more shimmery, cooler (90% similar).
- NABLA Cosmetics Eresia (P, $8.00) is darker, cooler (90% similar).
Formula Overview
$29.00/0.08 oz. - $362.50 Per Ounce
The majority of the brand's eyeshadows are quite pigmented, blendable, and long-wearing. The eyeshadows have improved over time, particularly with respect to longevity (without a primer). The original formula often creased on me within seven to eight hours, whereas the more current formula wears eight to nine hours with fading (instead of full-on creasing). The more matte finishes tend to be a bit more velvety, substantial, and less dry/powdery compared to prior iterations.
The metallic finish is often the creamiest, slightly denser in feel, but has excellent pigmentation, adhesion, and blendability. The sparkling shades can have some fallout, depending on how they're applied and how sparkly they are, so they sometimes work better with fingertips or a dampened brush; they can also run sheerer compared to other finishes.
Cream-Powders are the more unique formulation and tend to have firmer, almost stiff, consistencies and more semi-opaque, watercolor-esque coverage. They are longer-wearing, but they can take a few uses to learn how to use. This formula has also improved compared to when it first debuted--it is a bit more yielding now.
Browse all of our Natasha Denona Matte Eye Shadow swatches.
Ingredients
Synthetic Fluorphlogopite, Zinc Stearate, Dimethicone, Triethoxycaprylylsilane, Caprylyl Glycol, Ethylhexylglycerin, Hdi/Trimethylol Hexyllactone Crosspolymer, Silica, Mica, Tin Oxide, Titanium Dioxide Ci 77891, Ci 77007 (Ultramarines), Ci 75470 (Carmine).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Squeee.. you’re so pawsome, Christine! I went out on a limb and purchased this as one of the 4 I picked up yesterday. The other three you had already posted positive reviews… I absolutely love the gold in this palette, it’s one of those silver/golds which are totally my jam as a neutral girly… and, of course, that orchid shadow.
Fingers crossed! xo
Wow! The improvement of quality for this one is astounding! So much better than the version from a few years back. If I didn’t have dupes for 3 out of the 5 shades, I would have gotten this one in a heartbeat!
Nina’s Orchid is so much better! I swatched the quint formula with a friend in store and it looked SO much more opaque. I love that you used it at a blending shade!
Happy Thanksgiving, Christine! Thank you for all you do!?
shipping is $15 unless you reach $50 so i was going to get the #9- pewter and #11- muted greens and then throw in mini Star to get the free ship…..and it is OOS so i peaced out. I am spoiled for all the companies that offer free shipping.
Thank you for getting these reviews out so quickly, Christine. This is a real contender. I love the combination of shades in this one but then I love all the palettes. They appear to be well curated and while in a few I could wish for a matte, they are small enough that adding another single shadow is no big deal.
Christine, do you know if the formula in the 28-pan palettes also changed when the 5-pan palettes were updated?
There are at least three variations I’ve personally seen in the 5-pan ingredients, so it’s hard to know without having a physical version of any recently purchased 28-pan palette (the one I have is different than one that sold immediately after I reviewed!). The ingredient lists posted on various retailers for the 28-pan doesn’t seem to be different.
Thanks for the info! Trying to figure out the most efficient way to get the shades I want, but I’m really impressed by these most recent swatches, so I’d rather try to stick with the new formula to the extent possible!
Totally understand. In August, when I bought them, I was the same way!
This is gorgeous too, although I wouldn’t use the Orchid shade, I do love Vintage – so very pretty. Stunning eye look Christine.
After reading this review, and finding an e-mail from Sephora, I had forgotten to check their site, I ordered this lovely little palette. It was the True Gold shade that made me decide I had to have it, all the colours are lovely, but that silvery gold is just something I’ve been thinking about, along with for some odd reason greys, I guess I’m getting a bit tired of warm reds, 😀
I also ordered MJB Steel(etto), I’ve been lusting for it since I read the review, quite some time ago, but this year, I think.
And, and,and finally I decided to get Guerlaine Météorites, the light, permanent one.
Sorry for going sort of off topic, but I’m a bit excited, it’s been some time since I bought any palettes at all.
Now I go back to my low buy 🙂
Love MJ Steeleto – I always get gorgeous looks with minimal effort ?
I’m even more happy I bought it now! I can hardly wait for it to get here.
The only downside to living far from a Sephora store, having to order instead of just coming home and start trying everything on. 🙂