Chanel No. 01, No. 02, No. 03 Rouge Allure Luminous & Velvet Lip Colours Reviews, Photos, Swatches

1 of 6
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour
Chanel No. 01 Rouge Allure Luminous Intense Lip Colour

No. 01

Chanel No. 01 Rouge Allure Luminous Intense Lip Colour ($37.00 for 0.12 oz.) is a medium pink-red with cool undertones and a satin sheen. It had good color payoff in a single layer, though you can see my lip freckle peeking through indicating it was not full coverage (as described). The texture was smooth with slight slip but not enough to feel slippery or enable the color to move around on the lips. It wore well for five and a half hours and was lightly hydrating over time.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Formula Overview

$38.00/0.12 oz. - $316.67 Per Ounce

The formula is supposed to have a "satin finish" with "ultra-thin pigments" that yield "full coverage" while also having a moisturizing base. Most shades in the range have a satin to luminous finish--not glossy but they have a luminosity to them that gives the appearance of lighter-weight color and smoother, fuller lips that a true satin finish doesn't have (in my experience).

The texture has a more velvety feel--smooth with great glide but not a lot of wetness, so they go on comfortably but feel very lightweight and thin but don't emphasize lip lines/lip texture. The coverage tends to be more semi-opaque to opaque, so they aren't always living up to the "full coverage" claim.

Most shades wear four hours or longer with some of the deeper and richer hues lasting six hours or more, and the formula has been hydrating for me. They have a subtle, floral scent but no discernible taste.

Browse all of our Chanel Rouge Allure Luminous Intense Lip Colour swatches.

We hope you'll consider supporting Temptalia by shopping through our links below. Thanks!

1 of 6
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet
Chanel No. 02 Rouge Allure Velvet

No. 02

Chanel No. 02 Rouge Allure Velvet ($37.00 for 0.12 oz.) is a medium red with neutral undertones and a satin finish. It had good pigmentation that applied evenly and smoothly across the lips, but it did require a second layer for full coverage. The lipstick was lightly creamy without being thick or overly emollient, so it applied without tugging but sat nicely on the lips and didn’t feather over time. This shade stayed on well for six hours and was neither drying nor hydrating.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Formula Overview

$38.00/0.12 oz. - $316.67 Per Ounce

The Rouge Allure Velvet formula is supposed to be a "non-drying matte lipstick" with "intensely rich, long-wearing colour" and has a "velvet matte finish." Over time, I felt like the formula has improved and is actually non-drying (the original launch did not wear well on me) to lightly drying (seen more in shades that have lasted six to eight hours). The pigmentation varies from shade to shade but is usually semi-opaque to opaque with a semi-matte to satin finish. The texture had a velvety, glide-on feel that doesn't feel particularly creamy or wet, yet the lipstick is comfortable to wear over the four to six hours it typically lasts for. Like most Chanel lip products, they have a rosy scent but no discernible taste.

Browse all of our Chanel Rouge Allure Velvet swatches.

We hope you'll consider supporting Temptalia by shopping through our links below. Thanks!
1 of 6
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet
Chanel No. 03 Rouge Allure Velvet

No. 03

Chanel No. 03 Rouge Allure Velvet ($37.00 for 0.12 oz.) is a medium-dark, slightly muted red with cool, pink undertones and a soft sheen. It had semi-opaque coverage–plenty of pigmentation that it covered the lips with even coverage but my lip freckle was still visible. The consistency was smooth, velvety, and comfortable to apply and to wear as the lipstick glided on but didn’t move around over time. The lipstick wore well for six hours and was neither drying nor hydrating.

FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).

Formula Overview

$38.00/0.12 oz. - $316.67 Per Ounce

The Rouge Allure Velvet formula is supposed to be a "non-drying matte lipstick" with "intensely rich, long-wearing colour" and has a "velvet matte finish." Over time, I felt like the formula has improved and is actually non-drying (the original launch did not wear well on me) to lightly drying (seen more in shades that have lasted six to eight hours). The pigmentation varies from shade to shade but is usually semi-opaque to opaque with a semi-matte to satin finish. The texture had a velvety, glide-on feel that doesn't feel particularly creamy or wet, yet the lipstick is comfortable to wear over the four to six hours it typically lasts for. Like most Chanel lip products, they have a rosy scent but no discernible taste.

Browse all of our Chanel Rouge Allure Velvet swatches.

We hope you'll consider supporting Temptalia by shopping through our links below. Thanks!

89%

Average

Featured Retailers
We earn commission on sales tracked from links/codes. Thanks for your support!
We hope you'll consider supporting Temptalia by shopping through our links below. Thanks!
Makeup Look
On face:
  • Guerlain Parure Gold Foundation
  • Laura Mercier Loose Translucent Powder
  • Becca Blushed Copper Luminous Blush
  • Becca Opal Shimmering Skin Perfector
  • Becca Rose Quartz Shimmering Skin Perfector
On eyes:
  • Dior Ruby Eyeshadow Palette
  • Stila Next to Notte Glitter & Glow
  • Stila Peachy Keen Glitter & Glow
About Reviewer
Review FAQ
Reviewer

Christine Mielke is the editor-in-chief and has been reviewing products for over 14 years.

She has normal-to-dry skin with occasional dryness on cheeks and nose. She has a light plus skintone with subtle, warmer yellow undertones (view her foundation matches here).

Learn more about her review process here.

Explore Temptalia

We're here to help you make better beauty purchases that you'll enjoy and love! We recommend signing up to take advantage of personalized features like tracking products you own, viewing dupes that you already have, and more!

Here are some useful resources for you:

Compare Any Two

Curious how two shades compare to each other? Type in the shades below to get instant side-by-side swatches!

23 Comments

Comments that do not adhere to our comment policy may be removed. Discussion and debate are highly encouraged but we expect community members to participate respectfully. Please keep discussion on-topic, and if you have general feedback, a product review request, an off-topic question, or need technical support, please contact us!

Please help us streamline the comments' section and be more efficient: double-check the post above for more basic information like pricing, availability, and so on to make sure your question wasn't answered already. Comments alerting us to typos or small errors in the post are appreciated (!) but will typically be removed after errors are fixed (unless a response is needed).

We appreciate enthusiasm for new releases but ask readers to please hold questions regarding if/when a review will be posted as we can't commit to or guarantee product reviews. We don't want to set expectations and then disappoint readers as even products that are swatched don't always end up being reviewed due to time constraints and changes in priorities! Thank you for understanding!

Comments on this post are closed.

Off topic: OFRA has increased prices on their site. LL was $17, now $20. The three tube sets increased from 35 to 50. ULTA had not increased the Ofra prices as of Wed night. So….if you still have the Ulta 20%, and any Ofra WL, now is the time. Assume Ulta will have to raise prices as well. Idk if all products rare increased: was only looking at LL.

Really appreciate your review, Christine, particularly the descriptions as it is hard to discern the shade and undertone differences just by looking at swatches. There is a fourth lipstick in the collection, which I’ll see at a counter. I can’t wait to get my hands on these festive red bullets. Chanel is among my HG for lipsticks.

Yes, very sorry about missing the No. 04! Chanel did not send the No. 04 lipstick with the three they did send, so while I did buy it, I did not have it ready in time for this review!

Thanks so much for the swatch and brief description. No 4 will suit me perfectly; it’s the type of shade that most counters reach for when first recommending a shade. It looks wonderful on you, Christine. It’s beautifully brightening. Of the early swatches I saw, they we’re nearly all No 1 – 3. Above and beyond, and so very much appreciated.

None of these colors are really calling to me but phew, gotta love that packaging. If I go to the departments stores Christmas shopping, I can see grabbing one of these for the heck of it if they’re on display. I like the Allure formula.

I’m definitely buying one of these, but I’m having a hard time deciding between 1,2, and 4! They are all too pretty, and I can’t resist the special red packaging.

These are GORGEOUS! And they look amazing on you, Christine.

I love the Rouge Allure Velvet formula and would love to have a Chanel red in my collection. This is soooooo enticing! How can I possibly stick to my “no-buy” plan with shades like these coming out? More important, how do I decide between 02 and 03?

I like what they did with the packaging here. I don’t remember ever seeing an LE packaging for the Allure lipstick!

What a perfect follow up to the “Temptalia Asks” question of the day! If I had to start over, I might just have to grab up #02. It has a nice balance between warm and cool tones, very smooth looking and just right pigmentation.

But , since I’m not starting over, I will be satisfied with the reds I already own!

I wonder whether there’s a mistake on Chanel website in respect of descriptions of these lipstick shades? I am not questioning 01 red red and 04 orange red. But 02 pink red and 03 warm red are transposed compared to the swatches we see here – the exact opposites. To me all four shades are gorgeous anyway.

I just checked the tubes (including the gold tube, which has a 2 and 3 respectively, printed on it), and No. 02 is definitely less pink/less cool compared to No. 03, which is definitely pinker.

These are beautiful reds. I see a (1) pink-red, (2) true red, (3) berry-red and (4) orange-red. That’s a great shade range for the holidays. I’m looking at (1) and that beautiful red and gold packaging. These will probably all sell out very fast.

Oh I want them all, these are so gorgeous. I love Chanel lip products. I know I have dupes upon dupes for red lipstick but I still want them all, lol. I really don’t need another red lipstick but boy oh boy do I want them all!!

We try to approve comments within 24 hours (and reply to them within 72 hours) but can sometimes get behind and appreciate your patience! 🙂 If you have general feedback, product review requests, off-topic questions, or need technical support, please contact us directly. Thank you for your patience!