I’ve been reflecting over Temptalia and blogging for the last couple of weeks, as October signifies the anniversary of the blog (12 years now). I’ve been thinking about where I fit in with the current beauty community, how I interact with brands today compared to a decade ago, and how I’ve been shaped as a person through my experience blogging, building a business, and continuing that business today.
I think that the outcome of my body of work is this sentiment: a commitment to reviews readers can trust and rely on. I have spent over a decade building trust with my readers and with the larger community; every day is another day where I work to earn that trust over and over again. I can tell you that it has been worth it, that it continues to be worth it, and I’m successful and happy in what I do and why I do it because of the readers I have. My readers have rewarded me with their time, loyalty, readership, comments, and support, and they show me time and time again that what I do here is useful to them.