Wet 'n' Wild Palm Beach Ready is a very warm-toned, very light brown with a pearl finish. It is a permanent bronzer that retails for $4.99 and contains 0.38 oz.
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Wet 'n' Wild Palm Beach Ready Color Icon Bronzer ($4.99 for 0.38 oz.) is a light-medium brown with subtle, warm undertones and a fine, golden shimmer that gave it a luminous finish. It had semi-opaque, buildable color coverage with a smooth, lightly creamy texture--it was dense and felt almost like a cream-powder hybrid by touch. I found that a more rounded, moderately dense brush was best to pick up product well but wispier brushes often struggled to pick up product. (The upside is that there was no powderiness or excess product kicked up in the pan, and this made it harder to over-apply!) The powder applied well to bare sin and performed much like a true powder formula would once the product made contact with my skin. It blended out effortlessly and didn't emphasize my skin's natural texture. This shade stayed on well for eight hours before fading slightly on me.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Indulge yourself with Color Icon™ Bronzer, a gel-infused, long-wearing formula that leaves skin looking luminous and with a sun-kissed glow. Use to highlight your most-loved features and transform yourself into a bronzed goddess all year long. Shadow and shade the brow line with our elegant groundbreaking formula or use it to contour like a pro to achieve those sculpted cheeks and defined high points granted by your favorite digital filter. This gel-infused hybrid applies like a cream and sets like a powder adding a natural tan flush when applied to the skin. Don’t limit use to the face, try adding to your neck and collar bones for an all over glow.
Caprylic/Capric Triglyceride, Synthetic Fluorphlogopite, Boron Nitride, Microcrystalline Cellulose, Silica, Dimethicone, Magnesium Myristate, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenoxyethanol, Lauroyl Lysine, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, Tin Oxide, Water/Eau, o-Cymen-5-ol, Triethoxycaprylylsilane, Iron Oxides/CI 77491, CI 77492, CI 77499, Mica, Titanium Dioxide/CI 77891.