Urban Decay Wonderland is a moderately cool-toned, light-medium red with a cream finish. It is a permanent lipstick that retails for $18.00 and contains 0.11 oz.
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Urban Decay Wonderland Vice LipstickUrban Decay Wonderland Vice Lipstick ($17.00 for 0.11 oz.) is described as a "dark pink-red [with a Cream finish]." It's a deep, medium-dark red-coral with warm undertones and a creamy, lightly shiny finish. It was richly pigmented with a light-to-medium-weight texture that was creamy and glided on well, but it had some density to it so that it adhered well to the lips (without feeling clingy). It was comfortable to wear, lightly hydrating, and lasted for five hours. Urban Decay Wonderland (LE, $18.00) is less pigmented (95% similar). Colour Pop Nu Wave (LE, $7.00) is darker (95% similar). Urban Decay Catfight (DC, $22.00) is warmer (95% similar). Kat Von D Bachelorette (DC, $21.00) is darker, less glossy (90% similar). Chanel La Petillante (49) (LE, $38.00) is lighter, less glossy (90% similar). Makeup Geek Trophy Wife (P, $12.00) is darker, more muted (90% similar). Revlon Love is On (017) (P, $9.99) is more shimmery, darker, more muted (90% similar). Tom Ford Beauty Secret Escort (Lip Color) (PiP, ) is warmer (90% similar). Urban Decay Red Hot (LE, $18.00) is darker, warmer, less glossy (90% similar). Tom Ford Beauty Dressed to Kill (P, $55.00) is darker, more muted, warmer (90% similar). Tom Ford Beauty Jasmin Rouge (P, $55.00) is darker, more muted (90% similar). Cle de Peau Red Carpet (LE, $65.00) is darker, more muted, cooler (90% similar). MAC Victoriana (LE, $20.00) is lighter, less glossy (90% similar). Kat Von D Bachelorette (P, $20.00) is darker, more muted, less glossy (85% similar). Urban Decay Tryst (P, $18.00) is lighter, warmer (85% similar). MAC Lasting Passion (P, $19.00) is lighter, warmer, less glossy (85% similar). Sephora All Washed Up (26) (P, $8.00) is darker, warmer (85% similar). Smashbox Legendary (PiP, $21.00) is darker, more muted (85% similar). Sephora Love Letter (11) (P, $13.00) is darker, cooler (85% similar). Revlon Cherries in the Snow (P, $8.49) is darker, more muted (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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The pigment load is insane! Just one swipe provides an unbelievable laydown of color. Every shade applies smoothly (without dragging or skipping), hugs lips, and feels amazing! Our proprietary Pigment Infusion System™ gives the formula its super-creamy texture, rich payout and superior color dispersion. Yummy butter blend comforts, hydrates and enhances, leaving lips soft and conditioned, never dry. Aloe vera, jojoba, avocado and abassu oils nourish and soften lips. Illipe butter (derived from Malaysian illipe trees) provides long-lasting moisture. Vitamin C and vitamin E provide a hit of antioxidants.