Urban Decay Sancho is a slightly cool-toned, medium-dark red with a pearl finish. It is a permanent lipstick that retails for $18.00 and contains 0.11 oz.
Urban Decay Sancho Vice LipstickUrban Decay Sancho Vice Lipstick ($17.00 for 0.11 oz.) is described as a "deep red shimmer [with a Metallized finish]." It's a medium-dark, pinky-red with cool undertones and fine, fuchsia and red micro-shimmer. It had mostly opaque pigmentation, and it felt more like a Cream than a lot of the Metallized shades do, though it wasn't as shimmery as some of the Metallized shades! The texture was lightweight, emollient but not too slippery, and was comfortable to wear. On me, this shade wore well for five and a half hours and was lightly hydrating. MAC Authentic Red (LE, $20.00) is lighter (95% similar). MAC Rolling Red (LE, $25.00) is more muted (95% similar). Estee Lauder Intense Emotion (P, $32.00) is warmer (95% similar). Chanel Memoire (224) (P, $37.00) is warmer (95% similar). Guerlain L'Heure Bleue (DC, $37.00) is darker, more muted (90% similar). Guerlain #91 (LE, $33.00) is more shimmery, darker, less glossy (90% similar). MAC Dangerously Chic (P, $23.00) is lighter, less glossy (90% similar). Cle de Peau Pillow Book (P, $65.00) is darker, more muted (90% similar). Bite Beauty Tannin (DC, $26.00) is less shimmery, darker (85% similar). KVD Beauty Adora (P, $19.00) is more shimmery (90% similar). Guerlain Vega (DC, $37.00) is darker (90% similar). Guerlain Rouge Saphir (821) (DC, $58.00) is lighter (90% similar). YSL Red Cassandre (84) (P, $38.00) is less shimmery, darker, cooler (90% similar). Guerlain Samsara (DC, $37.00) is darker, warmer (90% similar). Tom Ford Beauty Leonardo (P, $36.00) is darker (90% similar). Bite Beauty Tannin (DC, $24.00) is less shimmery, lighter, less glossy (90% similar). Urban Decay Gash (DC, $22.00) is darker (90% similar). Urban Decay Spark (PiP, $18.00) is more shimmery, lighter (90% similar). Guerlain Gwen (DC, $58.00) is less shimmery, darker (90% similar). Tom Ford Beauty Lost Cherry (LE, $55.00) is more shimmery, lighter, cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
The pigment load is insane! Just one swipe provides an unbelievable laydown of color. Every shade applies smoothly (without dragging or skipping), hugs lips, and feels amazing! Our proprietary Pigment Infusion System™ gives the formula its super-creamy texture, rich payout and superior color dispersion. Yummy butter blend comforts, hydrates and enhances, leaving lips soft and conditioned, never dry. Aloe vera, jojoba, avocado and abassu oils nourish and soften lips. Illipe butter (derived from Malaysian illipe trees) provides long-lasting moisture. Vitamin C and vitamin E provide a hit of antioxidants.