Urban Decay Bang is a moderately warm-toned, medium-dark orange with a cream finish. It is a permanent lipstick that retails for $18.00 and contains 0.11 oz.
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Urban Decay Bang Vice Lipstick ($17.00 for 0.11 oz.) is described as a "bright orange-red [with a Cream finish]." It's a bold, bright, medium-dark orange-red with warm undertones and a creamy, lightly glossy finish. It had rich, opaque color coverage with a lightly creamy texture that had some slip but didn't feather or slide around too much. I noticed a little bit of color welled up in lip lines, but the darker/brighter color made it hard to tell. This shade lasted for five hours on me and was lightly hydrating while worn. Maybelline Orange Edge (DC, $7.99) is darker (95% similar). NYX Indie Flick (P, $6.00) is less glossy (95% similar). Bobbi Brown Sunset Orange (P, $37.00) is darker (95% similar). Urban Decay Bang (DC, $22.00) is warmer (95% similar). Pat McGrath Obsessed (LE, $40.00) is more muted (95% similar). NARS Short Circuit (LE, $26.00) is lighter (95% similar). Bobbi Brown Flame (P, $37.00) is darker, more muted (95% similar). Tom Ford Beauty Firecracker (06) (LE, $55.00) is lighter, brighter, warmer (95% similar). Estee Lauder Uninhibited (P, $32.00) is cooler (95% similar). Bite Beauty Aries (LE, $26.00) is more muted, warmer (90% similar). MAC Lady Danger (P, $20.00) is less glossy (95% similar). Estee Lauder Impassioned (P, $32.00) is lighter, cooler (90% similar). Make Up For Ever C304 (P, $22.00) is lighter (90% similar). Bite Beauty Pare (DC, $24.00) is warmer (90% similar). Maybelline Neon Red (DC, $7.99) is darker (90% similar). Makeup Geek Free Spirit (P, $12.00) is more muted, cooler (90% similar). YSL Le Orange (13) (PiP, $38.00) is darker, more muted (90% similar). Estee Lauder Carnal (P, $32.00) is darker, cooler (90% similar). Hourglass I Desire (P, $34.00) is lighter (90% similar). Tom Ford Beauty Vermillionaire (P, $55.00) is cooler (95% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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The pigment load is insane! Just one swipe provides an unbelievable laydown of color. Every shade applies smoothly (without dragging or skipping), hugs lips, and feels amazing! Our proprietary Pigment Infusion System™ gives the formula its super-creamy texture, rich payout and superior color dispersion. Yummy butter blend comforts, hydrates and enhances, leaving lips soft and conditioned, never dry. Aloe vera, jojoba, avocado and abassu oils nourish and soften lips. Illipe butter (derived from Malaysian illipe trees) provides long-lasting moisture. Vitamin C and vitamin E provide a hit of antioxidants.