Tom Ford Beauty Wild Ginger is a moderately warm-toned, medium-dark orange with a cream finish. It is a permanent lipstick that retails for $57.00 and contains 0.1 oz.
Tom Ford Wild Ginger Lip Color ($54.00 for 0.10 oz.) is a bright, medium-dark orange-red with warm undertones and a cream finish. It had good pigmentation in a single layer that was nearly opaque in coverage. The texture was smooth, lightly creamy, and comfortable to apply and to wear as it glided on without tugging. It could have been more smoothing and flattering, as there was noticeable color in my lip lines in the close-up photo but wasn't as noticeable in person due to the shine of the finish and brightness of the color. It wore well for five hours and was lightly hydrating.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
To Tom Ford, there is no more dramatic accessory than a perfect lip. It is the focus of the face and it has the power to define a woman's whole look. Each lip color is Tom Ford's modern ideal of an essential makeup shade. Rare and exotic ingredients, including soja seed extract, Brazilian murumuru butter and chamomilla flower oil, create an ultra-creamy texture with an incredibly smooth application. Specially treated pigments are blended to deliver pure color with just the right balance of luminosity.