Urban Decay 714 is a slightly warm-toned, medium red with a matte finish. It is a limited edition lipstick that retails for $18.00 and contains 0.11 oz.
Urban Decay x Gwen Stefani 714 Lipstick ($18.00 for 0.11 oz.) is described as a "bright red mega matte." It's a a bright, medium-dark red with warm, orange undertones and a flat, matte finish. The texture is incredibly dense and stiff in the tube, which makes it painful to apply as the color drags and skips on the lips. I would highly recommend taking the time to use a lip brush with this one to avoid agitating the lips during application, and it also combats the issue with the drier, thicker formula looking jagged along the edge. It had mostly opaque coverage and wore like iron (was still going strong after six hours), but I found it moderately drying over time. Urban Decay 714 (DC, $18.00) is lighter, more pigmented (95% similar). MAC Leading Lady Red (LE, $18.00) is brighter, cooler, glossier (95% similar). Maybelline Siren in Scarlet (P, $7.99) is brighter (95% similar). MAC Von Teese (LE, $19.00) is darker (95% similar). ColourPop Fighter (LE, $7.00) is cooler (95% similar). Milani Desire (LE, $8.99) is less glossy (95% similar). ColourPop Lullaby (LE, $6.00) is warmer (95% similar). Urban Decay 714 (P, $18.00) is darker (95% similar). Melt Cosmetics Miss Argentina (LE, $19.00) is darker (95% similar). Tom Ford Beauty Best Revenge (P, $55.00) is darker (95% similar). NARS Lesbos (LE, $27.00) is more muted, cooler (90% similar). KVD Beauty Gold Blooded (DC, $21.00) is more shimmery, warmer (90% similar). MAC Starlett Scarlet (LE, $18.00) is warmer (90% similar). NARS Don't Stop (P, $26.00) is darker (90% similar). ColourPop Jingle (LE, $7.00) is darker (90% similar). ColourPop Weekender (LE, $6.00) is darker, cooler (90% similar). Urban Decay Frequency (P, $22.00) is lighter (90% similar). MAC Dynasty Red (LE, $19.00) is more muted (90% similar). Bite Beauty Rosehip (DC, $24.00) is lighter, brighter, glossier (90% similar). Marc Jacobs Beauty How Rouge (340) (P, $26.00) is more shimmery, darker, more muted (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
Gwen knows how to rock a bold lip. Luckily, she was game to get down and dirty with us to mix her perfect shades and ideal textures. She’s worn every lip color in the book, and these are her must-haves. The lineup: eight NEW shades (including two exclusives you can only find here)—from a bright red matte to a shimmering sheer nude and a creamy deep fuchsia. This collection includes our first-ever shade in a finish we’ve dubbed Mega Matte—a super-intense matte that lays down a lot of color in one coat. Every shade features our proprietary Pigment Infusion System™—for a super-creamy texture, rich payout and superior color dispersion.