Natasha Denona Magic (370CM) is a very cool-toned, medium-dark purple with a matte finish. It is a limited edition eyeshadow.
Magic (370CM) is a darker purple with muted, cool undertones and a matte finish. It had more medium to semi-opaque, buildable pigmentation with a moderately powdery texture that was slightly thinner and less smooth compared to other mattes.
It's a massive improvement from the last time I experienced a more matte, cooler-toned purple from the brand (years ago!), and in the realm of matte purples, it was pretty easy to work with but not nearly as good as the brand's matte eyeshadows tend to be. It took a little more effort to blend out, and it was more reactive to any natural oils on the skin. There were signs of fading present after eight and a half hours of wear.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Provides maximum color payoff with minimal effort, blending seamlessly to achieve vibrant, ultra-pigmented, long lasting looks Shades and formulas were hand-designed by world-renowned makeup artist Natasha Denona. Made with the highest quality pure color pigments, dazzling chroma crystals, and luminous mineral pearls. Its’ buttery smooth, hydrating eyeshadow formula wears beautifully on any skin type and skin tone. Formulated without talc, parabens, or phthalates. Cruelty-free and allergen-free.
SYNTHETIC FLUORPHLOGOPITE, ZINC STEARATE, CAPRYLYL GLYCOL, DIMETHICONE, ETHYLHEXYLGLYCERIN, TRIMETHYLOL HEXYLLACTONE CROSSPOLYMER (HDI), SILICA, CI 77510 (FERRIC AMMONIUM FERROCYANIDE), CI 77007 (ULTRAMARINES) , CI 75470 (CARMINE)
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.