Rouge Improbable

NARS Rouge Improbable Moon Matte Lipstick ($28.00 for 0.09 oz.) is a rich, medium-dark red with cool, bluish undertones and a semi-matte finish. This shade had just a bit of sheen compared to the other shades, though it was still more matte than a satin (hence the semi-matte descriptor!). It had mostly opaque coverage, but you could see the outline of my lip freckle slightly. The consistency was smooth, velvety, and easy to apply, and while it lasted a long time (seven hours) and did not move around easily, it wasn't uncomfortable. I didn't find the formula hydrating, but it wasn't drying either. NARS Mascate (P, $28.00) is cooler (95% similar). Smashbox Unzipped (P, $21.00) is cooler (95% similar). NARS Rebel (LE, $27.00) is lighter, cooler (95% similar). Make Up For Ever M401 (DC, $22.00)(95% similar). NARS Starwoman (P, $26.00) is cooler (95% similar). Chanel Rouge Tentation (169) (P, $38.00) is darker (95% similar). Sephora Red Desert (97) (P, $14.00) is cooler (90% similar). ColourPop Ribbon (LE, $6.50) is lighter, brighter (95% similar). Marc Jacobs Beauty Oh Miley (200) (P, $30.00) is lighter, brighter (90% similar). Maybelline Cruel Ruby (P, $7.49) is warmer, glossier (90% similar). Makeup Geek Boss Lady (P, $12.00) is more muted (90% similar). Charlotte Tilbury Magic Red (LE, $34.00) is more shimmery, lighter, glossier (90% similar). Charlotte Tilbury Carina's Love (P, $34.00) is lighter, brighter (90% similar). Chanel Nightfall (LE, $38.00) is lighter, glossier (90% similar). Chanel Rouge Charnel (56) (P, $38.00) is lighter (90% similar). Chanel La Desiree (327) (LE, $38.00) is more shimmery, lighter, brighter (90% similar). NARS Red Lizard (P, $26.00) is brighter, cooler (90% similar). MAC PattyPout (LE, $21.00) is cooler (90% similar). Tarte Firework (P, $22.00) is lighter (90% similar). Tom Ford Beauty Dominic (P, $36.00) is lighter, glossier (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.