Embrace

Milani Embrace Amore Matte Lip Creme ($8.99 for 0.21 fl. oz.) is described as a "deep reddish plum." It's a brightened, medium-dark berry with strong, cool pink undertones and a matte finish. It had semi-opaque color payoff that went on fairly evenly, but there was some slight "streaking" where the color appeared lighter/darker in areas. The formula was thin and easily spread across the lips, but it was also easily spread past the natural lip line with the amount pulled on the applicator so be careful or wipe off excess prior to using. The color lasted for eight hours with minimal fading and was just a tad drying after six hours of wear. Tarte Fly (P, $20.00) is darker (95% similar). Anastasia Plumeria (P, $18.00) is more shimmery, darker (95% similar). Makeup Geek Cougar (P, $12.00) is cooler (90% similar). MAC Acai (LE, $19.00) is darker, brighter, glossier (90% similar). ColourPop Phoebus (LE, $9.00) is darker, cooler (90% similar). NARS Warm Leatherette (P, $26.00) is darker (90% similar). Tom Ford Beauty Velvet Violet (16) (P, $55.00) is glossier (90% similar). NARS Damned (P, $27.00) is darker, warmer (95% similar). ColourPop Songbird (P, $7.00) is lighter, glossier (90% similar). NARS Give It Up (P, $26.00) is lighter (90% similar). NARS Damask (LE, ) is darker (90% similar). Bite Beauty #100 (P, $18.00) is darker, warmer (90% similar). ColourPop Gifted (P, $7.00) is darker, warmer (90% similar). NARS Wasted (LE, $27.00) is darker (90% similar). Bite Beauty #096 (P, $18.00) is brighter, warmer (90% similar). MAC Si, Si, Me! (LE, $19.00) is lighter, cooler, glossier (90% similar). Tarte Twerk (P, $20.00) is lighter, brighter, cooler (85% similar). Fenty Beauty Unlocked (P, $24.00) is lighter, cooler (90% similar). ColourPop Persuasion (LE, $7.00) is darker, more muted, glossier (85% similar). NARS Zipped (LE, $27.00) is darker, cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

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