MAC Midnight Shadows is a very cool-toned, very dark purple with a matte finish. It is a limited edition eyeshadow that retails for $22.00 and contains 0.049 oz.
MAC Midnight Shadows Pro Longwear Colour Stick ($22.00 for 0.049 oz.) is a deep, purpled-blue with cool undertones and a semi-matte finish. It had semi-opaque to mostly opaque pigmentation. The texture was lightly creamy and applied easily to the lower lash line and minimal tugging when applied to the lid. The richness of the color made the sharper edges particularly apparent on my skin tone, as it set quickly and was difficult to diffuse the edges. The color was still going strong after ten hours of wear. Urban Decay Heroine (LE, $19.00) is more muted (85% similar). KVD Beauty Exorcism (LE, ) is darker, more muted, less glossy (85% similar). Tarte Le Cordon Bleu (LE, ) is darker, more muted (85% similar). Guerlain Beaugrenelle #5 (PiP, ) is more muted (85% similar). bareMinerals Maven (LE, ) is darker, more muted (85% similar). MAC Switch Me On (LE, $20.00) is darker, more muted (80% similar). Viseart Dark Matte #9 (PiP, ) is more muted (80% similar). Tarte Midnight Kiss (LE, ) is darker, more muted (80% similar). See comparison swatches / view dupes side-by-side.