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Cool Gray is a cool-toned, gray-leaning taupe with a matte finish. The texture of this one wasn't as silky as nearly every other matte finish I've tried from LORAC; I wouldn't describe it as stiff, but it just wasn't as soft. The color payoff was decent to good, but again, that lack of silkiness to the texture seemed to make it less intensely pigmented. It still blended fairly well, though, and stayed on for eight hours before it started to degrade. theBalm #25 (P, $6.50) is grayer, lighter. Guerlain Two VIP #2 (LE) is lighter. Chanel Charming #5 (LE) is darker. MAC Fashion Fix (P, $21.00) is warmer. bareMinerals Exhale (P) is similar. bareMinerals Rowdy (P) is more shimmery. See comparison swatches / view dupes.
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Celebrity Makeup Artist Carol Shaw created LORAC's unique, long-lasting, non-irritating eye shadow formula to use on and off the Red Carpet. This unique formula is infused with soothing botanicals such as Calendula and Cornflower. Shade, shadow, line and define with this versatile range of eye shadow colors that can be used wet or dry to create any Red Carpet look you desire.