Mother
KVD Beauty Everlasting Liquid Lipstick
KVD Beauty Mother is a slightly cool-toned, dark pink with a matte finish. It is a permanent lipstick that retails for $20.00 and contains 0.22 oz.
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Mother is a medium-dark pink with subtle, cool undertones and a matte finish. It was very nearly opaque in a single layer, and the color spread evenly across the lips and did not turn patchy or uneven. The color didn't emphasize my lip lines or "crack" when I smiled, as the formula felt flexible on but still transfer-proof. It wore well for seven and a half hours on me and was slightly drying overall. ColourPop Thirsty (LE, $7.00) is glossier (90% similar). KVD Beauty Mother (DC, $21.00) is darker, more muted, cooler (95% similar). KVD Beauty Mother (P, $19.00) is warmer, glossier (90% similar). ColourPop Brain Freeze (DC, $5.00) is lighter (90% similar). Tom Ford Beauty Thomas (P, $36.00) is darker, glossier (90% similar). Urban Decay Echo (P, $22.00) is more muted (95% similar). Tarte Fomo (P, $20.00) is lighter, more muted (85% similar). MAC Nouvelle Vogue (LE, $19.00) is lighter, glossier (90% similar). Too Faced Melted Clover (LE, $21.00) is lighter, cooler (85% similar). MAC Velvet Punch (P, $22.00) is darker, warmer (85% similar). MAC You Wouldn't Get It (P, $19.00) is lighter, warmer (90% similar). NYX Natural (P, $6.00) is lighter, warmer, glossier (90% similar). Milani I Am Fabulous (P, $6.99) is lighter, warmer (90% similar). MAC Lustering (P, $19.00) is darker, glossier (85% similar). Bite Beauty Macaroon (P, $24.00) is lighter, glossier (85% similar). MAC Flat Out Fabulous (P, $19.00) is darker, brighter, cooler (85% similar). KVD Beauty Bauhau5 (P, $20.00) is darker, brighter (85% similar). Milani Hot Pink Rage (P, $5.49) is lighter, brighter, glossier (85% similar). Revlon In Charge (P, $12.39) is lighter, cooler (80% similar). See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Mother
PPermanent. $20.00.
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Holiday 2016 Everlasting Liquid Lipstick Mini Set
LELimited Edition. $49.00/0.8 oz.
This innovative Everlasting Liquid Lipstick is infused with vitamins A, C, and E for added hydration. The next-generation formula gives lips long-lasting wear and high-pigment color with a smooth matte finish.