Chanel Memoire & Sepia Rouge Coco Stylos Reviews, Photos, Swatches

Memoire (224)
Chanel Rouge Memoire (224) Coco Stylo ($37.00 for 0.07 oz.) is a rich, medium-dark red with cool undertones and fine, ruby red pearl. It had good pigmentation, though it wasn’t quite opaque, with a smooth, even application that did not settle into my lip lines and actually made my lips appear smoother and plumper. It had a very creamy, balm-like consistency that was quite emollient and glided across the lips effortlessly. The formula was comfortable and hydrating to wear over the five hours the color lasted. There was a faint stain left behind as well.
The formula is supposed to offer the “intensity of a lipstick” with the “shine of a lipgloss” and “comfort of a lip balm.” The consistency of this formula was incredibly soft and melted against the lips, so it was easy to over-apply (and subsequently, easy to run through the product!) with an emollient quality found in lip balms. In general, color coverage was semi-opaque to opaque, with wear coming in at three to five hours, depending on the shade. The formula was comfortable to wear and very hydrating both during and after wear. The downside was that these types of twist-up lipsticks (in the slim casing) tend to contain noticeably less than a standard bullet lipstick (0.10 to 0.12 oz. usually!) and the more pliant formula made it easy to reapply and run it back and forth more than necessary (for the coverage). There was a light rose scent to the formula, subtler than the Rouge Allure lipsticks, though, with no discernible taste.
You can view the ingredients here along with swatches of all shades I’ve reviewed here
Top Dupes
- Bobbi Brown Imperial Red (DC, $37.00) is less shimmery (95% similar).
- MAC Como La Flor (LE, $19.00) is less glossy (95% similar).
- Chanel Carmin (LE, $37.00) is brighter, warmer (90% similar).
- Chanel Vitalite (138) (P, $45.00) is less shimmery, lighter (95% similar).
- MAC MAC Red (P, $19.00) is less glossy (95% similar).
- Makeup Geek Elegant (P, $15.00) is darker (95% similar).
- Make Up For Ever Raspberry Red (401) (P, $24.00) is darker (95% similar).
- Urban Decay Sancho (DC, $18.00) is cooler (95% similar).
- Estee Lauder Boldface (P, $32.00) is cooler (95% similar).
- MAC Authentic Red (LE, $19.00) is darker, more muted, cooler (90% similar).
Memoire (224)
PPermanent. $37.00.

Sepia (207)
Chanel Sepia (207) Rouge Coco Stylo ($37.00 for 0.07 oz.) is a muted, medium-dark plummy brown with warm undertones and a creamy, glossy finish. It had semi-opaque pigmentation–it was one of the least pigmented shades I’ve tried from this range–that applied evenly. The lipstick had the same creamy, balm-like feel signature to the formula, but there seemed to be a bit of color that pulled into my lip lines. I think it was more even and smoother than I expected, given the sheerer coverage, but it only lasted for three hours. It was moisturizing while worn, at least!
Top Dupes
- MAC Posh Pit (P, $22.00) is less shimmery, cooler (95% similar).
- Guerlain Forever Brown (305) (P, $37.00) is brighter, warmer (90% similar).
- Urban Decay Liquid (DC, $18.00) is darker, cooler (85% similar).
- Maybelline Untainted Spice (950) (P, $7.49) is darker, more muted (90% similar).
- NARS Tanganyka (P, $26.00) is more shimmery, cooler (90% similar).
- Estee Lauder Tempt Me (P, $32.00) is more shimmery, cooler (90% similar).
- Chanel Jeanne (408) (P, $37.00) is darker (90% similar).
- Tom Ford Beauty Temptation Waits (LE, $52.00) is darker, more muted (90% similar).
- Sephora Visionary (14) (P, $13.00) is less shimmery, lighter (90% similar).
- Estee Lauder Tender Trap (P, $32.00) is lighter, less glossy (90% similar).
Sepia (207)
LELimited Edition. $37.00.

Chanel Memoire (224) Rouge Coco Stylo

Chanel Memoire (224) Rouge Coco Stylo

Chanel Memoire (224) Rouge Coco Stylo

Chanel Memoire (224) Rouge Coco Stylo

Chanel Memoire (224) Rouge Coco Stylo

Chanel Memoire (224) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo

Chanel Sepia (207) Rouge Coco Stylo
Memoire is a stunner!
It is!
Wow, both are beautiful, hoping there are dupes in my stash!
Fingers crossed you have some dupes!
Lipsticks with balm like properties are my go! Might have to try this out
Let us know if you give the formula a try, Rosie!
??! I love these! So so pretty!
Agreed 😀
As beautiful as Memoire looks on, I sure am glad to have a lovely dupe for it in MAC Como La Flor! Because yeah, silly me, I’m still stuck on price per ounce, LoL!
As for Sepia, thank goodness for plenty of better dupes. The shade itself is very pretty and wearable, but at 3 hrs. tops for wear, it would get used up in no time, I’d imagine.
Oh, yes, one could run through Sepia for sure!
There’s no doubt these are a luxury product, they look lovely on, cost $!$!$! and have classy packaging… this is probably really petty of me because I know it’s a soft formula, but it irritates me immensely to see the broken, crumbled edges on the lipstick bullet itself. 🙁
They should be perfect.
I don’t think that’s too much to ask at this price point at all 🙂
WOW!!!! Just WOW!
They’re so pretty!
Wow, Memoire is a beautiful red.
I totally agree!
Both are really gorgeous day and night wear lipsticks. Loved the Sepia lipstick, but I do have the Untainted Spice lipstick -which is a really good dupe for this shade.
Untainted Spice is perfect instead – add a little balm or gloss!
Memoire is amazing!
Even though Memoire is probably a more gorgeous color I was interested in Sepia, however the lack of lasting power is a turn off for me.