Wet ‘n’ Wild Sweet as Candy Color Icon Eyeshadow Quad Review, Photos, Swatches
Sweet as Candy
Wet ‘n’ Wild Sweet as Candy Color Icon Eyeshadow Quad ($2.99 for 0.16 oz.) contains three neutral-hued shades and a pop of pink. Three of the four shades were shimmery, though only one was on the more frosted/obvious side. This was one of the better-performing quads from the line-up as the eyeshadows were pigmented, blendable, and wore decently on their own.
Sweet as Candy
PPermanent. $2.99.
Sweet as Candy #1
Sweet as Candy #1 is a medium-dark taupe with neutral-to-warm undertones and a matte finish. The consistency was smooth, velvety, and just a smidgen dusty in the pan, but it applied evenly and smoothly to the lid with opaque color payoff in a single layer. It blended out without issue and lasted for seven hours on me.
Top Dupes
- MAC Subtly Elegant (LE, $18.00) is darker (95% similar).
- Sephora Cashmere Coat (DC, $10.00) is darker (95% similar).
- NARS Bali (P, $19.00) is darker, warmer (95% similar).
- Viseart Cendre (PiP, ) is darker (95% similar).
- NARS Belladonna (DC, $25.00) is darker (95% similar).
- Sephora Coffee (LE, ) is lighter (90% similar).
- Tom Ford Beauty Vertigo (LE, $36.00) is lighter, warmer (90% similar).
- LORAC Black #6 (LE, $19.00) is warmer (90% similar).
- theBalm Dig It (LE, $16.00) is darker (90% similar).
- Sydney Grace Enjoy the Ride (P, $5.00) is more shimmery, darker (90% similar).
Formula Overview
-
The formula is supposed to be "powerfully pigmented" with a "butter-soft" texture that "glides on like a dream." The majority of the eyeshadows are on the drier side, sometimes feeling loosely pressed and other times more chalk-like and truly dry to the point where a primer became a must for getting good adhesion and wear out of the formula. Most of the matte shades were quite pigmented, and I found they actually applied better to bare skin than some of the shimmers, which often appeared faded and muted in practice compared to how they appeared in the pan. The pigmentation varied from decent to mostly opaque depending on the shade, and the wear was typically between five and seven hours on me.
I did not keep most of the previously-released trios and palettes from the brand as mine, but when I compared 2018's formula to the prior one (and mine are likely five or more years old), the previous formula was far better for their shimmers--slightly more slip, creamier in feel, and typically more pigmented and true-to-color on the lid. I think the mattes, overall, are improved as they are more blendable and pigmented on the lid.
Browse all of our Wet 'n' Wild Color Icon Eyeshadow (2018) swatches.
Ingredients
Talc, Synthetic Fluorphlogopite, Ethyl Macadamiate, Boron Nitride, Dimethicone, Silica, Nylon-12, Magnesium Myristate, Aluminum Starch Octenylsuccinate, Polybutene, Trimethylsiloxysilicate, Lauroyl Lysine, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, o-Cymen-5-ol, Water/Eau, Tin Oxide, Triethoxycaprylylsilane, Aluminum Hydroxide, [+/- (MAY CONTAIN/PEUT CONTENIR): Iron Oxides/CI 77491, CI 77492, CI 77499, Mica, Titanium Dioxide/CI 77891, Ultramarines/CI 77007].
Sweet as Candy #1
PiPPermanent in Palette.
Sweet as Candy #2
Sweet as Candy #2 is a light beige with subtle, warm yellow undertones and a pearly sheen. It had good pigmentation that applied well to bare skin and blended out nicely without sheering out too readily. The texture was soft, just a little dry, but it was easy to work with on its own. The eyeshadow started to fade on me after seven hours of wear.
Top Dupes
- Make Up For Ever I528 Pearl (P, $17.00) is lighter (95% similar).
- Urban Decay Blow (PiP, $19.00) is less shimmery, darker (95% similar).
- Pretty Vulgar Pillow Fight (PiP, ) is warmer (95% similar).
- theBalm #22 (P, $6.50) is lighter, brighter (95% similar).
- NABLA Cosmetics Atom (P, $8.00) is less shimmery (95% similar).
- Urban Decay Blonde (P, $19.00) is brighter (95% similar).
- LORAC Shiver Me (LE, $19.00) is lighter (95% similar).
- Chanel Tisse Paris #2 (PiP, ) is more shimmery (95% similar).
- Colour Pop Bluebell (LE, $4.50) is more shimmery, lighter (95% similar).
- Wet 'n' Wild Hasta La Costa Baby #2 (LE, ) is more shimmery (95% similar).
Formula Overview
-
The formula is supposed to be "powerfully pigmented" with a "butter-soft" texture that "glides on like a dream." The majority of the eyeshadows are on the drier side, sometimes feeling loosely pressed and other times more chalk-like and truly dry to the point where a primer became a must for getting good adhesion and wear out of the formula. Most of the matte shades were quite pigmented, and I found they actually applied better to bare skin than some of the shimmers, which often appeared faded and muted in practice compared to how they appeared in the pan. The pigmentation varied from decent to mostly opaque depending on the shade, and the wear was typically between five and seven hours on me.
I did not keep most of the previously-released trios and palettes from the brand as mine, but when I compared 2018's formula to the prior one (and mine are likely five or more years old), the previous formula was far better for their shimmers--slightly more slip, creamier in feel, and typically more pigmented and true-to-color on the lid. I think the mattes, overall, are improved as they are more blendable and pigmented on the lid.
Browse all of our Wet 'n' Wild Color Icon Eyeshadow (2018) swatches.
Ingredients
Talc, Synthetic Fluorphlogopite, Ethyl Macadamiate, Boron Nitride, Dimethicone, Silica, Nylon-12, Magnesium Myristate, Aluminum Starch Octenylsuccinate, Polybutene, Trimethylsiloxysilicate, Lauroyl Lysine, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, o-Cymen-5-ol, Water/Eau, Tin Oxide, Triethoxycaprylylsilane, Aluminum Hydroxide, [+/- (MAY CONTAIN/PEUT CONTENIR): Iron Oxides/CI 77491, CI 77492, CI 77499, Mica, Titanium Dioxide/CI 77891, Ultramarines/CI 77007].
Sweet as Candy #2
PiPPermanent in Palette.
Sweet as Candy #3
Sweet as Candy #3 is a medium brown with subtle, warm undertones and a satin finish. The color payoff was opaque, while the texture was smooth, soft without being too soft or too firm in the pan. It applied evenly to my lid, blended out with ease, and stayed on well for seven and a half hours.
Top Dupes
- MAC Omigaud (LE, $18.00) is lighter (90% similar).
- Disney by Sephora Les Poissons (LE, ) is more shimmery (90% similar).
- Make Up For Ever I538 Pearly Gray Beige (DC, $21.00) is lighter, warmer (90% similar).
- Surratt Beauty Zibeline (P, $20.00) is lighter, warmer (90% similar).
- LORAC Rose Bronze (PiP, $19.00) is lighter, warmer (90% similar).
- Tarte Selfie Portrait (LE, ) is more shimmery, darker (90% similar).
- CoverGirl Melted Caramel Flame (350) (P, $7.99) is warmer (90% similar).
- MAC Eternal Optimist (LE, ) is lighter (90% similar).
- NARS Iraklion (P, $24.00) is lighter (90% similar).
- Disney by Sephora Sultana (LE, ) is more shimmery, lighter (90% similar).
Formula Overview
-
The formula is supposed to be "powerfully pigmented" with a "butter-soft" texture that "glides on like a dream." The majority of the eyeshadows are on the drier side, sometimes feeling loosely pressed and other times more chalk-like and truly dry to the point where a primer became a must for getting good adhesion and wear out of the formula. Most of the matte shades were quite pigmented, and I found they actually applied better to bare skin than some of the shimmers, which often appeared faded and muted in practice compared to how they appeared in the pan. The pigmentation varied from decent to mostly opaque depending on the shade, and the wear was typically between five and seven hours on me.
I did not keep most of the previously-released trios and palettes from the brand as mine, but when I compared 2018's formula to the prior one (and mine are likely five or more years old), the previous formula was far better for their shimmers--slightly more slip, creamier in feel, and typically more pigmented and true-to-color on the lid. I think the mattes, overall, are improved as they are more blendable and pigmented on the lid.
Browse all of our Wet 'n' Wild Color Icon Eyeshadow (2018) swatches.
Ingredients
Talc, Synthetic Fluorphlogopite, Ethyl Macadamiate, Boron Nitride, Dimethicone, Silica, Nylon-12, Magnesium Myristate, Aluminum Starch Octenylsuccinate, Polybutene, Trimethylsiloxysilicate, Lauroyl Lysine, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, o-Cymen-5-ol, Water/Eau, Tin Oxide, Triethoxycaprylylsilane, Aluminum Hydroxide, [+/- (MAY CONTAIN/PEUT CONTENIR): Iron Oxides/CI 77491, CI 77492, CI 77499, Mica, Titanium Dioxide/CI 77891, Ultramarines/CI 77007].
Sweet as Candy #3
PiPPermanent in Palette.
Sweet as Candy #4
Sweet as Candy #4 is a medium pink with warm, yellow undertones and a pearly sheen. It had nearly opaque color coverage in a single layer. The eyeshadow felt soft, a touch dry in the pan, but it was blendable and seemed to go on evenly over bare skin. It lasted for six and a half hours before fading noticeably.
Top Dupes
- Marc Jacobs Beauty The Enigma #4 (PiP, ) is darker (95% similar).
- Dior Capital of Light #3 (LE, ) is darker (95% similar).
- Anastasia Ballet (P, $12.00) is darker, warmer (95% similar).
- Too Faced Sweetie Pie (PiP, ) is cooler (90% similar).
- Make Up For Ever I808 English Pink (P, $17.00) is cooler (90% similar).
- Sephora Tea Rose (LE, ) is warmer (90% similar).
- Sephora Peach (New Nudes) (PiP, ) is less shimmery, lighter, cooler (90% similar).
- Chanel Jardin Zen #3 (LE, ) is lighter, warmer (90% similar).
- Sephora Pink Champagne (LE, ) is warmer (90% similar).
- Too Faced Bunny Nose (LE, $16.00) is darker, cooler (90% similar).
Formula Overview
-
The formula is supposed to be "powerfully pigmented" with a "butter-soft" texture that "glides on like a dream." The majority of the eyeshadows are on the drier side, sometimes feeling loosely pressed and other times more chalk-like and truly dry to the point where a primer became a must for getting good adhesion and wear out of the formula. Most of the matte shades were quite pigmented, and I found they actually applied better to bare skin than some of the shimmers, which often appeared faded and muted in practice compared to how they appeared in the pan. The pigmentation varied from decent to mostly opaque depending on the shade, and the wear was typically between five and seven hours on me.
I did not keep most of the previously-released trios and palettes from the brand as mine, but when I compared 2018's formula to the prior one (and mine are likely five or more years old), the previous formula was far better for their shimmers--slightly more slip, creamier in feel, and typically more pigmented and true-to-color on the lid. I think the mattes, overall, are improved as they are more blendable and pigmented on the lid.
Browse all of our Wet 'n' Wild Color Icon Eyeshadow (2018) swatches.
Ingredients
Talc, Synthetic Fluorphlogopite, Ethyl Macadamiate, Boron Nitride, Dimethicone, Silica, Nylon-12, Magnesium Myristate, Aluminum Starch Octenylsuccinate, Polybutene, Trimethylsiloxysilicate, Lauroyl Lysine, Phenoxyethanol, Caprylyl Glycol, Ethylhexylglycerin, Hexylene Glycol, o-Cymen-5-ol, Water/Eau, Tin Oxide, Triethoxycaprylylsilane, Aluminum Hydroxide, [+/- (MAY CONTAIN/PEUT CONTENIR): Iron Oxides/CI 77491, CI 77492, CI 77499, Mica, Titanium Dioxide/CI 77891, Ultramarines/CI 77007].
I was just considering this quad this morning because I want to try the new Wet n Wild formula. You have such great timing! 😀
Might not be my favorite color combo, but I sure am happy to see one of these quads do well. I can definitely see this one appealing to cooler shade lovers out here as a quick little throw-and-go palette!
Are there two identical eyeshadows in this palette? What?
I’m not sure what you’re referring to? There are four shades.
But two of them look identical to me?? Maybe it’s the settings on my work monitor??
Could you help me by clarifying which two? There are four different shades on my end 🙂
I don’t think it’s you, unless you designed the palette. The crease and transition shades look identical to me. (Screenshot in case it’s just my monitor.) https://imgur.com/a/H3DnP
Did you look at the individual shades + swatches? The Transition shade is matte and cooler in tone, while the Crease shade is much warmer and shimmery – quite different!
It must be your work monitor because they look quite different to me – the crease shade is considerably darker and warmer looking and has a bit more “sheen” to it.
A pretty good little quad of very useful shades. Thank you for the review Christine.
Thanks so much for reviewing this! I have the older version and I’m excited to repurchase this one – that matte dark taupe is a rare find at the drugstore.
This one is nice thank goodness!
Not really feeling the combo here, but I’m glad the transition and crease shades are different from each other. They look really similar in the pan, but not swatched thankfully.