Urban Decay Wild Greens Eyeshadow Palette Review & Swatches
Wild Greens
Urban Decay Wild Greens Eyeshadow Palette ($49.00 for 0.492 oz.) is a new eyeshadow palette that includes a mix of green, brown, and coral. It contained six matte eyeshadows, five shimmer eyeshadows, and one satin eyeshadow. It was not the worst of Urban Decay, which is an odd compliment to give; the palette was usable, and with primer, workable. The shimmers tended to be drier and stiffer, while the mattes were somewhat powdery but often pigmented or buildable and blendable.
Wild Greens
LELimited Edition. $59.00.
Chill
Chill is a light, yellowy peach with warm undertones and a metallic finish. It had a soft, lightly powdery texture with semi-opaque coverage that applied evenly to bare skin. It lasted well for eight hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Los Angeles (LE, $4.50) is more shimmery, darker, warmer (95% similar).
- Lethal Cosmetics Serene (P, $6.00) is more shimmery, darker, warmer (95% similar).
- ColourPop Cowgirl (LE, $4.50) is more shimmery, darker, warmer (95% similar).
- LORAC Twinkle (LE, ) is more shimmery, darker, warmer (90% similar).
- ColourPop Star Power (LE, $4.50) is more shimmery, cooler (90% similar).
- Marc Jacobs Beauty Next Season (PiP, ) is more shimmery, darker (90% similar).
- ColourPop Fancy That (LE, $4.50) is darker (90% similar).
- MAC Clink Clink (LE, $25.00) is darker, cooler (90% similar).
- NABLA Cosmetics Lucid Dream (PiP, ) is more shimmery, darker (90% similar).
- ColourPop Flame Fatale (LE, $4.50) is darker, warmer (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Synthetic Fluorphlogopite, Mica, Dimethicone, CI 77891/Titanium Dioxide, Diisostearyl Malate, Silica, Dipentaerythrityl Tetrahydroxystearate/Tetraisostearate, Zinc Stearate, Triethoxycaprylylsilane, CI 77491/Iron Oxides, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenoxyethanol, 1,2-Hexanediol, Glyceryl Caprylate, Persea Gratissima Oil/Avocado Oil, Tin Oxide. (N285370/1).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Chill
LELimited Edition. $19.00.
Lo-fi
Lo-fi is a medium-dark peachy coral with warm undertones and a matte finish. The consistency was moderately powdery, thin, and prone to fallout, though I didn’t have too much of a struggle getting opaque pigmentation out of it. It stayed on well for eight hours before fading a bit.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Milkshake (PiP, $4.50) is lighter, warmer (95% similar).
- ColourPop Moon Castle (LE, $4.50) is brighter, cooler (90% similar).
- ColourPop Totally Valid (PiP, $4.50) is more shimmery, lighter, warmer (90% similar).
- Sydney Grace Picking Peaches (P, $5.25) is darker, cooler (90% similar).
- ColourPop Rosy Pearl (P, $4.50) is darker, warmer (90% similar).
- Natasha Denona Calm (386CP) (PiP, ) is more shimmery, lighter, warmer (90% similar).
- ColourPop Laugh (LE, $4.50) is more shimmery, warmer (90% similar).
- ColourPop Nesting (LE, $4.50) is lighter, warmer (85% similar).
- Huda Beauty Lilac #8 (LE, ) is lighter, warmer (85% similar).
- ColourPop Go With the Flow (PiP, $4.50) is lighter, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Lo-fi
LELimited Edition. $19.00.
Kickback
Kickback is a medium brown with subtle, warm undertones and a matte finish. It seemed to have a grayer or ashy base as it looked somewhat gray when applied and blended out. The texture was moderately powdery and prone to fallout, though it had opaque coverage. It wore well for eight hours before fading noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Chanel Candeur et Experience #4 (2020) (PiP, ) is darker, warmer (90% similar).
- Anastasia B5 (Norvina Vol. 4) (LE, ) is darker, cooler (85% similar).
- ColourPop Fickle Fate (PiP, $4.50) is darker (85% similar).
- Make Up For Ever Mine (LE, ) is darker, cooler (85% similar).
- ColourPop Moody (Nude Mood) (PiP, $4.50) is darker, warmer (80% similar).
- Terra Moons Decadent (P, $6.00) is darker, cooler (80% similar).
- ColourPop Sleepwalker (PiP, $4.50) is darker, warmer (80% similar).
- Sydney Grace Love Me (Light) (PiP, $5.25) is darker, warmer (80% similar).
- Sydney Grace Java (PiP, $6.25) is darker (80% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Silica, CI 77499/Iron Oxides, Talc, CI 77492/Iron Oxides, CI 77491/Iron Oxides, Dimethicone, Zinc Stearate, CI 77891/Titanium Dioxide, Triethoxycaprylylsilane, Phenyl Trimethicone, Silica [Nano]/Silica, Phenoxyethanol, 1,2-Hexanediol, Glyceryl Caprylate, Persea Gratissima Oil/Avocado Oil, Aluminum Hydroxide. (N285337/1). 2029863 2
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Kickback
LELimited Edition. $19.00.
Fuzz
Fuzz is a medium copper base with flecks of green-to-gold shifting sparkle. The texture was more loosely-pressed, so there was light fallout when I worked with it. I’d recommend using a fingertip or a dampened brush to get more even, opaque coverage from this shade. It lasted well for eight hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Juvia's Place Hadiya (P, ) is darker, cooler (90% similar).
- Natasha Denona Bronze Foil (437M) (PiP, $29.00) is more shimmery, darker, warmer (90% similar).
- Huda Beauty Frazzled (PiP, ) is warmer (90% similar).
- ColourPop Hideaway (LE, $4.50) is less shimmery, darker, cooler (90% similar).
- ColourPop Fierce (LE, $4.50) is warmer (90% similar).
- Becca Sandstone (LE, ) is less shimmery (90% similar).
- Urban Decay HBIC (PiP, $19.00) is less shimmery, warmer (85% similar).
- ColourPop Fling (LE, $4.50) is less shimmery (85% similar).
- ColourPop Do It Better (PiP, $6.00) is less shimmery, darker, warmer (85% similar).
- Huda Beauty Nude Medium #5 (PiP, ) is darker, cooler (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Calcium Aluminum Borosilicate, Dimethicone, Synthetic Fluorphlogopite, Diisostearyl Malate, Silica, CI 77891/Titanium Dioxide, CI 77491/Iron Oxides, Dipentaerythrityl Tetrahydroxystearate/Tetraisostearate, Triethoxycaprylylsilane, Zinc Stearate, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenoxyethanol, Tin Oxide, 1,2-Hexanediol, Glyceryl Caprylate, Persea Gratissima Oil/Avocado Oil. (N285367/1).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Fuzz
LELimited Edition. $19.00.
Turmeric
Turmeric is a medium-dark orange with moderate, warm undertones and a matte finish. The eyeshadow was richly pigmented, while the texture was soft, blendable, and somewhat powdery but not prone to sheering out. It stayed on well for eight hours before fading a bit.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- NABLA Cosmetics Honey (PiP, $8.00) is less shimmery, more muted (90% similar).
- ColourPop Crave U (PiP, $4.50) is darker, cooler (90% similar).
- Melt Cosmetics RBF (LE, ) is less shimmery, darker, cooler (90% similar).
- MAC Rule (P, $17.00) is less shimmery, cooler (90% similar).
- Dominique Cosmetics Sweet Tea (PiP, ) is less shimmery, cooler (90% similar).
- ColourPop Okurr (PiP, $4.50) is less shimmery, cooler (90% similar).
- ColourPop Creamsicle (PiP, $4.50) is less shimmery, darker, cooler (90% similar).
- ColourPop Thic (LE, $4.50) is less shimmery, darker, cooler (90% similar).
- Natasha Denona Desert Date (LE, ) is less shimmery, lighter, cooler (90% similar).
- ColourPop Lola (LE, $4.50) is less shimmery, cooler (90% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Talc, Silica, Dimethicone, CI 77491/Iron Oxides, Calcium Titanium Borosilicate, Phenyl Trimethicone, CI 77492/Iron Oxides, Triethoxycaprylylsilane, Zinc Stearate, Silica [Nano]/Silica, CI 77891/Titanium Dioxide, Phenoxyethanol, CI 77499/Iron Oxides, 1,2-Hexanediol, Glyceryl Caprylate, Persea Gratissima Oil/Avocado Oil, Tin Oxide. (N285335/1).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Turmeric
LELimited Edition. $19.00.
Hi-Vibe
Hi-Vibe is a medium pink-coral with subtle, warm undertones and a pearl finish. It had mostly opaque color coverage, but the texture was thin and on the stiffer side, so it was hard to apply evenly. It wore well for seven and a half hours before fading noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop The Keys (LE, $4.50) is more shimmery, lighter (90% similar).
- Sydney Grace Blushing Peach (P, $6.25) is more shimmery, lighter, cooler (90% similar).
- Urban Decay Rest Stop (LE, $19.00) is more shimmery, lighter, cooler (90% similar).
- Dior Bayadere #1 (LE, ) is lighter, cooler (90% similar).
- ColourPop 10/10 (PiP, $4.50) is more shimmery, lighter (90% similar).
- Viseart Venus (GPV2 #22) (LE, ) is more shimmery, lighter, warmer (90% similar).
- ColourPop Blossom (LE, $4.50) is more shimmery, cooler (90% similar).
- ColourPop Free Time (P, $6.00) is cooler (90% similar).
- ColourPop Sandy (LE, $4.50) is more shimmery, darker, cooler (85% similar).
- ColourPop Normcore (PiP, $6.00) is lighter, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, CI 77891 /Titanium Dioxide, Synthetic Fluorphlogopite, Dimethicone, Diisostearyl Malate, Silica, Calcium Aluminum Borosilicate, CI 77491/Iron Oxides, Dipentaerythrityl Tetrahydroxystearate/Tetraisostearate, Zinc Stearate, Caesalpinia Sappan Bark Extract, Triethoxycaprylylsilane, Dimethicone/Vinyl Dimethicone Crosspolymer, Phenoxyethanol, 1,2-Hexanediol, Tin Oxide, Glyceryl Caprylate, Persea Gratissima Oil/Avocado Oil.
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Hi-Vibe
LELimited Edition. $19.00.
Earthside
Earthside is a light-medium brown with muted, warm undertones and a matte finish. It had opaque color coverage paired with a soft, lightly powdery texture that remained blendable. It lasted well for eight hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Give Me Glow Faux Fur (P, $7.00) is darker, warmer (90% similar).
- Kaleidos Cold Brew (Diffuse) (PiP, ) is darker, warmer (90% similar).
- LORAC Soft Taupe (PiP, ) is cooler (90% similar).
- Natasha Denona Nurture (451CM) (PiP, ) is cooler (90% similar).
- ColourPop Cruise (PiP, $4.50) is lighter (90% similar).
- ColourPop Graded (PiP, $4.50) is darker, warmer (90% similar).
- ColourPop You and I (PiP, $4.50) is darker (90% similar).
- Sydney Grace San Diego (P, $5.25) is darker, warmer (85% similar).
- ColourPop Sonnet (LE, $4.50) is darker, cooler (85% similar).
- NYX Underneath It All (P, $4.50) is darker, warmer (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Ingredients
Mica, Talc, Silica, CI 77891/Titanium Dioxide, Dimethicone, Triethoxycaprylylsilane, Phenyl Trimethicone, CI 77499/Iron Oxides, CI 77492/Iron Oxides, CI 77491/Iron Oxides, Zinc Stearate, Silica [Nano]/Silica, Phenoxyethanol, 1,2-Hexanediol, Glyceryl Caprylate, Aluminum Hydroxide, Persea Gratissima Oil/Avocado Oil. (N285336/1).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Earthside
LELimited Edition. $19.00.
Supergreens
Supergreens is a very light green with subtle, warm undertones and a matte finish. The texture was soft, somewhat powdery, but it was blendable and had full color payoff. It stayed on well for eight hours before fading a bit.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Sips Tea (PiP, $4.50) is lighter (95% similar).
- ColourPop Keep Calm (PiP, $4.50) is darker (90% similar).
- Clionadh Sublimate (P, $4.50) is lighter (90% similar).
- ColourPop Mover Star (LE, $4.50) is darker, cooler (90% similar).
- ColourPop Cold Pressed (PiP, $4.50) is darker, cooler (90% similar).
- UOMA Beauty Nandi (LE, ) is brighter (85% similar).
- Anastasia A2 (Norvina Mini Vol. 2) (LE, $12.00) is darker (85% similar).
- Viseart Pistachio (20) (LE, ) is darker, cooler (85% similar).
- ColourPop Bussin' (LE, $6.00) is darker, cooler (85% similar).
- Sugarpill Twitch (PiP, ) is cooler (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Supergreens
LELimited Edition. $19.00.
Prickly
Prickly is a light, minty green with subtle, warm undertones and a frosted finish. The texture was thin, stiff, and a little dry, which resulted in a more textured finish when applied to skin. It had semi-opaque coverage that was best applied with a fingertip. It wore well for eight hours before fading noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Minty Dream (P, $4.50) is less shimmery (95% similar).
- ColourPop The Fish (LE, $6.00) is darker (95% similar).
- Makeup Geek Abracadabra (P, $12.00) is more shimmery, cooler (95% similar).
- NABLA Cosmetics Atmosphere (P, $8.00) is less shimmery, darker, warmer (90% similar).
- ColourPop Freshman (PiP, $4.50) is more shimmery, cooler (90% similar).
- ColourPop Lucky (LE, $4.50) is less shimmery, darker (90% similar).
- ColourPop Mintea (PiP, $4.50) is more shimmery, darker, cooler (85% similar).
- Viseart Coy #10 (LE, ) is darker, cooler (85% similar).
- Tom Ford Beauty Soleil et Lune #4 (LE, ) is less shimmery, darker, cooler (85% similar).
- Sydney Grace Springtime (P, $6.25) is more shimmery, cooler (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Prickly
LELimited Edition. $19.00.
Twist
Twist is a light green with warmer undertones and a sparkling finish. It had sheer coverage with a drier, fallout-prone consistency. It lasted well for six hours before fading visibly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- ColourPop Seashells (LE, $4.50) is darker (90% similar).
- ColourPop Down in New Orleans (LE, $6.00) is darker (85% similar).
- Too Faced Pixie Dust (LE, $16.00) is less shimmery, darker (85% similar).
- Rare Beauty Will-Power (LE, ) is cooler (85% similar).
- ColourPop Bloom Room (LE, $4.50) is less shimmery, darker, warmer (85% similar).
- ColourPop Elf Practice (LE, $4.50) is less shimmery, darker (85% similar).
- Viseart Coy #2 (LE, ) is less shimmery, darker, cooler (85% similar).
- Sephora Citrine (PiP, ) is less shimmery, warmer (85% similar).
- NARS Ecstasy (P, $22.00) is darker (85% similar).
- Chanel Titane (38) (P, $30.00) is darker, cooler (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Twist
LELimited Edition. $19.00.
Kale
Kale is a light green with warmer undertones and a matte finish. It had opaque color payoff paired with a soft, somewhat powdery texture that had some fallout but wasn’t prone to sheering out. It stayed on well for eight hours before fading a bit.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Clionadh Bramble (P, $4.50) is lighter (95% similar).
- Sydney Grace Wildlife (PiP, $5.25) is darker, warmer (95% similar).
- ColourPop Late Text (LE, $4.50) is darker (90% similar).
- ColourPop Little Frog (LE, $4.50) is more shimmery, darker (85% similar).
- MAC Lime (P, $17.00) is lighter, warmer (85% similar).
- MAC Marsh (P, $17.00) is more shimmery, darker (80% similar).
- Sydney Grace Ivy League (P, $5.25) is darker, more muted (80% similar).
- KVD Beauty Lala (LE, ) is darker (80% similar).
- Sydney Grace Calmeria (DC, $5.25) is more shimmery, lighter (80% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Kale
LELimited Edition. $19.00.
Stash
Stash is a deep olive green with strong, warm undertones and a satin sheen. It had semi-opaque, buildable pigmentation that applied somewhat evenly but the thinner, slightly stiffer texture wasn’t ideal to work with. It wore well for seven and a half hours before fading noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- MAC Bye Bye Bahamas (LE, $17.00) is more shimmery, darker, warmer (90% similar).
- ColourPop Constrictor (LE, $4.50) is more shimmery, darker (90% similar).
- ColourPop After Hours (PiP, $4.50) is more shimmery, lighter, warmer (90% similar).
- ColourPop La Brea (LE, $4.50) is more shimmery, lighter, warmer (90% similar).
- Dose of Colors Slinky (P, $20.00) is more shimmery, cooler (90% similar).
- Chanel Silver Screen (822) (LE, $36.00) is more shimmery, warmer (85% similar).
- Touch in Sol Aurora Taupe (7) (P, $18.00) is more shimmery, lighter, warmer (85% similar).
- Melt Cosmetics Bo (PiP, ) is more shimmery, darker, warmer (85% similar).
- Melt Cosmetics Drunk Text (LE, ) is more shimmery, darker (85% similar).
- Sydney Grace Cuppa Joe (PiP, $6.25) is more shimmery, darker (85% similar).
Formula Overview
$19.00/0.06 oz. - $316.67 Per Ounce
The formula is supposed to have "high-pigment" with "ultra-smooth color payoff with maximum blendability" while being long-wearing. The brand is confusing, as they claim "up to 12 hours."
The majority of the shades I tested were pigmented--semi-opaque to opaque--with the matte finish having the most variance. The lighter matte shades tended to be thinner, more powdery, and sheerer as a result of those texture differences. The more satin-to-pearl shimmer shades tended to be thinner, too, and they sometimes applied more unevenly or had to be built up. The higher-sheen shimmer shades tended to be pigmented, lightly creamy, and blendable with good adhesion.
They wore between eight and nine hours on average, which is solid wear time but similar to a lot of other powder eyeshadows for me, so it wasn't extra long-wearing in context.
In comparison to the last iteration of the brand's eyeshadow formula, it did not feel vastly different. The mattes seemed a little thinner and a touch more powdery, while the shimmers were a touch thicker on average with some of the more pearl-like finishes having weaker coverage and felt too firmly-pressed into the pan and looked thinner on, so they weren't as flattering to wear.
Browse all of our Urban Decay 24/7 Eyeshadow swatches.
Oh my word – I just despair about UD – the heroes of the palette were meant to be the green shades, but they were the worst performing and what the brand has done to Stash – a genuinely good olive shade that was in Vice 2 is now awful.
It probably isn’ the worst that UD has put out lately, but it isn’t great either. Far too many bland orangey shades for me.
If *only* Prickly and Twist had been better, I would be over the moon happy and feeling better about the course that Urban Decay seems to be determined to stay on! I honestly don’t know how Tara from Tarababyz got such a gorgeous look from those two iffy looking shades, but somehow, she did? I’m guessing it could be the CoverGirl concealer that she uses has just enough stickiness to it, I don’t know?
I do have Huda Emerald, CP The Child, and Viseart Absinthe, so… 🤔
Who would have ever guessed that a B rating is an improvement for recent UD releases? An half compliment indeed, akin to “you look good for your age”.
LOL but so true! A B rating is good these days for UD’s new stuff.
I know this is silly, but it bothers me that Turmeric is on the pink side when turmeric in real life is more orange/yellow.
You’re not alone!
Same for me! Really strange.
Also that “Kale” is much paler green than the deep dark green kale I know.
So in a “green” palette that barely has any actual green shades, the two worst performing shades are two of the greenish ones?
What even was the point of making this palette? Most of the colors are pretty dupable and the color scheme isn’t exciting and there’s not nearly enough green. I’m still mad.
How did Twist and Prickly make it past any type of QA? There isn’t anything to them? They wouldn’t even work as toppers they are so blah. Kale is gorgeous though. How disappointing.
Even if this had an A+ rating, it wouldn’t be for me….all those unflattering (for me) orange tones in a palette that really should be replete with breathtaking GREEN shades. But I just feel an overall sadness about how UD really seems to have lost its way!
If you want greens, hit up Sydney Grace. And while you’re there, pick up Christine’s palettes. You will be beyond all set. It’s only nostalgia that makes me read about UD. I’m no longer even rooting for them to make a comeback.
YES! SG has so many beautiful, high-quality greens.
There’s nothing « wild » and very « green » about this to me.
What a shame as I really liked this color scheme, but a “B” just won’t do today.